Dstillery Audiences

XTREME SPORTS FANS

Audience Size: 3.2 Million Devices

Explore the Xtreme Sports Fans Audience

Below you'll find more information about the Xtreme Sports Fans audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Xtreme Sports Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Xtreme Sports Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Xtreme Sports Fans audience is Quads and ATV Enthusiasts.

Interest Composition Index
Quads and ATV Enthusiasts 50.39% 25.38x
Tractor Shoppers 48.43% 25.36x
RV Shoppers 39.53% 22.28x
Truck Shoppers 39.75% 22.06x
Archery Enthusiasts 34.01% 20.88x
Jeep Vehicle Shoppers 35.49% 20.16x
Outdoors Enthusiasts 38.84% 20.13x
Auto Repair Researchers 32.31% 19.64x
Car Buyers 31.69% 19.57x
In-Market Car Shoppers 35.60% 19.44x
Composition Percentage: The overlap percentage between the Xtreme Sports Fans audience and the Interest attribute.
Index: A comparison of the Xtreme Sports Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Xtreme Sports Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Xtreme Sports Fans audience is Carhartt.

Location Composition Index
Carhartt 0.27% 1.60x
Eddie Bauer 0.01% 1.20x
Belk 0.01% 1.18x
Lane Bryant 0.03% 1.07x
The North Face 0.02% 1.06x
Columbia 0.01% 0.92x
REI 0.01% 0.90x
Aeropostale 0.02% 0.87x
Dressbarn 0.03% 0.85x
Chicos 0.03% 0.84x
Composition Percentage: The overlap percentage between the Xtreme Sports Fans audience and the Location attribute.
Index: A comparison of the Xtreme Sports Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Xtreme Sports Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Xtreme Sports Fans audience is atv.com.

Website Composition Index
atv.com 5.19% 118.74x
pureoffroad.com 0.73% 103.62x
polarisgeneralforum.com 0.41% 101.39x
discountutvtires.com 0.30% 98.76x
atvsource.com 0.51% 97.80x
utvheadquarters.com 1.24% 97.51x
yxztalk.com 0.19% 96.44x
prcforum.com 1.54% 96.05x
maverickforums.net 0.68% 95.70x
rhinoforums.net 0.62% 95.67x
Composition Percentage: The overlap percentage between the Xtreme Sports Fans audience and the Web attribute.
Index: A comparison of the Xtreme Sports Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Xtreme Sports Fans audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.38% 30.16x
All-Terrain Vehicles 21.41% 29.93x
Recreational Motor Sport Enthusiasts 8.56% 24.89x
Rural Living 0.37% 23.55x
Auctions & Repossessions 2.49% 17.67x
Garden Power Equipment 21.01% 17.47x
Trucking 15.39% 16.83x
Motorcycles & Snowmobiles 5.59% 16.72x
Hunting 12.60% 16.18x
Home Improvement Contractor 3.53% 14.51x
Composition Percentage: The overlap percentage between the Xtreme Sports Fans audience and the Content Affinity attribute.
Index: A comparison of the Xtreme Sports Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Xtreme Sports Fans audience resonates most for the following age and income brackets.
Age
25-34
Income
$150,000-$249,999