Explore the AAMCO Audience
Below you'll find more information about the AAMCO audience, broken down in different categories based on their digital and physical behaviors. These are 239.6 thousand unique devices whose actions qualify for the AAMCO audience.
INTERESTS
The AAMCO audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the AAMCO audience is Food Bank Researchers.
| Interest | Composition | Index |
| Food Bank Researchers | 1.43% | 1.96x |
| Pantry Recipes Researchers | 0.17% | 1.93x |
| Bird and Parrot Lovers | 4.82% | 1.85x |
| Electronics Shoppers | 3.57% | 1.84x |
| Entry Level SUV Auto Intenders | 2.59% | 1.81x |
| Los Angeles Angels Fans | 3.75% | 1.77x |
| T-Mobile Customers | 0.09% | 1.76x |
| School Closings Updates Readers | 0.09% | 1.75x |
| North West State Fair Visitors | 4.37% | 1.74x |
| United Nations Donors | 2.05% | 1.73x |
Composition Percentage:
The overlap percentage between the AAMCO audience and the Interest attribute.
Index: A comparison of the AAMCO audience to the internet population.
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APPAREL RETAILERS
The AAMCO audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the AAMCO audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.02% | 6.04x |
| Abercrombie & Fitch | 0.38% | 5.95x |
| Lorna Jane | 0.23% | 5.52x |
| Lane Bryant | 3.32% | 5.09x |
| Joe's Jeans | 0.08% | 5.06x |
| REI | 0.93% | 4.96x |
| Columbia | 0.52% | 4.79x |
| Old Navy | 6.02% | 4.78x |
| Forever 21 | 2.84% | 4.78x |
| Tommy Bahama | 0.87% | 4.77x |
Composition Percentage:
The overlap percentage between the AAMCO audience and the Location attribute.
Index: A comparison of the AAMCO audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the AAMCO audience is Lighting & Power.
| Content Affinity | Composition | Index |
| Lighting & Power | 0.27% | 5.11x |
| Chef & Restaurant Resources | 0.27% | 4.54x |
| Philippines News | 0.71% | 3.79x |
| Chemicals | 0.07% | 3.74x |
| Motorcycle Racing Researchers | 0.18% | 3.69x |
| Home Remodeling | 0.18% | 3.66x |
| Grocery & Food Service | 0.18% | 3.63x |
| Data, Analytics & Coding | 0.54% | 3.35x |
| Custom Gifts | 0.27% | 3.15x |
| Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) | 0.36% | 3.14x |
Composition Percentage:
The overlap percentage between the AAMCO audience and the Content Affinity attribute.
Index: A comparison of the AAMCO audience to the internet population.
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DEMOGRAPHICS
The AAMCO audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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