Dstillery Audiences

YOGIS

Audience Size: 684.3 Thousand Devices

Explore the Yogis Audience

Below you'll find more information about the Yogis audience, broken down in different categories based on their digital and physical behaviors. These are 684.3 thousand unique devices whose actions qualify for the Yogis audience.

Dstillery Crafted Audiences

INTERESTS

The Yogis audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Yogis audience is Women’s Lifestyle Blogs Researchers.

Interest Composition Index
Women’s Lifestyle Blogs Researchers 25.43% 108.92x
Biohackers 85.70% 95.61x
Women's Health Researchers 42.82% 83.77x
Grandparents 25.39% 82.31x
Women's Fitness Enthusiasts 39.29% 81.52x
Wellness Enthusiasts 15.32% 75.83x
Women’s Fashion Blogs Readers 30.05% 69.45x
Readers of Buddhist Content 36.06% 64.58x
Nutrition Conscious Eaters 46.35% 62.17x
Makeup Researchers 52.34% 60.67x
Composition Percentage: The overlap percentage between the Yogis audience and the Interest attribute.
Index: A comparison of the Yogis audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Yogis audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Yogis audience is Journeys.

Location Composition Index
Journeys 0.01% 1.97x
Zumiez 0.01% 1.88x
Gymboree 0.01% 1.16x
Maurices 0.02% 1.13x
Old Navy 0.01% 1.12x
Composition Percentage: The overlap percentage between the Yogis audience and the Location attribute.
Index: A comparison of the Yogis audience to the internet population.
Dstillery Web Insights

WEBSITES

The Yogis audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Yogis audience is mindfulnessandjustice.org.

Website Composition Index
mindfulnessandjustice.org 1.12% 94.54x
astrologyking.com 2.12% 85.29x
marcandangel.com 3.33% 83.23x
yogajournal.com 15.74% 83.07x
subconsciousservant.com 2.92% 82.93x
foreverconscious.com 4.90% 80.44x
fitwirr.com 3.30% 78.16x
spiritualunite.com 1.62% 75.71x
attracttheone.com 1.07% 74.14x
styleatacertainage.com 1.58% 71.19x
Composition Percentage: The overlap percentage between the Yogis audience and the Web attribute.
Index: A comparison of the Yogis audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Yogis audience is Numerology & Astrology.

Content Affinity Composition Index
Numerology & Astrology 0.42% 58.71x
Yoga & Meditation 0.81% 56.04x
Assorted Topics (Television, Origami, Men's Health) 1.24% 48.95x
Perfume, Makeup & Cosmetics 0.83% 44.89x
Travel, Food, Fashion & Fitness 2.76% 38.76x
Psychics & Horoscopes 11.73% 28.83x
Paleo & Keto Diet Enthusiasts 0.35% 27.25x
Female Lifestyle Content Readers 1.93% 26.37x
Dating & Relationships 14.12% 26.34x
Small Business Resources 14.62% 24.40x
Composition Percentage: The overlap percentage between the Yogis audience and the Content Affinity attribute.
Index: A comparison of the Yogis audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Yogis audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female