Dstillery Audiences

7-ELEVEN

Audience Size: 538.9 Thousand Devices

Explore the 7-Eleven Audience

Below you'll find more information about the 7-Eleven audience, broken down in different categories based on their digital and physical behaviors. These are 538.9 thousand unique devices whose actions qualify for the 7-Eleven audience.

Dstillery Crafted Audiences

INTERESTS

The 7-Eleven audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the 7-Eleven audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 2.81% 1.90x
Readers of El Salvadoran Content 2.30% 1.63x
Los Angeles Trip Planners 2.59% 1.59x
Readers of Guatemalan Content 2.32% 1.53x
Santa Monica Trip Planners 2.56% 1.53x
California Skiers and Snowboarders 2.21% 1.53x
Readers of Honduran Content 4.80% 1.52x
Readers of Mexican Content 2.32% 1.51x
Readers of South American Content 2.19% 1.50x
Hip Hop Fans 2.13% 1.50x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Interest attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The 7-Eleven audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the 7-Eleven audience is Forever 21.

Location Composition Index
Forever 21 0.45% 12.91x
Zumiez 0.33% 12.17x
H&M 0.45% 11.86x
Urban Outfitters 0.45% 11.72x
Journeys 0.31% 11.52x
Gap 0.96% 9.84x
Victoria's Secret 0.67% 9.62x
Coach 0.54% 9.58x
Aeropostale 0.32% 9.57x
Old Navy 0.54% 9.40x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Location attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the 7-Eleven audience is Los Angeles Tourism.

Content Affinity Composition Index
Los Angeles Tourism 1.13% 2.05x
Los Angeles Cluster 0.08% 2.00x
Southern California Tourism 0.56% 1.90x
Franco-African Cluster 0.03% 1.88x
LGBTQ Advocacy 0.82% 1.88x
Los Angeles News 1.61% 1.79x
San Diego Cluster 1.27% 1.76x
Texas News Cluster 0.76% 1.74x
Apartment & Community Real Estate Researchers 0.03% 1.73x
Central & South American News 0.15% 1.69x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Content Affinity attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The 7-Eleven audience resonates most for the following age and income brackets.
Age
35-44
Income
$25,000-$49,999