Dstillery Audiences

ESPORTS ENTHUSIASTS

Audience Size: 4.6 Million Devices

Explore the eSports Enthusiasts Audience

Below you'll find more information about the eSports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the eSports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The eSports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eSports Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 63.74% 38.71x
Video and Computer Gaming Enthusiasts 62.76% 37.69x
Gamers 66.38% 36.18x
PokemonGo Fans 65.13% 34.37x
Nintendo Enthusiasts 63.45% 33.66x
Anime Fans 59.19% 30.73x
Xbox Enthusiasts 60.05% 30.63x
Call of Duty Enthusiasts 57.44% 30.07x
Movie and Game Review Readers 44.45% 29.96x
PlayStation Enthusiasts 59.37% 29.65x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Interest attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eSports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eSports Enthusiasts audience is Hollister.

Location Composition Index
Hollister 0.03% 1.34x
Forever 21 0.03% 1.33x
Aeropostale 0.04% 1.32x
Free People 0.02% 1.32x
Zumiez 0.05% 1.31x
Journeys 0.07% 1.31x
Urban Outfitters 0.03% 1.28x
American Apparel 0.02% 1.27x
Buckle 0.04% 1.25x
H&M 0.04% 1.22x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Location attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The eSports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eSports Enthusiasts audience is gonintendo.com.

Website Composition Index
gonintendo.com 2.47% 51.27x
smashboards.com 3.27% 46.79x
hardcoregamer.com 1.70% 46.77x
allgamers.com 3.21% 44.48x
gearnuke.com 4.90% 44.15x
mynintendonews.com 1.21% 43.18x
vpesports.com 1.14% 42.73x
toucharcade.com 1.78% 42.64x
destinygamewiki.com 1.50% 42.46x
siliconera.com 6.95% 42.22x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Web attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eSports Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 8.87% 26.12x
Roleplay & Fantasy Games 0.84% 22.19x
PC Gamers 26.32% 19.56x
Anime 10.95% 19.27x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.75% 19.20x
Magic & Games 6.15% 18.12x
Phone & Computer Game Downloaders 1.84% 15.56x
Collectibles - Toys & Collectibles 18.58% 15.24x
Casual & Nintendo Gamers 64.78% 15.15x
Drawing & Animation 0.11% 14.65x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eSports Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male