
Explore the AAMCO Audience
Below you'll find more information about the AAMCO audience, broken down in different categories based on their digital and physical behaviors. These are 62.3 thousand unique devices whose actions qualify for the AAMCO audience.

INTERESTS
The AAMCO audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the AAMCO audience is Pressure Cooking Recipe Researchers.
Interest | Composition | Index |
Pressure Cooking Recipe Researchers | 4.43% | 2.53x |
Restaurant Supply Shoppers | 0.46% | 2.42x |
Food Allergies Researchers | 2.95% | 2.15x |
Instantpot Enthusiasts | 3.32% | 2.11x |
Kosher Recipe Researchers | 4.06% | 2.06x |
Cininnati Reds Fans | 5.54% | 2.06x |
Yachting Enthusiasts | 4.80% | 2.01x |
Soda Drinkers | 3.32% | 1.99x |
Readers of Spanish Content | 2.95% | 1.93x |
Cookie Eaters | 4.43% | 1.92x |
Composition Percentage:
The overlap percentage between the AAMCO audience and the Interest attribute.
Index: A comparison of the AAMCO audience to the internet population.
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APPAREL RETAILERS
The AAMCO audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the AAMCO audience is Free People.
Location | Composition | Index |
Free People | 0.79% | 4.72x |
Bonobos | 0.29% | 4.71x |
REI | 0.74% | 4.66x |
Forever 21 | 2.13% | 4.41x |
Express Outlets | 0.59% | 4.31x |
Michael Kors | 2.16% | 4.26x |
Intermix | 0.09% | 4.10x |
Tommy Bahama | 0.59% | 4.06x |
Mens Wearhouse | 4.17% | 4.01x |
Calvin Klein | 0.08% | 4.01x |
Composition Percentage:
The overlap percentage between the AAMCO audience and the Location attribute.
Index: A comparison of the AAMCO audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the AAMCO audience is Watches Retail.
Content Affinity | Composition | Index |
Watches Retail | 0.34% | 4.44x |
Charity Walks | 0.67% | 3.85x |
Los Angeles Tourism | 0.46% | 3.71x |
New Hampshire News | 1.11% | 3.56x |
Furniture Shopping | 0.67% | 3.42x |
Cruise Vacations | 0.74% | 3.39x |
Dental Health | 0.22% | 3.39x |
Medical Diagnostics | 0.46% | 3.16x |
Moving & Storage | 0.20% | 3.10x |
Virginia Athletics | 0.08% | 3.10x |
Composition Percentage:
The overlap percentage between the AAMCO audience and the Content Affinity attribute.
Index: A comparison of the AAMCO audience to the internet population.
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DEMOGRAPHICS
The AAMCO audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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