Explore the A.C. Moore Audience
Below you'll find more information about the A.C. Moore audience, broken down in different categories based on their digital and physical behaviors. These are 143.4 thousand unique devices whose actions qualify for the A.C. Moore audience.
INTERESTS
The A.C. Moore audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the A.C. Moore audience is Penn State Nittany Lions Fans.
| Interest | Composition | Index |
| Penn State Nittany Lions Fans | 3.26% | 3.83x |
| Republicans | 3.13% | 3.31x |
| Northeastern Voters | 3.20% | 2.72x |
| Philadelphia Phillies Fans | 3.07% | 2.72x |
| Philadelphia Trip Planners | 2.74% | 2.60x |
| Mid-Range Grocery Shoppers | 3.52% | 2.56x |
| Pittsburgh Penguins Fans | 2.28% | 2.33x |
| North Carolina Travel Researchers | 6.00% | 2.29x |
| North Carolina Football Fans | 3.07% | 2.27x |
| Pittsburgh Steelers Fans | 2.09% | 2.19x |
Composition Percentage:
The overlap percentage between the A.C. Moore audience and the Interest attribute.
Index: A comparison of the A.C. Moore audience to the internet population.
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APPAREL RETAILERS
The A.C. Moore audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the A.C. Moore audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 1.18% | 16.63x |
| Club Monaco | 1.98% | 15.61x |
| Intermix | 1.36% | 11.42x |
| Uniqlo | 2.11% | 11.39x |
| Dressbarn | 7.24% | 11.00x |
| Banana Republic | 6.58% | 10.10x |
| Bonobos | 0.71% | 9.49x |
| Belk | 2.14% | 9.30x |
| The North Face | 2.92% | 9.02x |
| Brooks Brothers | 4.78% | 8.99x |
Composition Percentage:
The overlap percentage between the A.C. Moore audience and the Location attribute.
Index: A comparison of the A.C. Moore audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the A.C. Moore audience is West Virginia News.
| Content Affinity | Composition | Index |
| West Virginia News | 2.80% | 10.86x |
| North Carolina Education | 2.28% | 4.98x |
| Philadelphia Cluster | 3.13% | 4.77x |
| New Jersey Travel Location Cluster | 1.57% | 4.34x |
| Northeast Pennsylvania Cluster | 1.76% | 3.14x |
| Central Pennsylvania Cluster | 2.80% | 3.12x |
| New York City Family & Activity Cluster | 1.96% | 2.92x |
| Pittsburgh News | 2.28% | 2.78x |
| Boston Cluster | 5.35% | 2.43x |
| North Carolina News | 1.70% | 2.18x |
Composition Percentage:
The overlap percentage between the A.C. Moore audience and the Content Affinity attribute.
Index: A comparison of the A.C. Moore audience to the internet population.
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DEMOGRAPHICS
The A.C. Moore audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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