Explore the 24 Hour Fitness Audience
Below you'll find more information about the 24 Hour Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 198.9 thousand unique devices whose actions qualify for the 24 Hour Fitness audience.
INTERESTS
The 24 Hour Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the 24 Hour Fitness audience is Social Distancing Content Readers.
| Interest | Composition | Index |
| Social Distancing Content Readers | 2.28% | 3.59x |
| Seattle Trip Planners | 7.65% | 3.32x |
| North West State Fair Visitors | 7.65% | 3.20x |
| Washington Skiers and Snowboarders | 6.27% | 3.02x |
| Seattle Seahawks Fans | 6.67% | 2.87x |
| Aspen Trip Planners | 5.10% | 2.73x |
| Spain Trip Planners | 4.71% | 2.68x |
| Los Angeles Activities Researchers | 3.73% | 2.66x |
| Oregon Ducks Fans | 4.31% | 2.60x |
| Denver Trip Planners | 5.49% | 2.59x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Interest attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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APPAREL RETAILERS
The 24 Hour Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the 24 Hour Fitness audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 1.06% | 27.12x |
| Joe's Jeans | 0.30% | 20.50x |
| Everlane | 0.16% | 19.52x |
| Calvin Klein | 0.59% | 15.63x |
| Supreme | 0.14% | 15.11x |
| Topshop | 0.35% | 15.10x |
| Zara | 3.16% | 13.47x |
| Uniqlo | 1.80% | 13.05x |
| Saint Laurent Paris | 0.89% | 12.70x |
| Patagonia | 1.29% | 12.59x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Location attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the 24 Hour Fitness audience is Data, Analytics & Coding.
| Content Affinity | Composition | Index |
| Data, Analytics & Coding | 0.78% | 4.93x |
| Pacific Northwest Sports & News Cluster | 2.35% | 4.55x |
| Texas News Cluster | 2.94% | 4.04x |
| Pet Supplies | 0.59% | 4.04x |
| Tahoe & Reno Tourism | 0.98% | 4.03x |
| Shoes & Accessories | 0.59% | 3.95x |
| Diabetes Research | 0.39% | 3.88x |
| Promo Codes | 0.98% | 3.88x |
| NYC Tourist Attractions | 0.78% | 3.87x |
| Middle East News | 0.78% | 3.79x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Content Affinity attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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DEMOGRAPHICS
The 24 Hour Fitness audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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