Dstillery Audiences

ALDI

Audience Size: 1.1 Million Devices

Explore the ALDI Audience

Below you'll find more information about the ALDI audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the ALDI audience.

Dstillery Crafted Audiences

INTERESTS

The ALDI audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ALDI audience is Wireless Headphone Researchers.

Interest Composition Index
Wireless Headphone Researchers 0.07% 2.28x
Essential Oils Enthusiasts 0.23% 2.16x
Wisconsin County and Local Fair Visitors 4.67% 1.68x
Sprint Customers 0.03% 1.66x
Chicago Trip Planners 3.05% 1.63x
Restaurant Supply Shoppers 0.14% 1.62x
Ohio County and Local Fair Visitors 4.10% 1.59x
St. Louis Trip Planners 4.41% 1.57x
Water Park Visitors 4.39% 1.51x
Holiday Season Home Improvement Deal Shoppers 2.09% 1.49x
Composition Percentage: The overlap percentage between the ALDI audience and the Interest attribute.
Index: A comparison of the ALDI audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ALDI audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ALDI audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.04% 4.18x
Maurices 10.82% 2.38x
Belk 2.35% 2.29x
Dressbarn 4.94% 2.24x
Old Navy 10.08% 2.10x
Lane Bryant 5.73% 2.09x
Express Outlets 0.97% 2.06x
American Eagle Outfitters 5.45% 2.05x
Express 6.63% 2.04x
Mens Wearhouse 8.32% 2.04x
Composition Percentage: The overlap percentage between the ALDI audience and the Location attribute.
Index: A comparison of the ALDI audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ALDI audience is Costumes.

Content Affinity Composition Index
Costumes 0.05% 5.02x
Mail Order Food 0.04% 4.42x
Bridal Fashion 0.03% 3.98x
National Parks 0.02% 3.91x
Greece Cluster 0.02% 3.91x
Healthcare Jobs 0.02% 3.76x
Natural & Healthy Living Researchers 0.02% 3.69x
Romanian News 0.03% 3.66x
Serbia & Albania Cluster 0.07% 3.60x
France Online Music & Quiz Content Cluster 0.03% 3.47x
Composition Percentage: The overlap percentage between the ALDI audience and the Content Affinity attribute.
Index: A comparison of the ALDI audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ALDI audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female