Dstillery Audiences

24 HOUR FITNESS

Audience Size: 885.8 Thousand Devices

Explore the 24 Hour Fitness Audience

Below you'll find more information about the 24 Hour Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 885.8 thousand unique devices whose actions qualify for the 24 Hour Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The 24 Hour Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the 24 Hour Fitness audience is Santa Cruz Trip Planners.

Interest Composition Index
Santa Cruz Trip Planners 4.35% 2.97x
Los Angeles Mass Transit Commuters 4.74% 2.95x
California Skiers and Snowboarders 3.65% 2.78x
California Trip Planners 4.13% 2.64x
Tahoe Skiers and Snowboarders 3.31% 2.56x
Los Angeles Trip Planners 4.29% 2.55x
Symphony Music Enthusiasts 3.22% 2.47x
San Diego Trip Planners 4.02% 2.47x
Men's Suit Shoppers 3.18% 2.34x
Opera Enthusiasts 2.91% 2.33x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Interest attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The 24 Hour Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the 24 Hour Fitness audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.71% 20.43x
Everlane 0.24% 16.47x
Levi Strauss 2.26% 14.50x
Joe's Jeans 1.07% 14.36x
Saint Laurent Paris 1.57% 12.18x
Supreme 0.42% 11.99x
Zara 4.29% 11.30x
Uniqlo 2.12% 11.24x
Calvin Klein 1.40% 11.08x
Topshop 0.24% 11.02x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Location attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the 24 Hour Fitness audience is Los Angeles Cluster.

Content Affinity Composition Index
Los Angeles Cluster 0.14% 4.86x
Southern California Tourism 1.13% 4.07x
San Francisco Bay Area Cluster 3.27% 3.39x
Southern California Cluster 0.22% 3.23x
Los Angeles News 4.10% 3.05x
San Diego Cluster 2.44% 2.95x
Los Angeles Tourism 2.01% 2.94x
Russia Cluster 0.13% 2.82x
California Universities 0.94% 2.76x
Hawaii News 0.95% 2.76x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Content Affinity attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The 24 Hour Fitness audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male