Explore the 24 Hour Fitness Audience
Below you'll find more information about the 24 Hour Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 22.6 thousand unique devices whose actions qualify for the 24 Hour Fitness audience.
INTERESTS
The 24 Hour Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the 24 Hour Fitness audience is North West State Fair Visitors.
| Interest | Composition | Index |
| North West State Fair Visitors | 10.82% | 4.28x |
| Washington Skiers and Snowboarders | 8.25% | 4.18x |
| Summer Festivals and Fairs Visitors | 8.25% | 3.47x |
| Houston Rockets Fans | 6.70% | 3.43x |
| Online Grammar Tool Users | 3.61% | 3.43x |
| Seattle Trip Planners | 7.73% | 3.33x |
| Washington County and Local Fair Visitors | 7.73% | 3.27x |
| California Trip Planners | 5.15% | 3.24x |
| Work Visa Researchers | 4.12% | 3.21x |
| Coders & Developers | 5.67% | 3.20x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Interest attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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APPAREL RETAILERS
The 24 Hour Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the 24 Hour Fitness audience is Gap.
| Location | Composition | Index |
| Gap | 8.70% | 15.55x |
| Zara | 1.54% | 14.01x |
| Club Monaco | 0.59% | 13.16x |
| Bonobos | 0.83% | 12.76x |
| Banana Republic | 7.96% | 12.55x |
| Armani | 1.01% | 10.07x |
| J. Crew | 3.62% | 9.97x |
| White House Black Market | 5.80% | 9.17x |
| Forever 21 | 4.42% | 9.07x |
| The Childrens Place | 7.25% | 7.90x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Location attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the 24 Hour Fitness audience is Pacific Northwest Sports & News Cluster.
| Content Affinity | Composition | Index |
| Pacific Northwest Sports & News Cluster | 3.09% | 10.50x |
| Texas News Cluster | 3.09% | 8.53x |
| Pacific Northwest Information Research Cluster | 6.70% | 6.68x |
| Austin Cluster | 4.12% | 5.23x |
| Psychics & Horoscopes | 2.58% | 4.64x |
| Guitars & Instruments | 1.55% | 4.51x |
| Vegetarian Diet | 1.55% | 3.94x |
| Studio & Franchise Video Game Players | 0.56% | 3.88x |
| Spain News - Madrid & Seville | 0.72% | 3.78x |
| Auto Enthusiast Information Researchers | 1.03% | 3.76x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Content Affinity attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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DEMOGRAPHICS
The 24 Hour Fitness audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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