Dstillery Audiences

WORLD CUP APPAREL SHOPPERS

Audience Size: 3.4 Million Devices

Explore the World Cup Apparel Shoppers Audience

Below you'll find more information about the World Cup Apparel Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the World Cup Apparel Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The World Cup Apparel Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Cup Apparel Shoppers audience is FC Barcelona Fans.

Interest Composition Index
FC Barcelona Fans 26.59% 15.39x
Soccer Fans 26.50% 14.88x
World Cup Enthusiasts 26.72% 14.08x
Smartphone Case Shoppers 17.70% 13.94x
Mens Business Clothes Shoppers 15.25% 13.79x
NBA Fans 17.12% 13.15x
Call of Duty Enthusiasts 19.56% 13.01x
Daily Fantasy Sports Enthusiasts 20.63% 12.91x
Hookah Shoppers 19.63% 12.77x
Amazon Prime Movie Subscribers 13.16% 12.70x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Interest attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Cup Apparel Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Cup Apparel Shoppers audience is Banana Republic.

Location Composition Index
Banana Republic 0.01% 1.71x
White House Black Market 0.01% 1.66x
Gymboree 0.01% 1.58x
Hollister 0.01% 1.56x
Express 0.02% 1.47x
The Childrens Place 0.02% 1.37x
Aeropostale 0.01% 1.37x
Victoria's Secret 0.02% 1.37x
Zumiez 0.01% 1.36x
Mens Wearhouse 0.01% 1.35x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Location attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The World Cup Apparel Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the World Cup Apparel Shoppers audience is transfermarkt.com.

Website Composition Index
transfermarkt.com 1.29% 42.41x
futhead.com 2.29% 41.27x
everythingbarca.com 1.52% 38.87x
starsandstripesfc.com 1.56% 38.42x
caughtoffside.com 1.43% 37.90x
barcablaugranes.com 2.02% 36.55x
liverpool.com 1.25% 36.42x
fourfourtwo.com 1.56% 35.28x
futbin.com 2.45% 34.74x
transfermarkt.us 2.77% 33.33x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Web attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Cup Apparel Shoppers audience is Alternative Streaming Services.

Content Affinity Composition Index
Alternative Streaming Services 0.16% 22.56x
US Soccer 0.74% 20.75x
Sports Apparel 3.92% 13.95x
Upstate New York State Athletics 0.04% 11.78x
Luxury Sneakers 6.26% 10.57x
Costumes 0.03% 10.49x
Gossip & Entertainment 3.05% 9.82x
Lacrosse College Athletics 0.19% 9.66x
Florida College Athletics 0.64% 8.89x
Peru Media 1.44% 8.70x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Content Affinity attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Cup Apparel Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male