Dstillery Audiences

ESPORTS ENTHUSIASTS

Audience Size: 3.6 Million Devices

Explore the eSports Enthusiasts Audience

Below you'll find more information about the eSports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the eSports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The eSports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eSports Enthusiasts audience is Video and Computer Gaming Enthusiasts.

Interest Composition Index
Video and Computer Gaming Enthusiasts 57.10% 33.16x
PokemonGo Fans 58.02% 32.21x
Nintendo Enthusiasts 61.68% 30.68x
Xbox Enthusiasts 59.49% 26.27x
Call of Duty Enthusiasts 48.38% 26.23x
Movie and Game Review Readers 37.10% 25.43x
Diablo Video Game Fans 54.19% 25.11x
Hearthstone Video Game Fans 50.34% 24.02x
Anime Fans 48.14% 23.79x
Destiny Video Game Fans 53.51% 23.18x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Interest attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eSports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eSports Enthusiasts audience is Supreme.

Location Composition Index
Supreme 0.02% 1.49x
Joe's Jeans 0.01% 1.41x
LL Bean 0.01% 1.24x
Uniqlo 0.02% 1.22x
Express Outlets 0.01% 1.22x
Michael Kors 0.03% 1.17x
Columbia 0.01% 1.15x
American Apparel 0.05% 1.14x
Ann Taylor 0.03% 1.11x
Armani 0.03% 1.11x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Location attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The eSports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eSports Enthusiasts audience is smashboards.com.

Website Composition Index
smashboards.com 3.12% 95.32x
ssbwiki.com 11.29% 76.76x
strawpoll.com 2.05% 72.71x
destinygamewiki.com 2.03% 72.32x
mp1st.com 1.49% 71.43x
gematsu.com 8.14% 71.38x
twingalaxies.com 2.75% 71.14x
eventhubs.com 14.28% 70.61x
dsogaming.com 2.08% 69.42x
invenglobal.com 3.90% 68.94x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Web attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eSports Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 15.53% 25.81x
PC Gamers 23.84% 23.75x
Roleplay & Fantasy Games 0.79% 19.16x
Anime 10.16% 18.95x
Magic & Games 5.64% 18.87x
Casual & Nintendo Gamers 53.01% 17.93x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.03% 14.86x
Collectibles - Toys & Collectibles 18.31% 14.08x
RPG & MMO Video Game Fans 28.59% 13.46x
Drawing & Animation 0.20% 11.90x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eSports Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male