Dstillery Audiences

7-ELEVEN

Audience Size: 356 Thousand Devices

Explore the 7-Eleven Audience

Below you'll find more information about the 7-Eleven audience, broken down in different categories based on their digital and physical behaviors. These are 356 thousand unique devices whose actions qualify for the 7-Eleven audience.

Dstillery Crafted Audiences

INTERESTS

The 7-Eleven audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the 7-Eleven audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.14% 2.85x
Readers of Argentinian Content 4.06% 2.14x
Readers of South American Content 4.06% 2.12x
Readers of Mexican Content 4.42% 2.07x
Readers of Honduran Content 3.92% 2.04x
Restaurant Supply Shoppers 0.18% 1.91x
Readers of El Salvadoran Content 4.06% 1.89x
South West State Fair Visitors 4.98% 1.83x
Readers of Puerto Rican Content 4.01% 1.82x
Denver Trip Planners 3.50% 1.81x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Interest attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The 7-Eleven audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the 7-Eleven audience is Topshop.

Location Composition Index
Topshop 0.05% 10.05x
Lorna Jane 0.18% 9.20x
Uniqlo 0.38% 8.58x
Patagonia 0.31% 7.69x
Calvin Klein 0.11% 7.47x
Armani 0.60% 7.39x
Saint Laurent Paris 0.11% 7.38x
Joe's Jeans 0.04% 7.14x
American Apparel 0.60% 6.60x
Intermix 0.11% 6.37x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Location attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the 7-Eleven audience is Action Sports.

Content Affinity Composition Index
Action Sports 0.14% 5.76x
Spanish Lifestyle & Health 0.14% 5.35x
Tahoe & Reno Tourism 0.65% 4.94x
Central & South American News 0.23% 4.58x
Addiction & Recovery Reference 0.05% 4.57x
Comedy Content 0.13% 4.15x
Gossip & Entertainment 0.46% 4.03x
Rhode Island Cluster 1.20% 3.96x
Nursing 0.09% 3.77x
Canada Business Cluster 0.10% 3.55x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Content Affinity attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The 7-Eleven audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male