Dstillery Audiences

ESPORTS ENTHUSIASTS

Audience Size: 3 Million Devices

Explore the eSports Enthusiasts Audience

Below you'll find more information about the eSports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the eSports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The eSports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eSports Enthusiasts audience is Video and Computer Gaming Enthusiasts.

Interest Composition Index
Video and Computer Gaming Enthusiasts 56.10% 36.23x
PokemonGo Fans 61.51% 33.67x
Nintendo Enthusiasts 63.48% 30.82x
Movie and Game Review Readers 38.76% 27.96x
Xbox Enthusiasts 60.35% 27.30x
Call of Duty Enthusiasts 51.60% 26.31x
Video Gamers 84.53% 23.99x
Tech and Video games Industry 35.95% 22.56x
Pokemon Enthusiasts 50.01% 21.19x
Gamers 85.65% 20.65x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Interest attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eSports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eSports Enthusiasts audience is American Apparel.

Location Composition Index
American Apparel 0.04% 1.36x
Eddie Bauer 0.02% 1.36x
Uniqlo 0.02% 1.35x
Armani 0.03% 1.31x
Joe's Jeans 0.01% 1.28x
Zara 0.03% 1.26x
Free People 0.02% 1.23x
Zumiez 0.03% 1.21x
Madewell 0.02% 1.21x
Urban Outfitters 0.06% 1.13x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Location attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The eSports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eSports Enthusiasts audience is smashboards.com.

Website Composition Index
smashboards.com 2.92% 109.15x
testyourmight.com 0.18% 102.54x
disguisedtoast.com 0.23% 102.33x
tekkenzaibatsu.com 0.58% 98.44x
lolnexus.com 0.34% 94.74x
teamfourstar.com 0.15% 93.87x
serebii.net 0.16% 90.66x
venatusmedia.com 0.60% 89.85x
surrenderat20.net 1.08% 89.08x
nintendo-insider.com 0.28% 88.57x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Web attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eSports Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 17.67% 26.71x
PC Gamers 20.82% 25.55x
Magic & Games 5.71% 20.34x
Casual & Nintendo Gamers 43.58% 19.93x
Roleplay & Fantasy Games 0.76% 19.55x
Anime 12.01% 18.34x
Collectibles - Toys & Collectibles 19.99% 14.95x
Technology News 10.48% 13.64x
Assorted Topics #11378 (Clothing, Asian Food, Japanese Goods, Leggings) 1.11% 13.27x
Minecraft Video Game Players 4.05% 12.84x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eSports Enthusiasts audience resonates most for the following age and income brackets.
Age
35-44
Income
$50,000-$74,999