Dstillery Audiences

24 HOUR FITNESS

Audience Size: 843.4 Thousand Devices

Explore the 24 Hour Fitness Audience

Below you'll find more information about the 24 Hour Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 843.4 thousand unique devices whose actions qualify for the 24 Hour Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The 24 Hour Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the 24 Hour Fitness audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 5.76% 3.59x
Santa Cruz Trip Planners 4.98% 3.11x
California Skiers and Snowboarders 4.56% 3.08x
Symphony Music Enthusiasts 4.13% 2.96x
California Trip Planners 4.56% 2.94x
Los Angeles Trip Planners 4.74% 2.91x
Opera Enthusiasts 3.30% 2.88x
Tahoe Skiers and Snowboarders 3.91% 2.82x
Santa Monica Trip Planners 4.58% 2.69x
San Diego Trip Planners 4.36% 2.65x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Interest attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The 24 Hour Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the 24 Hour Fitness audience is Everlane.

Location Composition Index
Everlane 0.25% 22.36x
Lorna Jane 1.56% 19.20x
Levi Strauss 2.12% 15.91x
Joe's Jeans 0.88% 15.23x
Supreme 0.41% 14.42x
Saint Laurent Paris 1.40% 13.34x
Armani 3.02% 11.51x
Zara 3.61% 11.51x
Calvin Klein 1.28% 11.27x
Uniqlo 1.72% 11.19x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Location attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the 24 Hour Fitness audience is Los Angeles Cluster.

Content Affinity Composition Index
Los Angeles Cluster 0.17% 5.65x
Vietnam Cluster 0.19% 5.03x
Southern California Tourism 1.40% 4.88x
Southern California Cluster 0.35% 4.59x
San Francisco Bay Area Cluster 3.43% 3.96x
California Universities 1.30% 3.82x
Los Angeles Tourism 2.28% 3.76x
San Diego Cluster 2.66% 3.53x
Los Angeles News 3.85% 3.52x
San Francisco Tourism 0.33% 3.23x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Content Affinity attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The 24 Hour Fitness audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male