Dstillery Audiences

WORLD CUP APPAREL SHOPPERS

Audience Size: 3 Million Devices

Explore the World Cup Apparel Shoppers Audience

Below you'll find more information about the World Cup Apparel Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the World Cup Apparel Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The World Cup Apparel Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Cup Apparel Shoppers audience is World Cup Enthusiasts.

Interest Composition Index
World Cup Enthusiasts 37.45% 38.89x
Soccer Fans 31.18% 36.87x
FC Barcelona Fans 30.62% 36.13x
Italian Mens National Soccer Team Fans 24.23% 29.75x
Daily Fantasy Sports Enthusiasts 20.34% 25.72x
Mens Business Clothes Shoppers 17.62% 25.01x
Smartphone Case Shoppers 21.56% 24.60x
Winter Apparel Shoppers 18.77% 23.74x
Craft Spirits Enthusiasts 17.65% 23.62x
Bodybuilding Enthusiasts 19.67% 22.92x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Interest attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Cup Apparel Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Cup Apparel Shoppers audience is Supreme.

Location Composition Index
Supreme 0.03% 2.33x
Everlane 0.01% 2.05x
Topshop 0.04% 1.81x
Bonobos 0.14% 1.67x
Intermix 0.02% 1.65x
Club Monaco 0.03% 1.63x
Jos A. Bank Clothiers 0.52% 1.54x
Uniqlo 0.03% 1.43x
Patagonia 0.03% 1.42x
Mens Wearhouse 0.78% 1.41x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Location attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The World Cup Apparel Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the World Cup Apparel Shoppers audience is soccer.com.

Website Composition Index
soccer.com 1.00% 107.51x
futwiz.com 2.51% 95.48x
getfootballnewsfrance.com 1.16% 95.15x
managingmadrid.com 2.26% 90.23x
paininthearsenal.com 1.43% 89.17x
playingfor90.com 2.87% 88.49x
whoscored.com 2.89% 88.08x
planetfootball.com 2.11% 87.53x
americansoccernow.com 1.69% 86.06x
101greatgoals.com 1.81% 85.65x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Web attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Cup Apparel Shoppers audience is US Soccer.

Content Affinity Composition Index
US Soccer 6.60% 38.55x
Alternative Streaming Services 0.65% 31.11x
Sports Apparel 1.34% 26.86x
Local & Travel England - Northern England 0.21% 21.02x
Men's Dress Shirt Shopping 2.03% 19.96x
Local & Travel England - North Midlands 0.06% 18.14x
Sports - Skiing, Snowboarding 0.03% 17.48x
Action Sports 2.17% 16.56x
Lacrosse College Athletics 1.75% 16.15x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.38% 15.36x
Composition Percentage: The overlap percentage between the World Cup Apparel Shoppers audience and the Content Affinity attribute.
Index: A comparison of the World Cup Apparel Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Cup Apparel Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male