Dstillery Audiences

24 HOUR FITNESS

Audience Size: 74.8 Thousand Devices

Explore the 24 Hour Fitness Audience

Below you'll find more information about the 24 Hour Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 74.8 thousand unique devices whose actions qualify for the 24 Hour Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The 24 Hour Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the 24 Hour Fitness audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.17% 4.36x
United Nations Donors 4.39% 3.78x
Social Distancing Content Readers 3.62% 3.62x
Rock Climbing Enthusiasts 5.94% 3.47x
Denver Trip Planners 6.72% 3.46x
Washington Skiers and Snowboarders 6.46% 3.41x
United Arab Emirates Trip Planners 4.39% 3.40x
Rideshare App Users 3.62% 3.39x
Telluride Trip Planners 6.20% 3.31x
Ballet Enthusiasts 4.39% 3.23x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Interest attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The 24 Hour Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the 24 Hour Fitness audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.57% 44.10x
Lorna Jane 0.93% 33.64x
Patagonia 1.10% 16.42x
Armani 0.91% 13.77x
Urban Outfitters 2.99% 13.56x
American Apparel 1.77% 13.54x
Saint Laurent Paris 0.22% 13.36x
Bonobos 0.74% 12.32x
Uniqlo 0.48% 12.06x
Free People 1.86% 12.02x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Location attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the 24 Hour Fitness audience is Pacific Northwest Sports & News Cluster.

Content Affinity Composition Index
Pacific Northwest Sports & News Cluster 2.84% 6.86x
Mortgages & Insurance 1.00% 6.44x
NYC Tourist Attractions 1.03% 5.88x
Philippines News 1.03% 5.82x
New York City Real Estate Research Cluster 2.07% 5.70x
Australia & New Zealand Media 0.88% 5.13x
Numerology & Astrology 0.75% 5.02x
Backpacking 1.55% 4.75x
New York City Family & Activity Cluster 3.88% 4.58x
Legal Information Research Cluster 1.03% 4.15x
Composition Percentage: The overlap percentage between the 24 Hour Fitness audience and the Content Affinity attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The 24 Hour Fitness audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male