Dstillery Audiences

24 HOUR FITNESS

Audience Size: 867.7 Thousand Devices

Explore the 24 Hour Fitness Audience

Below you'll find more information about the 24 Hour Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 867.7 thousand unique devices whose actions qualify for the 24 Hour Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The 24 Hour Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the 24 Hour Fitness audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 4.82% 3.29x
Santa Cruz Trip Planners 4.30% 3.23x
California Skiers and Snowboarders 3.64% 2.94x
Symphony Music Enthusiasts 3.99% 2.83x
Tahoe Skiers and Snowboarders 3.54% 2.80x
Los Angeles Trip Planners 4.28% 2.79x
California Trip Planners 3.91% 2.75x
San Diego Trip Planners 4.23% 2.60x
Opera Enthusiasts 3.35% 2.53x
San Francisco Activities Researchers 3.06% 2.51x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Interest attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The 24 Hour Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the 24 Hour Fitness audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.63% 20.41x
Joe's Jeans 1.06% 14.54x
Levi Strauss 2.49% 12.19x
Topshop 0.53% 11.79x
Everlane 0.20% 11.25x
Zara 4.35% 10.99x
Uniqlo 2.42% 10.78x
Calvin Klein 1.16% 10.51x
Saint Laurent Paris 1.37% 10.18x
Supreme 0.31% 8.94x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Location attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the 24 Hour Fitness audience is Decoration & Fabric.

Content Affinity Composition Index
Decoration & Fabric 0.02% 6.49x
Vietnam Cluster 0.21% 5.77x
Local & Travel England - North Midlands 0.01% 5.65x
Southern California Cluster 0.38% 5.26x
France Online Music & Quiz Content Cluster 0.06% 4.30x
Southern California Tourism 1.20% 3.76x
San Francisco Bay Area Cluster 4.38% 3.65x
San Francisco Tourism 0.41% 3.45x
Content Streamers & Downloaders 0.02% 3.26x
Los Angeles Tourism 2.67% 3.20x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Content Affinity attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The 24 Hour Fitness audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male