Dstillery Audiences

EBOOK READERS

Audience Size: 2.8 Million Devices

Explore the eBook Readers Audience

Below you'll find more information about the eBook Readers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the eBook Readers audience.

Dstillery Crafted Audiences

INTERESTS

The eBook Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eBook Readers audience is Tutoring Resources Researchers.

Interest Composition Index
Tutoring Resources Researchers 42.04% 34.42x
Orlando Activities Researchers 32.90% 31.29x
Home Custom Bedroom Decorators 30.59% 29.41x
Custom Home Lighting Shoppers 30.59% 29.40x
Trendy Shoe Shoppers 33.18% 29.20x
Gift Givers 35.10% 29.13x
Medical Science Researchers 33.48% 28.91x
Poetry Readers 36.58% 28.57x
Nashville Activity Researchers 31.13% 28.48x
Avid Readers 38.95% 28.36x
Composition Percentage: The overlap percentage between the eBook Readers audience and the Interest attribute.
Index: A comparison of the eBook Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eBook Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eBook Readers audience is Everlane.

Location Composition Index
Everlane 0.01% 1.73x
Jos A. Bank Clothiers 0.42% 1.42x
Supreme 0.01% 1.39x
Bonobos 0.10% 1.30x
Mens Wearhouse 0.64% 1.29x
Armani 0.04% 1.25x
White House Black Market 0.37% 1.22x
Buckle 0.28% 1.19x
REI 0.02% 1.16x
Urban Outfitters 0.07% 1.16x
Composition Percentage: The overlap percentage between the eBook Readers audience and the Location attribute.
Index: A comparison of the eBook Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The eBook Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eBook Readers audience is discoverbooks.com.

Website Composition Index
discoverbooks.com 1.20% 36.56x
earlybirdbooks.com 1.11% 36.29x
apastyle.org 1.41% 35.01x
ebooks.com 1.91% 33.55x
techsupportalert.com 1.12% 32.74x
coursehero.com 3.46% 31.75x
simonandschuster.com 4.40% 30.53x
powells.com 1.56% 29.63x
macmillanlearning.com 1.18% 28.60x
teachhub.com 1.45% 28.06x
Composition Percentage: The overlap percentage between the eBook Readers audience and the Web attribute.
Index: A comparison of the eBook Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eBook Readers audience is Discount Books.

Content Affinity Composition Index
Discount Books 1.97% 32.65x
Content Streamers & Downloaders 0.14% 22.29x
Book Publishers 6.48% 21.28x
University Press 9.51% 19.74x
Parenting & Nutrition 0.07% 18.06x
Assorted Topics (Insurance, Travel, Viral Media) 0.04% 17.34x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.08% 16.87x
Online Learning 0.29% 16.53x
Assorted Topics (Television, Origami, Men's Health) 0.20% 16.47x
Higher Education 2.95% 16.02x
Composition Percentage: The overlap percentage between the eBook Readers audience and the Content Affinity attribute.
Index: A comparison of the eBook Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eBook Readers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female