Dstillery Audiences

ACURA

Audience Size: 66.9 Thousand Devices

Explore the Acura Audience

Below you'll find more information about the Acura audience, broken down in different categories based on their digital and physical behaviors. These are 66.9 thousand unique devices whose actions qualify for the Acura audience.

Dstillery Crafted Audiences

INTERESTS

The Acura audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Acura audience is Harvard University Fans.

Interest Composition Index
Harvard University Fans 0.60% 2.77x
Pre-Measured Grocery Shoppers 0.60% 2.51x
Orlando Magic Fans 2.18% 2.40x
Discount Womens Shoes Shoppers 0.99% 2.33x
Smoking Cessation Intenders 1.39% 2.32x
Boston Celtics Fans 3.17% 2.29x
MLB Fans 2.38% 2.19x
Online Exercise Class Users 0.76% 2.12x
Men's Health Researchers 0.79% 2.12x
St. Louis Cardinals Fans 5.56% 2.09x
Composition Percentage: The overlap percentage between the Acura audience and the Interest attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Acura audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Acura audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.23% 8.26x
Brooks Brothers 0.68% 7.35x
Intermix 0.14% 7.15x
Hugo Boss 0.80% 6.82x
Forever 21 1.12% 6.65x
The North Face 0.42% 6.63x
Abercrombie & Fitch 0.57% 6.58x
Banana Republic 0.97% 6.45x
Mens Wearhouse 2.48% 6.45x
Tommy Bahama 0.77% 6.39x
Composition Percentage: The overlap percentage between the Acura audience and the Location attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Acura audience is Washington & Northern Virginia.

Content Affinity Composition Index
Washington & Northern Virginia 1.39% 6.18x
India Cluster 0.79% 5.62x
Muscle Cars 0.60% 4.90x
Science Education & Resources 0.37% 4.44x
Cars, Travel & Food 0.06% 3.86x
Pacific Northwest Sports & News Cluster 0.40% 3.60x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 0.33% 3.43x
Paper & Packaging 0.06% 3.31x
Data Analysis & Scripting 0.40% 3.30x
Apple Blogs & Hacks 0.40% 3.23x
Composition Percentage: The overlap percentage between the Acura audience and the Content Affinity attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Acura audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male