Dstillery Audiences

24 HOUR FITNESS

Audience Size: 813.6 Thousand Devices

Explore the 24 Hour Fitness Audience

Below you'll find more information about the 24 Hour Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 813.6 thousand unique devices whose actions qualify for the 24 Hour Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The 24 Hour Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the 24 Hour Fitness audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 8.81% 3.36x
South West State Fair Visitors 7.15% 3.03x
Santa Cruz Trip Planners 7.24% 3.02x
California Skiers and Snowboarders 6.74% 2.96x
California Trip Planners 7.24% 2.89x
Los Angeles Trip Planners 7.41% 2.72x
Opera Enthusiasts 6.07% 2.69x
San Diego Trip Planners 6.95% 2.65x
Symphony Music Enthusiasts 6.23% 2.55x
Tahoe Skiers and Snowboarders 6.11% 2.50x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Interest attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The 24 Hour Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the 24 Hour Fitness audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.65% 21.85x
Joe's Jeans 1.04% 16.75x
Topshop 0.97% 13.46x
Everlane 0.26% 12.93x
Uniqlo 3.15% 11.94x
Zara 4.85% 11.63x
Saint Laurent Paris 1.70% 11.45x
Supreme 0.32% 11.42x
Calvin Klein 1.01% 11.27x
Levi Strauss 3.63% 10.39x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Location attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the 24 Hour Fitness audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.01% 16.45x
Decoration & Fabric 0.02% 6.49x
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 6.11x
Vietnam Cluster 0.18% 5.72x
Southern California Tourism 1.43% 5.14x
Assorted Topics (Animals, Clothing, Events, Education) 0.01% 5.03x
Los Angeles Cluster 0.12% 4.98x
Southern California Cluster 0.26% 4.61x
England Tourism 0.01% 4.23x
San Diego Cluster 3.88% 4.11x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Content Affinity attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The 24 Hour Fitness audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male