Dstillery Audiences

WORLD CUP APPAREL SHOPPERS

Audience Size: 3.9 Million Devices

Explore the World Cup Apparel Shoppers Audience

Below you'll find more information about the World Cup Apparel Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the World Cup Apparel Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The World Cup Apparel Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Cup Apparel Shoppers audience is Daily Fantasy Sports Enthusiasts.

Interest Composition Index
Daily Fantasy Sports Enthusiasts 24.35% 13.91x
World Cup Enthusiasts 25.96% 13.89x
Mens Business Clothes Shoppers 18.67% 13.75x
FC Barcelona Fans 24.74% 13.55x
Soccer Fans 26.10% 13.44x
Smartphone Case Shoppers 20.69% 13.29x
Winter Apparel Shoppers 20.88% 13.05x
NBA Fans 19.60% 12.26x
College Athletic Scholarships Researchers 18.53% 12.20x
Hookah Shoppers 21.67% 12.06x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Interest attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Cup Apparel Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Cup Apparel Shoppers audience is Express.

Location Composition Index
Express 0.01% 1.69x
Lane Bryant 0.01% 1.57x
Victoria's Secret 0.01% 1.41x
Chicos 0.01% 1.40x
Mens Wearhouse 0.01% 1.24x
Old Navy 0.01% 1.08x
Maurices 0.01% 0.90x
Carhartt 0.11% 0.81x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Location attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The World Cup Apparel Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the World Cup Apparel Shoppers audience is transfermarkt.com.

Website Composition Index
transfermarkt.com 1.77% 40.26x
futwiz.com 1.87% 39.88x
futhead.com 2.91% 38.91x
usyouthsoccer.org 1.11% 37.29x
calciomercato.com 1.06% 36.94x
managingmadrid.com 1.14% 35.74x
starsandstripesfc.com 1.87% 35.32x
fourfourtwo.com 2.32% 35.30x
futbin.com 2.23% 34.92x
planetfootball.com 1.15% 34.42x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Web attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Cup Apparel Shoppers audience is Alternative Streaming Services.

Content Affinity Composition Index
Alternative Streaming Services 0.17% 25.35x
US Soccer 1.73% 24.18x
Sports Apparel 2.47% 15.49x
Quinceanera Planning 0.03% 13.98x
Men's Dress Shirt Shopping 0.34% 11.38x
Upstate New York State Athletics 0.09% 11.28x
Lacrosse College Athletics 0.51% 10.65x
Virginia Athletics 0.21% 9.97x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.04% 9.85x
Local & Travel England - Northern England 0.16% 9.76x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Content Affinity attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Cup Apparel Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male