Dstillery Audiences

WORLD CUP ENTHUSIASTS

Audience Size: 3.1 Million Devices

Explore the World Cup Enthusiasts Audience

Below you'll find more information about the World Cup Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the World Cup Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The World Cup Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Cup Enthusiasts audience is World Cup Apparel Shoppers.

Interest Composition Index
World Cup Apparel Shoppers 32.45% 33.33x
Soccer Fans 24.85% 25.55x
FC Barcelona Fans 20.17% 23.23x
Italian Mens National Soccer Team Fans 18.82% 19.63x
Winter Apparel Shoppers 17.96% 17.49x
Ski and Snowboard Apparel Shoppers 16.08% 17.46x
Sporting Goods Shoppers 15.27% 16.65x
Olympics Fans 15.54% 16.50x
Readers of Spanish Content 15.38% 16.01x
Lacrosse Enthusiasts 15.29% 15.57x
Composition Percentage: The overlap percentage between the World Cup Enthusiasts audience and the Interest attribute.
Index: A comparison of the World Cup Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Cup Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Cup Enthusiasts audience is Club Monaco.

Location Composition Index
Club Monaco 0.03% 1.78x
Bonobos 0.10% 1.65x
Topshop 0.02% 1.58x
Johnston and Murphy 0.22% 1.58x
The North Face 0.04% 1.52x
Supreme 0.02% 1.51x
Jos A. Bank Clothiers 0.44% 1.50x
Lululemon 0.09% 1.48x
Columbia 0.02% 1.46x
Ralph Lauren 0.02% 1.46x
Composition Percentage: The overlap percentage between the World Cup Enthusiasts audience and the Location attribute.
Index: A comparison of the World Cup Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The World Cup Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the World Cup Enthusiasts audience is worldsoccershop.com.

Website Composition Index
worldsoccershop.com 3.98% 87.10x
usyouthsoccer.org 4.83% 63.96x
futwiz.com 1.60% 63.39x
bigsoccer.com 1.15% 57.97x
americansoccernow.com 1.15% 57.87x
101greatgoals.com 1.17% 57.13x
foxdeportes.com 3.88% 56.77x
topdrawersoccer.com 3.07% 55.25x
futhead.com 2.76% 53.78x
dirtysouthsoccer.com 1.17% 53.24x
Composition Percentage: The overlap percentage between the World Cup Enthusiasts audience and the Web attribute.
Index: A comparison of the World Cup Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Cup Enthusiasts audience is US Soccer.

Content Affinity Composition Index
US Soccer 6.46% 38.55x
Alternative Streaming Services 0.44% 20.51x
Assorted Topics (Insurance, Travel, Viral Media) 0.04% 20.29x
Parenting & Nutrition 0.06% 15.35x
Lacrosse College Athletics 1.66% 15.34x
Peru Media 2.29% 14.38x
Sports Apparel 0.74% 14.23x
Virginia Athletics 0.66% 13.71x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.35% 13.64x
Assorted Topics (Cooking, Games, Viral Media) 0.15% 13.58x
Composition Percentage: The overlap percentage between the World Cup Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the World Cup Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Cup Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male