Explore the 24 Hour Fitness Audience
Below you'll find more information about the 24 Hour Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 762.6 thousand unique devices whose actions qualify for the 24 Hour Fitness audience.
INTERESTS
The 24 Hour Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the 24 Hour Fitness audience is Los Angeles Mass Transit Commuters.
| Interest | Composition | Index |
| Los Angeles Mass Transit Commuters | 8.55% | 3.90x |
| California Skiers and Snowboarders | 6.74% | 3.48x |
| California Trip Planners | 6.42% | 3.42x |
| Opera Enthusiasts | 5.78% | 3.38x |
| South West State Fair Visitors | 7.35% | 3.22x |
| Santa Cruz Trip Planners | 6.97% | 3.21x |
| Symphony Music Enthusiasts | 6.15% | 3.20x |
| Los Angeles Trip Planners | 6.68% | 3.08x |
| San Francisco Activities Researchers | 5.08% | 3.05x |
| San Diego Events Researchers | 5.08% | 3.05x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Interest attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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APPAREL RETAILERS
The 24 Hour Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the 24 Hour Fitness audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 2.13% | 23.61x |
| Joe's Jeans | 1.14% | 21.56x |
| Everlane | 0.36% | 15.93x |
| Supreme | 0.38% | 15.32x |
| Topshop | 1.32% | 14.97x |
| Calvin Klein | 1.21% | 14.32x |
| Saint Laurent Paris | 2.19% | 13.62x |
| Uniqlo | 4.09% | 13.53x |
| Zara | 5.88% | 13.09x |
| Levi Strauss | 3.47% | 11.62x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Location attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the 24 Hour Fitness audience is Vietnam Cluster.
| Content Affinity | Composition | Index |
| Vietnam Cluster | 0.18% | 6.29x |
| Los Angeles Cluster | 0.09% | 5.70x |
| Southern California Tourism | 1.05% | 5.67x |
| San Diego Cluster | 3.61% | 4.40x |
| San Francisco Bay Area Cluster | 5.14% | 4.28x |
| Canada Shopping - Kitchenware | 0.04% | 4.21x |
| California Universities | 0.93% | 4.14x |
| Liberal Views on LGBTQ Rights and Pro-Choice | 0.09% | 3.86x |
| Los Angeles Tourism | 2.42% | 3.82x |
| China Cluster | 0.42% | 3.63x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Content Affinity attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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DEMOGRAPHICS
The 24 Hour Fitness audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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