Dstillery Audiences

IPHONE USERS

Audience Size: 2.4 Million Devices

Explore the iPhone Users Audience

Below you'll find more information about the iPhone Users audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the iPhone Users audience.

Dstillery Crafted Audiences

INTERESTS

The iPhone Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the iPhone Users audience is Laptop Researchers.

Interest Composition Index
Laptop Researchers 51.49% 43.26x
Video Gamers 52.00% 41.27x
High End TV Shoppers 48.27% 40.06x
Apple Fans 48.05% 39.78x
Movie and Game Review Readers 42.86% 39.22x
IT Decision Makers 44.35% 39.05x
Camera Review Readers 39.15% 35.84x
Mobile Phone Comparison Shoppers 43.70% 35.63x
Video and Computer Gaming Enthusiasts 47.38% 35.43x
Android Fans 41.18% 35.06x
Composition Percentage: The overlap percentage between the iPhone Users audience and the Interest attribute.
Index: A comparison of the iPhone Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The iPhone Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the iPhone Users audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.84x
Composition Percentage: The overlap percentage between the iPhone Users audience and the Location attribute.
Index: A comparison of the iPhone Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The iPhone Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the iPhone Users audience is powerpyx.com.

Website Composition Index
powerpyx.com 2.31% 58.03x
gamecrate.com 2.37% 56.86x
shacknews.com 1.97% 55.27x
leagueoflegends.com 1.02% 52.14x
dndbeyond.com 2.37% 47.28x
easeus.com 1.99% 47.22x
millenium.us.org 1.33% 46.42x
amd.com 1.06% 44.73x
wareable.com 1.34% 44.72x
nintendosoup.com 5.77% 43.21x
Composition Percentage: The overlap percentage between the iPhone Users audience and the Web attribute.
Index: A comparison of the iPhone Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the iPhone Users audience is Apple Blogs & Hacks.

Content Affinity Composition Index
Apple Blogs & Hacks 26.45% 28.41x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.17% 28.32x
Online Media Converters 0.29% 27.35x
Phone & Computer Game Downloaders 0.23% 26.66x
Hipster Clothing 0.07% 26.43x
Roleplay & Fantasy Games 0.25% 25.27x
Studio & Franchise Video Game Players 4.17% 23.38x
Robotics 0.15% 22.55x
Mobile Phone Networks 0.38% 22.36x
Vaping 0.23% 19.20x
Composition Percentage: The overlap percentage between the iPhone Users audience and the Content Affinity attribute.
Index: A comparison of the iPhone Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The iPhone Users audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male