Explore the AMC Theater Audience
Below you'll find more information about the AMC Theater audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the AMC Theater audience.
INTERESTS
The AMC Theater audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the AMC Theater audience is Romance Movie and TV enthusiasts.
| Interest | Composition | Index |
| Romance Movie and TV enthusiasts | 4.08% | 1.64x |
| Ballet Enthusiasts | 3.80% | 1.63x |
| New York City Events Researchers | 3.51% | 1.61x |
| Seattle Trip Planners | 4.00% | 1.56x |
| Opera Enthusiasts | 3.24% | 1.55x |
| Los Angeles Mass Transit Commuters | 4.02% | 1.53x |
| Sci-Fi Movie Fans | 3.20% | 1.50x |
| Doctor Who Fans | 3.23% | 1.47x |
| Star Wars Fans | 3.16% | 1.45x |
| Sci-Fi Show Watchers | 3.27% | 1.45x |
Composition Percentage:
The overlap percentage between the AMC Theater audience and the Interest attribute.
Index: A comparison of the AMC Theater audience to the internet population.
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APPAREL RETAILERS
The AMC Theater audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the AMC Theater audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.97% | 20.12x |
| Topshop | 1.36% | 16.48x |
| Supreme | 0.35% | 15.85x |
| Zara | 7.06% | 13.98x |
| Everlane | 0.33% | 13.62x |
| Saint Laurent Paris | 2.33% | 13.41x |
| Club Monaco | 3.21% | 13.39x |
| Uniqlo | 4.44% | 13.13x |
| Anthropologie | 5.54% | 11.90x |
| Levi Strauss | 2.33% | 11.48x |
Composition Percentage:
The overlap percentage between the AMC Theater audience and the Location attribute.
Index: A comparison of the AMC Theater audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the AMC Theater audience is Alternative Streaming Services.
| Content Affinity | Composition | Index |
| Alternative Streaming Services | 0.05% | 3.86x |
| Active Lifestyle Enthusiasts | 0.02% | 3.86x |
| Online Learning | 0.03% | 3.54x |
| Scotland Travel | 0.03% | 2.84x |
| Drawing & Animation | 0.02% | 2.36x |
| Memes & Comedy | 0.05% | 2.35x |
| LGBTQ Advocacy | 1.34% | 2.29x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.02% | 2.23x |
| New York City Education & News Cluster | 0.75% | 2.10x |
| General Interest | 0.02% | 2.10x |
Composition Percentage:
The overlap percentage between the AMC Theater audience and the Content Affinity attribute.
Index: A comparison of the AMC Theater audience to the internet population.
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DEMOGRAPHICS
The AMC Theater audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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