Dstillery Audiences

ALDI

Audience Size: 1.4 Million Devices

Explore the ALDI Audience

Below you'll find more information about the ALDI audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the ALDI audience.

Dstillery Crafted Audiences

INTERESTS

The ALDI audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ALDI audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 0.10% 3.66x
Ohio County and Local Fair Visitors 4.98% 2.03x
Chicago Trip Planners 3.76% 1.95x
Midwestern Voters 3.62% 1.82x
Cleveland Cavaliers Fans 2.89% 1.81x
St. Louis Trip Planners 4.06% 1.74x
Wisconsin County and Local Fair Visitors 3.79% 1.71x
Chicago Blackhawks Fans 3.16% 1.70x
Sprint Customers 0.03% 1.66x
Childrens Museum Visitors 3.06% 1.66x
Composition Percentage: The overlap percentage between the ALDI audience and the Interest attribute.
Index: A comparison of the ALDI audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ALDI audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ALDI audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.05% 8.59x
Maurices 0.27% 6.42x
Dressbarn 3.77% 5.18x
Belk 1.33% 5.10x
Charlotte Russe 1.42% 4.88x
Lane Bryant 4.07% 4.74x
Old Navy 8.03% 4.64x
Express 6.05% 4.46x
Gymboree 4.23% 4.46x
Journeys 8.04% 4.45x
Composition Percentage: The overlap percentage between the ALDI audience and the Location attribute.
Index: A comparison of the ALDI audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ALDI audience is Right Wing Blogs - Political Activism.

Content Affinity Composition Index
Right Wing Blogs - Political Activism 0.07% 3.72x
Canada Travel & Tourism 0.07% 3.69x
Feminism 0.12% 3.53x
Teaching Abroad 0.02% 3.50x
Computer Printers 0.03% 3.45x
Russia Cluster 0.07% 3.32x
Flower Shopping 0.07% 3.17x
Romanian News 0.03% 3.15x
Italy Cluster 0.03% 2.85x
Greece Cluster 0.03% 2.85x
Composition Percentage: The overlap percentage between the ALDI audience and the Content Affinity attribute.
Index: A comparison of the ALDI audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ALDI audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female