Dstillery Audiences

ABERCROMBIE & FITCH

Audience Size: 605.5 Thousand Devices

Explore the Abercrombie & Fitch Audience

Below you'll find more information about the Abercrombie & Fitch audience, broken down in different categories based on their digital and physical behaviors. These are 605.5 thousand unique devices whose actions qualify for the Abercrombie & Fitch audience.

Dstillery Crafted Audiences

INTERESTS

The Abercrombie & Fitch audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Abercrombie & Fitch audience is Essential Oils Enthusiasts.

Interest Composition Index
Essential Oils Enthusiasts 0.01% 3.05x
Executive Travelers 0.03% 2.86x
Countdown to the Beach Travelers 0.02% 2.34x
Readers of Honduran Content 2.90% 1.62x
Readers of Dominican Republic Content 2.77% 1.57x
Readers of El Salvadoran Content 2.71% 1.50x
Readers of Caribbean Content 2.91% 1.48x
Readers of Guatemalan Content 2.49% 1.43x
Readers of Belizean Content 2.65% 1.41x
Readers of South American Content 2.80% 1.41x
Composition Percentage: The overlap percentage between the Abercrombie & Fitch audience and the Interest attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Abercrombie & Fitch audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Abercrombie & Fitch audience is Hollister.

Location Composition Index
Hollister 25.21% 34.35x
Michael Kors 23.22% 30.34x
Lorna Jane 2.27% 30.02x
Topshop 2.15% 29.81x
Gymboree 22.27% 28.18x
Express 30.34% 26.55x
Coach 25.70% 26.33x
Aeropostale 23.36% 26.23x
Club Monaco 5.18% 25.56x
White House Black Market 27.48% 25.33x
Composition Percentage: The overlap percentage between the Abercrombie & Fitch audience and the Location attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Abercrombie & Fitch audience is Quebec Hunting & Outdoors Cluster.

Content Affinity Composition Index
Quebec Hunting & Outdoors Cluster 0.03% 23.79x
Home Décor, Furniture, & Decorating 0.04% 22.64x
Watches & Jewelry 0.02% 18.48x
Canada News 0.02% 18.15x
Custom T-Shirts 0.02% 12.61x
Sports - Skiing, Snowboarding 0.01% 12.15x
Golf & Boats 0.01% 11.42x
Fashion & Cosmetics 0.02% 7.57x
Handyman Tools 0.01% 7.56x
As Seen On TV Products 0.03% 7.33x
Composition Percentage: The overlap percentage between the Abercrombie & Fitch audience and the Content Affinity attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Abercrombie & Fitch audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male