Dstillery Audiences

WORLD CUP ENTHUSIASTS

Audience Size: 3.4 Million Devices

Explore the World Cup Enthusiasts Audience

Below you'll find more information about the World Cup Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the World Cup Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The World Cup Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the World Cup Enthusiasts audience is World Cup Apparel Shoppers.

Interest Composition Index
World Cup Apparel Shoppers 25.85% 15.08x
Soccer Fans 24.97% 13.46x
FC Barcelona Fans 23.18% 12.34x
Readers of Costa Rican Content 19.03% 11.96x
Readers of Spanish Content 12.86% 11.76x
Italian Mens National Soccer Team Fans 18.41% 10.04x
NBA Fans 11.50% 9.02x
Israel Trip Planners 15.36% 8.96x
Mexico Trip Planners 16.52% 8.42x
Readers of Hispanic Content 9.15% 8.23x
Composition Percentage: The overlap percentage between the World Cup Enthusiasts audience and the Interest attribute.
Index: A comparison of the World Cup Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The World Cup Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the World Cup Enthusiasts audience is Forever 21.

Location Composition Index
Forever 21 0.02% 1.56x
Chicos 0.03% 1.30x
LOFT 0.03% 1.29x
H&M 0.02% 1.28x
Gap 0.03% 1.28x
The Childrens Place 0.05% 1.28x
Banana Republic 0.03% 1.27x
Old Navy 0.05% 1.27x
Coach 0.01% 1.24x
Express 0.03% 1.19x
Composition Percentage: The overlap percentage between the World Cup Enthusiasts audience and the Location attribute.
Index: A comparison of the World Cup Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The World Cup Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the World Cup Enthusiasts audience is tycsports.com.

Website Composition Index
tycsports.com 1.13% 42.52x
mediotiempo.com 5.06% 42.38x
futbolred.com 1.40% 38.75x
futbolcentroamerica.com 2.20% 37.82x
somosinvictos.com 1.26% 37.80x
futhead.com 1.43% 34.40x
eldesmarque.com 1.12% 31.36x
tvazteca.com 3.21% 30.86x
sounderatheart.com 1.51% 30.58x
telemundodeportes.com 2.20% 29.04x
Composition Percentage: The overlap percentage between the World Cup Enthusiasts audience and the Web attribute.
Index: A comparison of the World Cup Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the World Cup Enthusiasts audience is US Soccer.

Content Affinity Composition Index
US Soccer 0.33% 24.20x
Alternative Streaming Services 0.09% 21.22x
Gossip & Entertainment 5.04% 17.06x
Peru Media 1.96% 16.33x
Central & South American News 1.20% 15.76x
Franco-African Cluster 0.15% 14.87x
Mexico Cluster 7.90% 12.52x
Spanish Lifestyle & Health 0.71% 12.52x
Spanish Health & Wellness 1.03% 12.45x
Spain News - Madrid & Seville 4.45% 12.41x
Composition Percentage: The overlap percentage between the World Cup Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the World Cup Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The World Cup Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male