Dstillery Audiences

ESPORTS ENTHUSIASTS

Audience Size: 4 Million Devices

Explore the eSports Enthusiasts Audience

Below you'll find more information about the eSports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the eSports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The eSports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eSports Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 63.00% 44.70x
Video and Computer Gaming Enthusiasts 61.06% 44.25x
Gamers 66.80% 41.75x
PokemonGo Fans 64.11% 40.01x
Nintendo Enthusiasts 62.57% 38.44x
Anime Fans 57.37% 35.42x
Xbox Enthusiasts 57.35% 34.48x
Movie and Game Review Readers 44.22% 34.01x
Call of Duty Enthusiasts 56.89% 33.24x
PlayStation Enthusiasts 58.81% 32.53x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Interest attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eSports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eSports Enthusiasts audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.46x
Express 0.01% 1.41x
Buckle 0.01% 1.38x
Chicos 0.01% 1.30x
Mens Wearhouse 0.01% 1.21x
Old Navy 0.02% 1.13x
Carhartt 0.16% 1.05x
Journeys 0.01% 0.99x
Maurices 0.01% 0.95x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Location attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The eSports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eSports Enthusiasts audience is gonintendo.com.

Website Composition Index
gonintendo.com 1.55% 48.04x
smashboards.com 2.89% 44.20x
starcitygames.com 1.39% 43.27x
allgamers.com 2.00% 43.14x
mangarock.com 1.17% 42.81x
toucharcade.com 1.05% 42.57x
leagueoflegends.com 3.64% 42.36x
powerpyx.com 7.98% 41.03x
ubi.com 2.83% 40.94x
boxmash.com 1.08% 40.57x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Web attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eSports Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 9.28% 28.96x
Roleplay & Fantasy Games 0.75% 25.39x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.61% 23.55x
Anime 11.13% 22.92x
PC Gamers 30.58% 20.01x
Magic & Games 7.15% 19.54x
Phone & Computer Game Downloaders 1.17% 19.37x
Drawing & Animation 0.06% 19.25x
Collectibles - Toys & Collectibles 18.82% 15.57x
Casual & Nintendo Gamers 71.04% 15.56x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eSports Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male