Explore the 24 Hour Fitness Audience
Below you'll find more information about the 24 Hour Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 142.5 thousand unique devices whose actions qualify for the 24 Hour Fitness audience.
INTERESTS
The 24 Hour Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the 24 Hour Fitness audience is Aspen Trip Planners.
| Interest | Composition | Index |
| Aspen Trip Planners | 4.85% | 3.65x |
| Lunar New Year Researchers | 2.42% | 3.63x |
| Denver Trip Planners | 5.66% | 3.37x |
| Colorado Skiers and Snowboarders | 5.43% | 3.12x |
| Telluride Trip Planners | 4.50% | 3.08x |
| Ski and Snowboard Trip Planners | 5.31% | 3.00x |
| Oregon Ducks Fans | 3.12% | 2.97x |
| Winter Sports Destination Seekers | 2.19% | 2.92x |
| Quarantine Planners | 2.08% | 2.83x |
| Mood Lifters Researchers | 0.92% | 2.65x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Interest attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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APPAREL RETAILERS
The 24 Hour Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the 24 Hour Fitness audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 1.81% | 23.70x |
| Saint Laurent Paris | 0.83% | 15.49x |
| Uniqlo | 1.70% | 15.29x |
| Topshop | 0.23% | 15.03x |
| Joe's Jeans | 0.26% | 14.48x |
| Zara | 2.46% | 12.03x |
| Calvin Klein | 0.38% | 11.46x |
| Bonobos | 1.38% | 11.01x |
| American Apparel | 2.55% | 10.07x |
| Intermix | 0.47% | 10.03x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Location attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the 24 Hour Fitness audience is Data Analysis & Scripting.
| Content Affinity | Composition | Index |
| Data Analysis & Scripting | 0.81% | 6.47x |
| Colorado Snow | 0.46% | 6.39x |
| Party Planning & Invitations | 0.46% | 4.32x |
| Pacific Northwest Sports & News Cluster | 0.69% | 4.16x |
| Colorado Cluster | 2.19% | 3.66x |
| Local & Travel England - East Midlands | 0.10% | 3.55x |
| Peru Media | 0.23% | 3.51x |
| Sports - Climbing, Non-traditional | 0.81% | 3.43x |
| Oregon News | 4.16% | 3.34x |
| Science Education & Resources | 0.35% | 3.31x |
Composition Percentage:
The overlap percentage between the 24 Hour Fitness audience and the Content Affinity attribute.
Index: A comparison of the 24 Hour Fitness audience to the internet population.
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DEMOGRAPHICS
The 24 Hour Fitness audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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