Dstillery Audiences

WORLD CUP APPAREL SHOPPERS

Audience Size: 2.4 Million Devices

Explore the World Cup Apparel Shoppers Audience

Below you'll find more information about the World Cup Apparel Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the World Cup Apparel Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The World Cup Apparel Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Cup Apparel Shoppers audience is Soccer Fans.

Interest Composition Index
Soccer Fans 25.82% 21.47x
Mens Business Clothes Shoppers 5.24% 17.70x
FC Barcelona Fans 29.33% 14.96x
World Cup Enthusiasts 28.09% 14.28x
Tequila Enthusiasts 6.74% 13.00x
NBA Fans 14.11% 12.76x
Winter Apparel Shoppers 11.26% 12.73x
Chess Enthusiasts 14.21% 12.54x
Smartphone Case Shoppers 13.39% 12.40x
Beard Care Researchers 6.75% 12.32x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Interest attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Cup Apparel Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Cup Apparel Shoppers audience is The Childrens Place.

Location Composition Index
The Childrens Place 0.01% 1.56x
Dressbarn 0.01% 1.38x
Old Navy 0.03% 1.27x
Zumiez 0.03% 1.22x
LOFT 0.01% 1.20x
Gap 0.01% 1.15x
Chicos 0.02% 1.14x
Express 0.02% 1.13x
H&M 0.02% 1.12x
Urban Outfitters 0.02% 1.09x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Location attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The World Cup Apparel Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the World Cup Apparel Shoppers audience is liverpool.com.

Website Composition Index
liverpool.com 1.34% 45.56x
futhead.com 1.35% 44.38x
starsandstripesfc.com 2.02% 40.01x
worldsoccertalk.com 1.91% 39.72x
mediotiempo.com 2.60% 39.36x
barcablaugranes.com 2.39% 37.93x
somosinvictos.com 1.49% 37.71x
goal.com 10.55% 37.40x
managingmadrid.com 1.72% 37.08x
livesoccertv.com 2.07% 36.22x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Web attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Cup Apparel Shoppers audience is US Soccer.

Content Affinity Composition Index
US Soccer 0.34% 20.44x
Sports Apparel 5.39% 14.81x
Alternative Streaming Services 0.04% 14.80x
Local & Travel England - Northern England 0.19% 13.99x
Gossip & Entertainment 2.98% 11.79x
Mexico Cluster 4.20% 9.79x
Peru Media 0.87% 9.78x
Lacrosse College Athletics 0.09% 9.01x
Spanish Lifestyle & Health 0.36% 9.01x
Luxury Sneakers 4.61% 8.91x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Content Affinity attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Cup Apparel Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male