Dstillery Audiences

ABERCROMBIE & FITCH

Audience Size: 303.2 Thousand Devices

Explore the Abercrombie & Fitch Audience

Below you'll find more information about the Abercrombie & Fitch audience, broken down in different categories based on their digital and physical behaviors. These are 303.2 thousand unique devices whose actions qualify for the Abercrombie & Fitch audience.

Dstillery Crafted Audiences

INTERESTS

The Abercrombie & Fitch audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Abercrombie & Fitch audience is Washington Skiers and Snowboarders.

Interest Composition Index
Washington Skiers and Snowboarders 6.28% 2.77x
Readers of El Salvadoran Content 5.32% 2.68x
Seattle Trip Planners 6.60% 2.58x
North West State Fair Visitors 5.64% 2.49x
Readers of Mexican Content 5.00% 2.41x
Readers of Costa Rican Content 4.68% 2.29x
Readers of Colombian Content 4.26% 2.25x
Readers of Dominican Republic Content 4.26% 2.24x
Readers of Puerto Rican Content 4.47% 2.19x
Readers of Nicaraguan Content 4.26% 2.18x
Composition Percentage: The overlap percentage between the Abercrombie & Fitch audience and the Interest attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Abercrombie & Fitch audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Abercrombie & Fitch audience is Lorna Jane.

Location Composition Index
Lorna Jane 3.74% 34.92x
Topshop 2.54% 30.73x
Hollister 32.04% 29.88x
Charlotte Russe 19.47% 28.11x
Michael Kors 31.30% 27.15x
Coach 29.86% 27.08x
Club Monaco 6.46% 26.96x
Levi Strauss 5.48% 26.96x
Madewell 11.85% 24.76x
Uniqlo 8.23% 24.37x
Composition Percentage: The overlap percentage between the Abercrombie & Fitch audience and the Location attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Abercrombie & Fitch audience is Pacific Northwest Sports & News Cluster.

Content Affinity Composition Index
Pacific Northwest Sports & News Cluster 3.19% 7.33x
Healthy Eating Researchers 0.43% 5.10x
Auctions & Repossessions 0.28% 4.76x
Mexico Cluster 1.60% 4.07x
US Soccer 0.43% 3.94x
Gossip & Entertainment 0.85% 3.63x
Online Learning 0.04% 3.63x
Brazil & Portugal News 0.21% 3.61x
Local & Travel England - Northern England 0.03% 3.48x
Pacific Northwest Information Research Cluster 3.09% 3.42x
Composition Percentage: The overlap percentage between the Abercrombie & Fitch audience and the Content Affinity attribute.
Index: A comparison of the Abercrombie & Fitch audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Abercrombie & Fitch audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male