Dstillery Audiences

7-ELEVEN

Audience Size: 4.8 Million Devices

Explore the 7-Eleven Audience

Below you'll find more information about the 7-Eleven audience, broken down in different categories based on their digital and physical behaviors. These are 4.8 million unique devices whose actions qualify for the 7-Eleven audience.

Dstillery Crafted Audiences

INTERESTS

The 7-Eleven audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the 7-Eleven audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 4.55% 1.95x
Los Angeles Trip Planners 3.88% 1.74x
Men's Suit Shoppers 3.39% 1.68x
California Skiers and Snowboarders 3.32% 1.66x
South West State Fair Visitors 4.20% 1.64x
California Trip Planners 3.26% 1.62x
Readers of El Salvadoran Content 3.24% 1.61x
San Diego Trip Planners 3.75% 1.60x
Readers of Honduran Content 3.13% 1.60x
Santa Monica Trip Planners 3.56% 1.59x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Interest attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The 7-Eleven audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the 7-Eleven audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.34% 7.16x
Lorna Jane 0.67% 6.85x
Topshop 0.58% 6.77x
Uniqlo 2.19% 6.73x
Supreme 0.15% 6.61x
American Apparel 3.60% 6.02x
Zara 2.81% 5.91x
Calvin Klein 0.50% 5.83x
Everlane 0.14% 5.75x
Saint Laurent Paris 0.94% 5.73x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Location attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the 7-Eleven audience is Los Angeles Cluster.

Content Affinity Composition Index
Los Angeles Cluster 0.04% 2.54x
Franco-African Cluster 0.03% 2.37x
Professional Audio Visual 0.05% 2.34x
Southern California Tourism 0.40% 2.21x
Spanish Lifestyle & Health 0.13% 2.18x
Southern California Cluster 0.07% 2.17x
San Diego Cluster 1.92% 2.17x
Texas News Cluster 1.27% 2.05x
Apartment & Community Real Estate Researchers 0.03% 2.02x
Turkey & Iran Cluster 0.04% 2.01x
Composition Percentage: The overlap percentage between the 7-Eleven audience and the Content Affinity attribute.
Index: A comparison of the 7-Eleven audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The 7-Eleven audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male