Explore the Abercrombie & Fitch Audience
Below you'll find more information about the Abercrombie & Fitch audience, broken down in different categories based on their digital and physical behaviors. These are 454.3 thousand unique devices whose actions qualify for the Abercrombie & Fitch audience.
INTERESTS
The Abercrombie & Fitch audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Abercrombie & Fitch audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.03% | 2.86x |
| Seattle Trip Planners | 7.03% | 2.53x |
| Countdown to the Beach Travelers | 0.02% | 2.34x |
| Los Angeles Mass Transit Commuters | 5.52% | 2.32x |
| Washington Skiers and Snowboarders | 4.97% | 2.23x |
| FC Barcelona Fans | 4.14% | 2.23x |
| Beard Care Shoppers | 3.03% | 2.19x |
| North West State Fair Visitors | 4.97% | 2.17x |
| Readers of Dominican Republic Content | 3.86% | 2.14x |
| Italian Mens National Soccer Team Fans | 3.45% | 2.13x |
Composition Percentage:
The overlap percentage between the Abercrombie & Fitch audience and the Interest attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
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APPAREL RETAILERS
The Abercrombie & Fitch audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Abercrombie & Fitch audience is Hollister.
| Location | Composition | Index |
| Hollister | 28.24% | 31.23x |
| Lorna Jane | 2.83% | 30.35x |
| Topshop | 2.60% | 29.35x |
| Michael Kors | 27.26% | 27.13x |
| Express | 33.08% | 26.50x |
| Coach | 27.61% | 24.94x |
| Club Monaco | 6.06% | 24.79x |
| Gymboree | 25.59% | 24.34x |
| Madewell | 10.70% | 24.33x |
| J. Crew | 19.54% | 23.88x |
Composition Percentage:
The overlap percentage between the Abercrombie & Fitch audience and the Location attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Abercrombie & Fitch audience is China Cluster.
| Content Affinity | Composition | Index |
| China Cluster | 0.97% | 8.55x |
| Pacific Northwest Sports & News Cluster | 2.34% | 5.69x |
| Brazil & Portugal News | 0.33% | 5.55x |
| Celebrity Gossip | 0.41% | 4.66x |
| Florida Naples News Cluster | 2.21% | 4.46x |
| California Universities | 0.97% | 4.45x |
| K-Pop | 0.83% | 4.06x |
| Men's Dress Shirt Shopping | 0.22% | 3.64x |
| Online Learning | 0.04% | 3.63x |
| Motorcycle Racing Researchers | 0.14% | 3.57x |
Composition Percentage:
The overlap percentage between the Abercrombie & Fitch audience and the Content Affinity attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
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DEMOGRAPHICS
The Abercrombie & Fitch audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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