Dstillery Audiences

XBOX ENTHUSIASTS

Audience Size: 3.9 Million Devices

Explore the Xbox Enthusiasts Audience

Below you'll find more information about the Xbox Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Xbox Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Xbox Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Xbox Enthusiasts audience is PokemonGo Fans.

Interest Composition Index
PokemonGo Fans 55.49% 29.69x
Video and Computer Gaming Enthusiasts 44.48% 27.96x
eSports Enthusiasts 50.73% 27.94x
Call of Duty Enthusiasts 52.02% 27.08x
Nintendo Enthusiasts 50.85% 25.90x
Diablo Video Game Fans 46.00% 23.88x
Destiny Video Game Fans 49.69% 23.61x
Movie and Game Review Readers 30.11% 21.69x
Hearthstone Video Game Fans 42.47% 20.68x
Virtual Reality Enthusiasts 25.97% 20.67x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Interest attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Xbox Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Xbox Enthusiasts audience is LL Bean.

Location Composition Index
LL Bean 0.01% 1.22x
Supreme 0.00% 1.17x
REI 0.02% 1.08x
The North Face 0.03% 1.06x
Columbia 0.01% 1.04x
Talbots 0.06% 1.04x
Aeropostale 0.04% 1.01x
Charlotte Russe 0.02% 1.00x
Abercrombie & Fitch 0.02% 1.00x
Free People 0.02% 0.98x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Location attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Xbox Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Xbox Enthusiasts audience is xboxclips.com.

Website Composition Index
xboxclips.com 1.86% 92.67x
trueachievements.com 4.99% 92.55x
playstationtrophies.org 4.05% 82.52x
mp1st.com 1.38% 80.89x
xboxachievements.com 3.44% 78.62x
destinygamewiki.com 2.14% 76.04x
halopedia.org 2.19% 73.02x
strawpoll.com 2.85% 71.93x
xboxdvr.com 3.05% 68.90x
elderscrollsonline.info 1.07% 68.30x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Web attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Xbox Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 19.38% 28.73x
PC Gamers 21.92% 22.11x
Roleplay & Fantasy Games 0.69% 17.42x
Magic & Games 4.88% 15.78x
Casual & Nintendo Gamers 45.29% 15.76x
Anime 9.06% 14.78x
Minecraft Video Game Players 4.73% 12.48x
RPG & MMO Video Game Fans 26.93% 11.21x
Collectibles - Toys & Collectibles 15.56% 11.13x
Phone & Computer Game Downloaders 4.37% 10.79x
Composition Percentage: The overlap percentage between the Xbox Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Xbox Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Xbox Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male