Dstillery Audiences

ESPORTS ENTHUSIASTS

Audience Size: 4.8 Million Devices

Explore the eSports Enthusiasts Audience

Below you'll find more information about the eSports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the eSports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The eSports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eSports Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 65.86% 47.83x
Video and Computer Gaming Enthusiasts 62.54% 47.66x
Gamers 67.78% 44.79x
PokemonGo Fans 66.05% 42.45x
Nintendo Enthusiasts 63.68% 42.15x
Anime Fans 58.40% 37.66x
Xbox Enthusiasts 60.75% 37.53x
Call of Duty Enthusiasts 56.25% 37.34x
Movie and Game Review Readers 46.85% 37.07x
PlayStation Enthusiasts 59.45% 36.88x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Interest attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eSports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eSports Enthusiasts audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.70x
Ann Taylor 0.02% 1.52x
Zara 0.03% 1.50x
Club Monaco 0.01% 1.43x
Zumiez 0.07% 1.43x
Journeys 0.09% 1.39x
American Apparel 0.03% 1.37x
H&M 0.06% 1.32x
Uniqlo 0.01% 1.31x
White House Black Market 0.05% 1.30x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Location attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The eSports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eSports Enthusiasts audience is gonintendo.com.

Website Composition Index
gonintendo.com 3.16% 56.89x
smashboards.com 2.67% 53.82x
gearnuke.com 5.44% 51.80x
gematsu.com 7.44% 50.42x
destinygamewiki.com 1.10% 50.35x
hardcoregamer.com 2.12% 49.90x
vpesports.com 1.23% 49.83x
blizzard.com 1.10% 48.31x
siliconera.com 6.42% 48.21x
mynintendonews.com 1.34% 48.10x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Web attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eSports Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 9.92% 28.76x
Roleplay & Fantasy Games 0.87% 22.49x
PC Gamers 25.22% 22.22x
Magic & Games 6.19% 19.49x
Anime 10.42% 19.34x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.93% 18.08x
Casual & Nintendo Gamers 61.06% 17.17x
Collectibles - Toys & Collectibles 19.47% 16.48x
Phone & Computer Game Downloaders 2.32% 14.57x
RPG & MMO Video Game Fans 29.95% 14.24x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eSports Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male