Dstillery Audiences

WORLD CUP APPAREL SHOPPERS

Audience Size: 3.5 Million Devices

Explore the World Cup Apparel Shoppers Audience

Below you'll find more information about the World Cup Apparel Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the World Cup Apparel Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The World Cup Apparel Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Cup Apparel Shoppers audience is World Cup Enthusiasts.

Interest Composition Index
World Cup Enthusiasts 42.48% 18.90x
FC Barcelona Fans 27.64% 17.02x
Smartphone Case Shoppers 25.16% 12.84x
Olympics Fans 22.05% 12.44x
Daily Fantasy Sports Enthusiasts 20.49% 11.91x
Bodybuilding Enthusiasts 23.59% 11.87x
Ski and Snowboard Apparel Shoppers 21.98% 11.68x
NBA Fans 16.37% 11.58x
Shoe Shoppers 22.16% 11.22x
Soccer Fans 37.26% 11.12x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Interest attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Cup Apparel Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Cup Apparel Shoppers audience is REI.

Location Composition Index
REI 0.03% 1.70x
Free People 0.03% 1.51x
Lorna Jane 0.01% 1.51x
Calvin Klein 0.01% 1.48x
Joe's Jeans 0.01% 1.42x
Intermix 0.01% 1.41x
Lululemon 0.07% 1.39x
Ann Taylor 0.03% 1.39x
Coach 0.08% 1.36x
Columbia 0.01% 1.34x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Location attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The World Cup Apparel Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the World Cup Apparel Shoppers audience is tiendafutbolmundial.com.

Website Composition Index
tiendafutbolmundial.com 0.19% 96.66x
aztecasoccer.com 0.47% 94.90x
soccerpro.com 0.22% 91.27x
1soccerstore.com 0.63% 90.56x
soccercorner.com 0.08% 90.07x
soccer.com 2.07% 90.03x
authenticsoccer.com 0.27% 89.61x
nikys-sports.com 0.57% 89.59x
prodirectsoccer.com 0.11% 86.59x
arsenal.com 0.08% 85.81x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Web attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Cup Apparel Shoppers audience is US Soccer.

Content Affinity Composition Index
US Soccer 6.65% 28.81x
Sports Apparel 1.37% 18.27x
Alternative Streaming Services 0.98% 16.61x
Men's Dress Shirt Shopping 2.58% 13.40x
Local & Travel England - Northern England 0.09% 13.33x
Quinceanera Planning 0.08% 13.03x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.67% 12.99x
Luxury Sneakers 9.95% 12.99x
Lacrosse College Athletics 2.01% 12.54x
Action Sports 2.79% 11.61x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Content Affinity attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Cup Apparel Shoppers audience resonates most for the following age and income brackets.
Age
18-24
Income
$150,000-$249,999