Dstillery Audiences

ESPORTS ENTHUSIASTS

Audience Size: 3.4 Million Devices

Explore the eSports Enthusiasts Audience

Below you'll find more information about the eSports Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the eSports Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The eSports Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the eSports Enthusiasts audience is Video Gamers.

Interest Composition Index
Video Gamers 61.32% 36.02x
Video and Computer Gaming Enthusiasts 60.78% 34.92x
Gamers 67.95% 33.26x
PokemonGo Fans 64.06% 31.51x
Nintendo Enthusiasts 61.76% 31.22x
Anime Fans 52.86% 30.86x
Virtual Reality Enthusiasts 43.07% 30.37x
Destiny Video Game Fans 49.54% 29.55x
Diablo Video Game Fans 44.21% 28.24x
iPhone Users 35.05% 28.14x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Interest attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The eSports Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the eSports Enthusiasts audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.60x
Zumiez 0.01% 1.50x
Journeys 0.02% 1.47x
LOFT 0.01% 1.31x
Dressbarn 0.01% 1.28x
Express 0.01% 1.28x
Lane Bryant 0.01% 1.28x
American Eagle Outfitters 0.01% 1.27x
The Childrens Place 0.02% 1.25x
Mens Wearhouse 0.02% 1.22x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Location attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The eSports Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the eSports Enthusiasts audience is gonintendo.com.

Website Composition Index
gonintendo.com 1.28% 46.01x
starcitygames.com 1.13% 43.07x
allgamers.com 1.47% 41.41x
leagueoflegends.com 2.65% 41.36x
smashboards.com 2.47% 41.22x
powerpyx.com 6.20% 39.98x
square-enix-games.com 2.16% 39.52x
ubi.com 2.04% 39.45x
gearnuke.com 3.06% 38.94x
shacknews.com 5.76% 38.76x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Web attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the eSports Enthusiasts audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 6.25% 21.52x
Roleplay & Fantasy Games 0.40% 18.81x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.32% 18.43x
Anime 7.67% 18.31x
PC Gamers 24.73% 15.84x
Phone & Computer Game Downloaders 0.58% 15.27x
Magic & Games 6.49% 15.10x
Assorted Topics (Toys, T-Shirts, Volvos) 0.07% 14.67x
Drawing & Animation 0.04% 13.57x
Casual & Nintendo Gamers 59.07% 13.52x
Composition Percentage: The overlap percentage between the eSports Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the eSports Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The eSports Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male