Dstillery Audiences

7-ELEVEN

Audience Size: 1.7 Million Devices

Explore the 7-Eleven Audience

Below you'll find more information about the 7-Eleven audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the 7-Eleven audience.

Dstillery Crafted Audiences

INTERESTS

The 7-Eleven audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the 7-Eleven audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.14% 2.85x
South West State Fair Visitors 5.20% 1.97x
Denver Trip Planners 3.05% 1.89x
Sunglasses Shoppers 0.83% 1.81x
Quarantine Planners 1.23% 1.71x
Food Bank Researchers 1.06% 1.71x
South Atlantic State Fair Visitors 3.69% 1.69x
Colorado County and Local Fair Visitors 3.40% 1.64x
Colorado Skiers and Snowboarders 3.10% 1.59x
Aspen Trip Planners 2.15% 1.58x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Interest attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The 7-Eleven audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the 7-Eleven audience is Topshop.

Location Composition Index
Topshop 0.07% 4.36x
Lorna Jane 0.42% 4.19x
Supreme 0.01% 3.77x
Patagonia 0.42% 3.46x
Joe's Jeans 0.08% 3.20x
Uniqlo 0.42% 3.12x
Charlotte Russe 0.40% 3.06x
Armani 0.66% 2.88x
REI 0.84% 2.76x
Saint Laurent Paris 0.14% 2.67x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Location attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the 7-Eleven audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.02% 4.50x
Website Launchers 0.01% 3.96x
France Online Music & Quiz Content Cluster 0.02% 3.84x
Higher Education 0.01% 3.79x
Tahoe & Reno Tourism 0.43% 3.51x
Weather Information 0.02% 3.36x
Canada Culture and Tourism 0.04% 3.18x
Mobile Phone Networks 0.01% 3.00x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.02% 2.94x
Texas News Cluster 1.16% 2.93x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Content Affinity attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The 7-Eleven audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male