Explore the A Pea In The Pod Audience
Below you'll find more information about the A Pea In The Pod audience, broken down in different categories based on their digital and physical behaviors. These are 71.1 thousand unique devices whose actions qualify for the A Pea In The Pod audience.
INTERESTS
The A Pea In The Pod audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the A Pea In The Pod audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 5.83% | 4.24x |
| Ballet Enthusiasts | 5.33% | 3.93x |
| New York Trip Planners | 4.66% | 3.36x |
| SEO Specialists | 4.58% | 3.33x |
| Broadway Fans | 3.66% | 3.24x |
| Last Minute Travelers | 4.08% | 3.22x |
| Real Estate Decision Makers | 8.74% | 3.17x |
| Online Grocery Shoppers | 8.58% | 3.13x |
| Investment Banking Professionals | 4.00% | 3.07x |
| Home Interior Design Enthusiasts | 3.83% | 3.03x |
Composition Percentage:
The overlap percentage between the A Pea In The Pod audience and the Interest attribute.
Index: A comparison of the A Pea In The Pod audience to the internet population.
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APPAREL RETAILERS
The A Pea In The Pod audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the A Pea In The Pod audience is Uniqlo.
| Location | Composition | Index |
| Uniqlo | 9.69% | 62.86x |
| Club Monaco | 6.87% | 58.20x |
| Armani | 14.06% | 53.65x |
| Intermix | 5.39% | 53.35x |
| Urban Outfitters | 30.05% | 48.00x |
| Hugo Boss | 13.28% | 47.84x |
| Ralph Lauren | 4.56% | 44.04x |
| Levi Strauss | 5.77% | 43.34x |
| Zara | 11.78% | 37.50x |
| Abercrombie & Fitch | 15.59% | 37.39x |
Composition Percentage:
The overlap percentage between the A Pea In The Pod audience and the Location attribute.
Index: A comparison of the A Pea In The Pod audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the A Pea In The Pod audience is New York City Real Estate Research Cluster.
| Content Affinity | Composition | Index |
| New York City Real Estate Research Cluster | 3.08% | 8.03x |
| NYC Tourist Attractions | 4.66% | 7.38x |
| New York City Education & News Cluster | 2.75% | 6.02x |
| LGBTQ Advocacy | 2.41% | 5.41x |
| Broadway Information | 1.42% | 5.40x |
| Fashion Cluster | 2.66% | 4.99x |
| Marketing Professionals | 1.08% | 4.98x |
| Startup Investment | 1.58% | 4.63x |
| Work Productivity | 0.50% | 3.96x |
| Data Centers | 0.50% | 3.50x |
Composition Percentage:
The overlap percentage between the A Pea In The Pod audience and the Content Affinity attribute.
Index: A comparison of the A Pea In The Pod audience to the internet population.
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DEMOGRAPHICS
The A Pea In The Pod audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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