Dstillery Audiences

ESPORTS ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the eSports Enthusiasts Audience

Below you'll find more information about the eSports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the eSports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The eSports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eSports Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 66.81% 40.43x
Video and Computer Gaming Enthusiasts 64.88% 40.04x
Gamers 66.51% 39.79x
PokemonGo Fans 65.30% 38.97x
Nintendo Enthusiasts 63.77% 38.56x
PlayStation Enthusiasts 59.92% 33.07x
Call of Duty Enthusiasts 53.06% 32.07x
Anime Fans 54.97% 31.75x
Xbox Enthusiasts 62.50% 31.68x
Movie and Game Review Readers 46.62% 30.95x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Interest attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eSports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eSports Enthusiasts audience is Columbia.

Location Composition Index
Columbia 0.02% 1.38x
REI 0.03% 1.36x
Express Outlets 0.01% 1.34x
Supreme 0.02% 1.32x
Topshop 0.02% 1.29x
American Apparel 0.06% 1.24x
Mens Wearhouse 0.68% 1.24x
H&M 0.10% 1.20x
Lululemon 0.09% 1.19x
Jos A. Bank Clothiers 0.40% 1.19x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Location attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The eSports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eSports Enthusiasts audience is smashboards.com.

Website Composition Index
smashboards.com 3.29% 101.99x
destinygamewiki.com 1.98% 84.95x
twingalaxies.com 2.40% 79.15x
strawpoll.com 1.81% 78.01x
mp1st.com 1.46% 77.73x
tldrgames.com 1.29% 76.60x
ssbwiki.com 13.78% 76.56x
gematsu.com 12.18% 73.99x
invenglobal.com 5.19% 73.49x
nintendoworldreport.com 1.21% 72.37x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Web attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eSports Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 19.26% 25.94x
PC Gamers 34.31% 22.06x
Anime 11.88% 18.95x
Magic & Games 8.70% 18.88x
Roleplay & Fantasy Games 1.30% 18.46x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 1.24% 16.07x
Casual & Nintendo Gamers 71.91% 15.22x
Drawing & Animation 0.23% 13.70x
Collectibles - Toys & Collectibles 25.14% 13.68x
RPG & MMO Video Game Fans 35.58% 12.99x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eSports Enthusiasts audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male