Explore the A.C. Moore Audience
Below you'll find more information about the A.C. Moore audience, broken down in different categories based on their digital and physical behaviors. These are 22.6 thousand unique devices whose actions qualify for the A.C. Moore audience.
INTERESTS
The A.C. Moore audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the A.C. Moore audience is School Closings Updates Readers.
| Interest | Composition | Index |
| School Closings Updates Readers | 4.63% | 5.48x |
| Mid-Range Grocery Shoppers | 10.68% | 5.34x |
| Northeastern Voters | 10.68% | 5.19x |
| Penn State Nittany Lions Fans | 7.83% | 4.57x |
| Pennsylvania County and Local Fair Visitors | 11.03% | 4.32x |
| Philadelphia Trip Planners | 4.98% | 3.74x |
| Renaissance Faire Visitors | 8.90% | 3.70x |
| Hard Seltzer Aficionados | 3.56% | 3.68x |
| Retirement Planning Amid Covid-19 | 3.56% | 3.22x |
| COVID Testing Researchers | 2.85% | 3.00x |
Composition Percentage:
The overlap percentage between the A.C. Moore audience and the Interest attribute.
Index: A comparison of the A.C. Moore audience to the internet population.
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APPAREL RETAILERS
The A.C. Moore audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the A.C. Moore audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 3.62% | 7.28x |
| LL Bean | 0.34% | 6.72x |
| Patagonia | 0.34% | 6.72x |
| Club Monaco | 0.20% | 5.22x |
| Old Navy | 5.50% | 5.11x |
| The North Face | 0.53% | 5.06x |
| Uniqlo | 0.27% | 5.02x |
| Johnston and Murphy | 0.45% | 4.62x |
| Eddie Bauer | 1.27% | 4.59x |
| Mens Wearhouse | 3.36% | 4.12x |
Composition Percentage:
The overlap percentage between the A.C. Moore audience and the Location attribute.
Index: A comparison of the A.C. Moore audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the A.C. Moore audience is Philadelphia Cluster.
| Content Affinity | Composition | Index |
| Philadelphia Cluster | 10.68% | 9.70x |
| Northeast Pennsylvania Cluster | 6.76% | 8.08x |
| Conscious Living | 1.42% | 6.27x |
| New Jersey Travel Location Cluster | 1.07% | 5.17x |
| Upstate New York Local Information Cluster | 5.34% | 4.98x |
| Baby Names | 2.44% | 4.89x |
| Conservatives & Conspiracies | 1.07% | 4.57x |
| Space & National Security | 1.07% | 3.77x |
| Central Pennsylvania Cluster | 8.90% | 3.73x |
| New York City Real Estate Research Cluster | 1.07% | 3.58x |
Composition Percentage:
The overlap percentage between the A.C. Moore audience and the Content Affinity attribute.
Index: A comparison of the A.C. Moore audience to the internet population.
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DEMOGRAPHICS
The A.C. Moore audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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