Dstillery Audiences

YALE UNIVERSITY FANS

Audience Size: 2.4 Million Devices

Explore the Yale University Fans Audience

Below you'll find more information about the Yale University Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Yale University Fans audience.

Dstillery Crafted Audiences

INTERESTS

The Yale University Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yale University Fans audience is Ivy League College Researchers.

Interest Composition Index
Ivy League College Researchers 4.47% 23.88x
Harvard University Fans 6.03% 21.34x
UConn Huskies Fans 18.39% 20.49x
Lawyers 13.32% 20.30x
eBook Readers 8.92% 19.71x
US Judiciary System Researchers 11.33% 19.48x
School Closings Updates Readers 28.22% 18.45x
Mens Business Clothes Shoppers 6.92% 18.27x
New York City Events Researchers 16.92% 18.26x
Financial Business Intelligence Researchers 12.27% 17.91x
Composition Percentage: The overlap percentage between the Yale University Fans audience and the Interest attribute.
Index: A comparison of the Yale University Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yale University Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yale University Fans audience is Maurices.

Location Composition Index
Maurices 0.01% 0.83x
Composition Percentage: The overlap percentage between the Yale University Fans audience and the Location attribute.
Index: A comparison of the Yale University Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yale University Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yale University Fans audience is yale.edu.

Website Composition Index
yale.edu 2.16% 42.19x
nhregister.com 6.64% 40.15x
dailyprincetonian.com 1.06% 33.62x
wtnh.com 7.56% 28.52x
uconnhuskies.com 1.65% 25.93x
fox61.com 4.80% 22.87x
ctpost.com 5.48% 22.38x
courant.com 7.61% 22.23x
nbcconnecticut.com 4.51% 21.56x
ctvisit.com 2.22% 20.89x
Composition Percentage: The overlap percentage between the Yale University Fans audience and the Web attribute.
Index: A comparison of the Yale University Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yale University Fans audience is New England & Ivy League Sports.

Content Affinity Composition Index
New England & Ivy League Sports 0.94% 19.41x
College Sports 0.23% 17.16x
Illinois College Sports 0.52% 14.81x
Upstate New York State Athletics 0.06% 14.17x
Virginia Athletics 0.08% 13.88x
MBA Education 0.19% 13.78x
Florida College Athletics 0.56% 13.58x
Philanthropy - Nonprofits 0.05% 13.36x
Lacrosse College Athletics 0.11% 13.31x
New England Universities 0.55% 12.50x
Composition Percentage: The overlap percentage between the Yale University Fans audience and the Content Affinity attribute.
Index: A comparison of the Yale University Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yale University Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male