Dstillery Audiences

IPHONE USERS

Audience Size: 19.1 Thousand Devices

Explore the iPhone Users Audience

Below you'll find more information about the iPhone Users audience, broken down in different categories based on their digital and physical behaviors. These are 19.1 thousand unique devices whose actions qualify for the iPhone Users audience.

Dstillery Crafted Audiences

INTERESTS

The iPhone Users audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the iPhone Users audience is High End TV Shoppers.

Interest Composition Index
High End TV Shoppers 48.77% 152.56x
Laptop Researchers 50.00% 138.17x
Video Gamers 44.44% 133.18x
Apple Fans 48.77% 132.55x
IT Decision Makers 40.12% 123.20x
HDTV Researchers 44.44% 118.22x
Video and Computer Gaming Enthusiasts 35.19% 111.47x
eSports Enthusiasts 46.91% 111.12x
Streaming Video Fans 32.10% 99.79x
Beard Care Researchers 32.10% 99.79x
Composition Percentage: The overlap percentage between the iPhone Users audience and the Interest attribute.
Index: A comparison of the iPhone Users audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The iPhone Users audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the iPhone Users audience is Chicos.

Location Composition Index
Chicos 0.01% 1.37x
Victoria's Secret 0.01% 1.20x
Mens Wearhouse 0.01% 1.18x
The Childrens Place 0.01% 1.12x
Old Navy 0.01% 1.04x
Maurices 0.01% 0.81x
Carhartt 0.05% 0.35x
Composition Percentage: The overlap percentage between the iPhone Users audience and the Location attribute.
Index: A comparison of the iPhone Users audience to the internet population.
Dstillery Web Insights

WEBSITES

The iPhone Users audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the iPhone Users audience is gonintendo.com.

Website Composition Index
gonintendo.com 1.62% 53.86x
toucharcade.com 1.07% 48.04x
allgamers.com 1.93% 45.96x
gishan.net 1.51% 43.29x
uploadvr.com 1.22% 42.98x
ubi.com 2.38% 38.36x
nintendo-insider.com 1.11% 38.18x
powerpyx.com 6.66% 37.25x
dorkly.com 2.33% 36.63x
gamasutra.com 1.31% 36.25x
Composition Percentage: The overlap percentage between the iPhone Users audience and the Web attribute.
Index: A comparison of the iPhone Users audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the iPhone Users audience is Apple Blogs & Hacks.

Content Affinity Composition Index
Apple Blogs & Hacks 39.51% 36.74x
Assorted Topics (Apple News, Origami, Swimmer Rankings, Coding) 41.98% 29.10x
Build Your Own Computer Enthusiasts 26.54% 25.67x
Collectibles - Toys & Collectibles 8.02% 23.17x
Assorted Topics (Events, Tickets, Fitness) 10.49% 22.80x
Casual & Nintendo Gamers 51.23% 22.62x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 7.41% 22.04x
Technology News 20.99% 21.94x
College Planning 10.49% 21.82x
Fantasy Name Generators 9.88% 21.46x
Composition Percentage: The overlap percentage between the iPhone Users audience and the Content Affinity attribute.
Index: A comparison of the iPhone Users audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The iPhone Users audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male