Dstillery Audiences

XBOX ENTHUSIASTS

Audience Size: 4 Million Devices

Explore the Xbox Enthusiasts Audience

Below you'll find more information about the Xbox Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Xbox Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Xbox Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Xbox Enthusiasts audience is PokemonGo Fans.

Interest Composition Index
PokemonGo Fans 52.33% 31.49x
eSports Enthusiasts 50.52% 28.95x
Call of Duty Enthusiasts 48.11% 28.53x
Video and Computer Gaming Enthusiasts 46.22% 28.48x
Nintendo Enthusiasts 49.92% 26.94x
Diablo Video Game Fans 49.92% 24.59x
Destiny Video Game Fans 51.87% 24.28x
Movie and Game Review Readers 29.22% 22.29x
Hearthstone Video Game Fans 40.92% 21.78x
Anime Fans 40.32% 21.45x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Interest attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Xbox Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Xbox Enthusiasts audience is Supreme.

Location Composition Index
Supreme 0.01% 1.21x
Uniqlo 0.02% 1.09x
LL Bean 0.01% 1.08x
Urban Outfitters 0.07% 1.05x
Mens Wearhouse 0.30% 1.04x
Hollister 0.03% 1.02x
Zumiez 0.04% 1.01x
REI 0.02% 1.00x
Lane Bryant 0.06% 1.00x
Saint Laurent Paris 0.01% 0.99x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Location attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Xbox Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Xbox Enthusiasts audience is xboxclips.com.

Website Composition Index
xboxclips.com 1.58% 54.52x
trueachievements.com 9.95% 52.53x
playstationtrophies.org 4.14% 50.62x
xboxachievements.com 3.48% 49.48x
mp1st.com 1.70% 47.98x
destinygamewiki.com 2.04% 46.99x
xboxdvr.com 2.94% 43.66x
strawpoll.com 2.20% 43.63x
halopedia.org 2.27% 43.61x
tldrgames.com 1.63% 42.60x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Web attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Xbox Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 17.47% 30.30x
PC Gamers 22.68% 23.06x
Roleplay & Fantasy Games 0.75% 18.29x
Casual & Nintendo Gamers 48.41% 16.60x
Magic & Games 4.80% 16.52x
Anime 8.36% 16.22x
Minecraft Video Game Players 4.99% 13.24x
RPG & MMO Video Game Fans 25.05% 12.19x
Collectibles - Toys & Collectibles 14.58% 11.72x
Phone & Computer Game Downloaders 3.79% 11.71x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Xbox Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male