Explore the A.C. Moore Audience
Below you'll find more information about the A.C. Moore audience, broken down in different categories based on their digital and physical behaviors. These are 73.9 thousand unique devices whose actions qualify for the A.C. Moore audience.
INTERESTS
The A.C. Moore audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the A.C. Moore audience is Mid-Range Grocery Shoppers.
| Interest | Composition | Index |
| Mid-Range Grocery Shoppers | 6.84% | 4.57x |
| Penn State Nittany Lions Fans | 4.25% | 3.92x |
| Running Enthusiasts | 2.36% | 3.82x |
| Post COVID-19 Restaurant Reopening Researchers | 1.65% | 3.76x |
| Philadelphia Trip Planners | 2.83% | 3.55x |
| Renaissance Faire Visitors | 6.13% | 3.50x |
| Canada Trip Planners | 3.54% | 3.32x |
| Coffee Lovers | 3.54% | 3.30x |
| Restaurant Researchers | 2.12% | 3.27x |
| Food Delivery Service Users | 1.18% | 3.26x |
Composition Percentage:
The overlap percentage between the A.C. Moore audience and the Interest attribute.
Index: A comparison of the A.C. Moore audience to the internet population.
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APPAREL RETAILERS
The A.C. Moore audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the A.C. Moore audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 1.58% | 6.83x |
| Johnston and Murphy | 0.45% | 4.62x |
| Dressbarn | 9.84% | 4.04x |
| Belk | 3.85% | 3.56x |
| Old Navy | 16.63% | 3.12x |
| Brooks Brothers | 2.81% | 3.11x |
| Talbots | 5.12% | 3.00x |
| Ralph Lauren | 2.06% | 2.80x |
| American Eagle Outfitters | 7.51% | 2.64x |
| Gymboree | 6.55% | 2.55x |
Composition Percentage:
The overlap percentage between the A.C. Moore audience and the Location attribute.
Index: A comparison of the A.C. Moore audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the A.C. Moore audience is Philadelphia Cluster.
| Content Affinity | Composition | Index |
| Philadelphia Cluster | 5.19% | 7.03x |
| Northeast Pennsylvania Cluster | 3.77% | 6.78x |
| Rhode Island Cluster | 1.42% | 5.94x |
| Delaware Cluster | 1.18% | 4.98x |
| Idaho Cluster | 1.18% | 4.30x |
| Space & National Security | 0.71% | 4.22x |
| New Jersey Travel Location Cluster | 0.71% | 4.05x |
| West Virginia News | 2.12% | 3.81x |
| Vancouver British Columbia Locals Cluster | 0.47% | 3.76x |
| LGBTQ Advocacy | 0.71% | 3.75x |
Composition Percentage:
The overlap percentage between the A.C. Moore audience and the Content Affinity attribute.
Index: A comparison of the A.C. Moore audience to the internet population.
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DEMOGRAPHICS
The A.C. Moore audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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