Dstillery Audiences

WORLD CUP APPAREL SHOPPERS

Audience Size: 3.8 Million Devices

Explore the World Cup Apparel Shoppers Audience

Below you'll find more information about the World Cup Apparel Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the World Cup Apparel Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The World Cup Apparel Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Cup Apparel Shoppers audience is FC Barcelona Fans.

Interest Composition Index
FC Barcelona Fans 26.85% 12.54x
Smartphone Case Shoppers 17.11% 12.26x
Soccer Fans 26.54% 12.14x
Mens Business Clothes Shoppers 18.04% 11.94x
Winter Apparel Shoppers 16.70% 11.76x
World Cup Enthusiasts 26.12% 11.73x
Daily Fantasy Sports Enthusiasts 23.06% 11.57x
Call of Duty Enthusiasts 23.07% 11.10x
NBA Fans 20.49% 11.05x
Hookah Shoppers 23.01% 11.04x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Interest attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Cup Apparel Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Cup Apparel Shoppers audience is LOFT.

Location Composition Index
LOFT 0.01% 1.59x
Gymboree 0.01% 1.55x
Aeropostale 0.01% 1.53x
Chicos 0.01% 1.39x
Banana Republic 0.01% 1.37x
White House Black Market 0.01% 1.35x
Old Navy 0.02% 1.34x
Express 0.01% 1.28x
Victoria's Secret 0.02% 1.17x
The Childrens Place 0.01% 1.15x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Location attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The World Cup Apparel Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the World Cup Apparel Shoppers audience is futwiz.com.

Website Composition Index
futwiz.com 1.42% 34.76x
transfermarkt.com 1.55% 34.64x
futhead.com 2.23% 33.94x
managingmadrid.com 1.10% 33.53x
caughtoffside.com 1.66% 31.92x
barcablaugranes.com 2.57% 30.94x
fourfourtwo.com 1.97% 30.79x
football365.com 2.40% 30.25x
everythingbarca.com 2.15% 30.17x
starsandstripesfc.com 1.65% 30.02x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Web attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Cup Apparel Shoppers audience is Alternative Streaming Services.

Content Affinity Composition Index
Alternative Streaming Services 0.17% 17.42x
US Soccer 1.03% 16.92x
Sports Apparel 2.94% 12.35x
Teaching Abroad 0.03% 10.76x
Upstate New York State Athletics 0.06% 9.30x
Luxury Sneakers 7.34% 8.18x
Lacrosse College Athletics 0.27% 7.87x
Sports - Golf, Hunting, Fishing 0.07% 7.84x
Assorted Topics (Toys, T-Shirts, Volvos) 0.03% 7.72x
Local & Travel England - North Midlands 0.05% 7.30x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Content Affinity attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Cup Apparel Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male