Explore the AAMCO Audience
Below you'll find more information about the AAMCO audience, broken down in different categories based on their digital and physical behaviors. These are 561.4 thousand unique devices whose actions qualify for the AAMCO audience.
INTERESTS
The AAMCO audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the AAMCO audience is Burger Enthusiast.
| Interest | Composition | Index |
| Burger Enthusiast | 0.12% | 3.83x |
| Car Collector Enthusiasts | 3.59% | 1.63x |
| Readers of Jamaican Content | 2.57% | 1.51x |
| Readers of Russian Content | 2.66% | 1.48x |
| Car Enthusiasts | 3.07% | 1.46x |
| Power Tools Shoppers | 3.30% | 1.46x |
| Men's Suit Shoppers | 3.48% | 1.45x |
| Mazda Vehicle Shoppers | 3.36% | 1.45x |
| Hip Hop Fans | 3.30% | 1.45x |
| Corvette Enthusiasts | 3.30% | 1.44x |
Composition Percentage:
The overlap percentage between the AAMCO audience and the Interest attribute.
Index: A comparison of the AAMCO audience to the internet population.
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APPAREL RETAILERS
The AAMCO audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the AAMCO audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.31% | 6.58x |
| Lorna Jane | 0.68% | 6.46x |
| Abercrombie & Fitch | 1.92% | 5.99x |
| REI | 1.83% | 5.99x |
| Charlotte Russe | 3.70% | 5.70x |
| Mens Wearhouse | 9.67% | 5.69x |
| Forever 21 | 5.98% | 5.65x |
| Topshop | 0.45% | 5.60x |
| Tommy Bahama | 2.74% | 5.54x |
| Lane Bryant | 5.54% | 5.53x |
Composition Percentage:
The overlap percentage between the AAMCO audience and the Location attribute.
Index: A comparison of the AAMCO audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the AAMCO audience is Arts & Crafts.
| Content Affinity | Composition | Index |
| Arts & Crafts | 0.14% | 4.60x |
| Holistic Medicine | 0.09% | 4.15x |
| Chemicals | 0.07% | 3.74x |
| Electronic Document Assembly | 0.06% | 3.51x |
| Los Angeles Cluster | 0.06% | 3.38x |
| Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) | 0.09% | 3.35x |
| Homeschooling | 0.06% | 3.30x |
| Feminism | 0.15% | 3.28x |
| Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) | 0.20% | 3.11x |
| Professional Audio Visual | 0.06% | 2.94x |
Composition Percentage:
The overlap percentage between the AAMCO audience and the Content Affinity attribute.
Index: A comparison of the AAMCO audience to the internet population.
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DEMOGRAPHICS
The AAMCO audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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