Dstillery Audiences

ESPORTS ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the eSports Enthusiasts Audience

Below you'll find more information about the eSports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the eSports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The eSports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eSports Enthusiasts audience is Video and Computer Gaming Enthusiasts.

Interest Composition Index
Video and Computer Gaming Enthusiasts 66.19% 51.89x
Video Gamers 69.24% 51.26x
Gamers 69.78% 48.38x
Nintendo Enthusiasts 66.08% 47.36x
PokemonGo Fans 67.81% 47.21x
Anime Fans 52.44% 44.59x
Call of Duty Enthusiasts 53.79% 43.59x
Diablo Video Game Fans 53.72% 41.73x
Hearthstone Video Game Fans 53.38% 41.29x
Xbox Enthusiasts 61.76% 41.07x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Interest attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eSports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eSports Enthusiasts audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.67% 1.27x
REI 0.03% 1.26x
Buckle 0.31% 1.24x
Topshop 0.02% 1.24x
Uniqlo 0.03% 1.21x
Jos A. Bank Clothiers 0.38% 1.19x
Supreme 0.01% 1.18x
H&M 0.10% 1.15x
Charlotte Russe 0.07% 1.13x
White House Black Market 0.36% 1.13x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Location attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The eSports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eSports Enthusiasts audience is smashboards.com.

Website Composition Index
smashboards.com 3.71% 75.86x
destinygamewiki.com 1.66% 69.35x
twingalaxies.com 1.99% 63.83x
gonintendo.com 6.78% 63.17x
strawpoll.com 1.49% 62.16x
tldrgames.com 1.02% 61.46x
gematsu.com 12.98% 60.62x
vpesports.com 2.01% 60.40x
hardcoregamer.com 4.09% 60.32x
eventhubs.com 19.98% 60.17x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Web attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eSports Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 15.40% 30.83x
PC Gamers 31.05% 25.23x
Anime 11.14% 21.44x
Roleplay & Fantasy Games 1.23% 21.37x
Magic & Games 7.68% 21.13x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.14% 18.50x
Casual & Nintendo Gamers 67.96% 17.46x
Collectibles - Toys & Collectibles 22.22% 16.52x
RPG & MMO Video Game Fans 32.97% 15.65x
Phone & Computer Game Downloaders 3.46% 14.75x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eSports Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male