Dstillery Audiences

ESPORTS ENTHUSIASTS

Audience Size: 3 Million Devices

Explore the eSports Enthusiasts Audience

Below you'll find more information about the eSports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the eSports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The eSports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eSports Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 59.80% 49.82x
Video and Computer Gaming Enthusiasts 59.08% 48.76x
Gamers 65.53% 45.87x
PokemonGo Fans 63.04% 42.22x
Nintendo Enthusiasts 61.62% 41.94x
Movie and Game Review Readers 41.06% 38.92x
Anime Fans 57.55% 37.45x
Virtual Reality Enthusiasts 51.30% 36.52x
Xbox Enthusiasts 55.75% 35.70x
Call of Duty Enthusiasts 53.62% 35.65x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Interest attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eSports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eSports Enthusiasts audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 0.01% 1.25x
The Childrens Place 0.02% 1.11x
Buckle 0.01% 1.10x
Victoria's Secret 0.02% 1.10x
Journeys 0.02% 1.09x
Mens Wearhouse 0.01% 1.08x
Old Navy 0.02% 1.06x
Aeropostale 0.01% 1.01x
Maurices 0.02% 0.99x
Carhartt 0.10% 0.93x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Location attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The eSports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eSports Enthusiasts audience is leagueoflegends.com.

Website Composition Index
leagueoflegends.com 1.72% 65.58x
powerpyx.com 3.68% 61.88x
square-enix-games.com 1.39% 61.59x
gamecrate.com 3.39% 61.15x
shacknews.com 3.40% 60.81x
ubi.com 1.15% 60.76x
smashboards.com 2.08% 59.83x
activision.com 1.40% 57.53x
dndbeyond.com 3.32% 55.89x
gearnuke.com 1.89% 55.57x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Web attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eSports Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 5.83% 29.97x
Roleplay & Fantasy Games 0.34% 28.52x
Phone & Computer Game Downloaders 0.41% 25.88x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.21% 25.31x
Anime 7.12% 24.88x
PC Gamers 25.50% 20.00x
Magic & Games 6.83% 18.76x
Casual & Nintendo Gamers 57.14% 18.01x
Collectibles - Toys & Collectibles 14.65% 17.49x
Vaping 0.28% 17.36x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eSports Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male