Dstillery Audiences

XBOX ENTHUSIASTS

Audience Size: 3.2 Million Devices

Explore the Xbox Enthusiasts Audience

Below you'll find more information about the Xbox Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Xbox Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Xbox Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Xbox Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 47.06% 41.52x
Video and Computer Gaming Enthusiasts 40.11% 35.74x
Movie and Game Review Readers 51.90% 35.13x
Gamers 49.75% 34.94x
PokemonGo Fans 49.20% 34.84x
eSports Enthusiasts 45.85% 33.19x
PlayStation Enthusiasts 57.47% 30.17x
Doctor Who Fans 18.72% 30.07x
Call of Duty Enthusiasts 51.82% 29.78x
Virtual Reality Enthusiasts 38.53% 28.97x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Interest attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Xbox Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Xbox Enthusiasts audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.50x
Journeys 0.04% 1.47x
Dressbarn 0.02% 1.28x
Gymboree 0.03% 1.24x
Express 0.02% 1.20x
Chicos 0.02% 1.16x
Maurices 0.05% 1.14x
Urban Outfitters 0.02% 1.14x
Buckle 0.02% 1.11x
Old Navy 0.03% 1.10x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Location attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Xbox Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Xbox Enthusiasts audience is halopedia.org.

Website Composition Index
halopedia.org 2.46% 36.05x
playstationtrophies.org 5.37% 35.89x
destinypedia.com 2.24% 35.88x
xboxachievements.com 3.89% 35.84x
wikia.com 1.42% 35.54x
dsogaming.com 2.74% 34.69x
holdtoreset.com 2.61% 34.55x
hardcoregamer.com 1.00% 34.48x
mentalmars.com 2.43% 33.73x
gamersheroes.com 6.89% 32.44x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Web attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Xbox Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 4.79% 23.04x
Anime 3.01% 14.39x
Casual & Nintendo Gamers 34.87% 12.65x
Magic & Games 7.58% 11.59x
PC Gamers 13.29% 11.21x
Minecraft Video Game Players 4.59% 11.09x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.03% 10.87x
Collectibles - Toys & Collectibles 8.18% 10.36x
RPG & MMO Video Game Fans 12.43% 9.92x
Fantasy Name Generators 3.79% 9.89x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Xbox Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male