Dstillery Audiences

ESPORTS ENTHUSIASTS

Audience Size: 3.1 Million Devices

Explore the eSports Enthusiasts Audience

Below you'll find more information about the eSports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the eSports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The eSports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eSports Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 60.56% 42.99x
Video and Computer Gaming Enthusiasts 62.55% 41.41x
Gamers 68.13% 36.97x
PokemonGo Fans 65.20% 35.23x
Nintendo Enthusiasts 62.49% 35.22x
Anime Fans 55.27% 33.74x
Movie and Game Review Readers 39.41% 31.79x
Xbox Enthusiasts 59.71% 31.63x
Virtual Reality Enthusiasts 51.25% 31.11x
Call of Duty Enthusiasts 57.63% 30.21x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Interest attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eSports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eSports Enthusiasts audience is H&M.

Location Composition Index
H&M 0.01% 1.50x
Victoria's Secret 0.04% 1.44x
Lane Bryant 0.02% 1.44x
Michael Kors 0.01% 1.43x
Hollister 0.02% 1.30x
Dressbarn 0.02% 1.30x
Aeropostale 0.02% 1.27x
American Eagle Outfitters 0.02% 1.25x
Zumiez 0.02% 1.20x
J. Crew 0.01% 1.19x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Location attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The eSports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eSports Enthusiasts audience is powerpyx.com.

Website Composition Index
powerpyx.com 1.40% 55.13x
gamecrate.com 1.49% 54.21x
shacknews.com 1.12% 53.69x
millenium.us.org 1.09% 53.08x
smashboards.com 2.01% 52.34x
metabomb.net 4.39% 50.12x
destinygamewiki.com 2.05% 49.80x
games-guides.com 2.14% 49.33x
rpgamer.com 1.00% 46.53x
thefpsreview.com 2.44% 45.71x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Web attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eSports Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 5.11% 27.11x
Roleplay & Fantasy Games 0.20% 24.74x
Anime 5.81% 24.04x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.08% 21.64x
Phone & Computer Game Downloaders 0.11% 21.23x
PC Gamers 25.75% 19.70x
Casual & Nintendo Gamers 57.23% 16.85x
Magic & Games 8.98% 16.04x
Audio Clips & Sound Effects 0.06% 14.73x
Vaping 0.13% 14.56x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eSports Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male