Dstillery Audiences

ABERCROMBIE & FITCH

Audience Size: 454.3 Thousand Devices

Explore the Abercrombie & Fitch Audience

Below you'll find more information about the Abercrombie & Fitch audience, broken down in different categories based on their digital and physical behaviors. These are 454.3 thousand unique devices whose actions qualify for the Abercrombie & Fitch audience.

Dstillery Crafted Audiences

INTERESTS

The Abercrombie & Fitch audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Abercrombie & Fitch audience is Executive Travelers.

Interest Composition Index
Executive Travelers 0.03% 2.86x
Seattle Trip Planners 7.03% 2.53x
Countdown to the Beach Travelers 0.02% 2.34x
Los Angeles Mass Transit Commuters 5.52% 2.32x
Washington Skiers and Snowboarders 4.97% 2.23x
FC Barcelona Fans 4.14% 2.23x
Beard Care Shoppers 3.03% 2.19x
North West State Fair Visitors 4.97% 2.17x
Readers of Dominican Republic Content 3.86% 2.14x
Italian Mens National Soccer Team Fans 3.45% 2.13x
Composition Percentage: The overlap percentage between the Abercrombie & Fitch audience and the Interest attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Abercrombie & Fitch audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Abercrombie & Fitch audience is Hollister.

Location Composition Index
Hollister 28.24% 31.23x
Lorna Jane 2.83% 30.35x
Topshop 2.60% 29.35x
Michael Kors 27.26% 27.13x
Express 33.08% 26.50x
Coach 27.61% 24.94x
Club Monaco 6.06% 24.79x
Gymboree 25.59% 24.34x
Madewell 10.70% 24.33x
J. Crew 19.54% 23.88x
Composition Percentage: The overlap percentage between the Abercrombie & Fitch audience and the Location attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Abercrombie & Fitch audience is China Cluster.

Content Affinity Composition Index
China Cluster 0.97% 8.55x
Pacific Northwest Sports & News Cluster 2.34% 5.69x
Brazil & Portugal News 0.33% 5.55x
Celebrity Gossip 0.41% 4.66x
Florida Naples News Cluster 2.21% 4.46x
California Universities 0.97% 4.45x
K-Pop 0.83% 4.06x
Men's Dress Shirt Shopping 0.22% 3.64x
Online Learning 0.04% 3.63x
Motorcycle Racing Researchers 0.14% 3.57x
Composition Percentage: The overlap percentage between the Abercrombie & Fitch audience and the Content Affinity attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Abercrombie & Fitch audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male