Dstillery Audiences

WORLD CUP APPAREL SHOPPERS

Audience Size: 3.7 Million Devices

Explore the World Cup Apparel Shoppers Audience

Below you'll find more information about the World Cup Apparel Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the World Cup Apparel Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The World Cup Apparel Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Cup Apparel Shoppers audience is World Cup Enthusiasts.

Interest Composition Index
World Cup Enthusiasts 39.22% 16.72x
FC Barcelona Fans 25.65% 15.67x
Daily Fantasy Sports Enthusiasts 23.88% 13.06x
Smartphone Case Shoppers 24.80% 13.03x
Bodybuilding Enthusiasts 25.33% 12.29x
Craft Spirits Enthusiasts 18.45% 12.23x
Mens Business Clothes Shoppers 22.59% 12.15x
Olympics Fans 21.07% 11.87x
Condom Shoppers 21.66% 11.63x
Winter Apparel Shoppers 23.82% 11.52x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Interest attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Cup Apparel Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Cup Apparel Shoppers audience is Zara.

Location Composition Index
Zara 0.05% 1.59x
Free People 0.04% 1.54x
Kate Spade 0.03% 1.54x
Joe's Jeans 0.01% 1.53x
Patagonia 0.03% 1.52x
Club Monaco 0.02% 1.50x
Calvin Klein 0.02% 1.45x
Express Outlets 0.01% 1.44x
Talbots 0.09% 1.39x
Armani 0.04% 1.35x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Location attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The World Cup Apparel Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the World Cup Apparel Shoppers audience is soccer.com.

Website Composition Index
soccer.com 1.19% 57.03x
futwiz.com 1.62% 49.95x
espnfc.us 1.11% 49.09x
americansoccernow.com 1.06% 47.70x
transfermarkt.com 1.66% 47.17x
sport-english.com 1.26% 46.61x
managingmadrid.com 1.22% 44.87x
futbin.com 1.53% 44.51x
calciomercato.com 1.38% 44.13x
101greatgoals.com 1.37% 43.81x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Web attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Cup Apparel Shoppers audience is US Soccer.

Content Affinity Composition Index
US Soccer 5.48% 27.53x
Alternative Streaming Services 0.70% 19.16x
Sports Apparel 1.30% 17.92x
Men's Dress Shirt Shopping 2.32% 14.49x
Local & Travel England - Northern England 0.12% 13.83x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.51% 12.93x
Luxury Sneakers 9.87% 12.78x
Action Sports 2.67% 12.35x
Lacrosse College Athletics 1.80% 12.29x
Sports - Skiing, Snowboarding 0.04% 11.66x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Content Affinity attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Cup Apparel Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male