Explore the Acura Audience
Below you'll find more information about the Acura audience, broken down in different categories based on their digital and physical behaviors. These are 282.8 thousand unique devices whose actions qualify for the Acura audience.
INTERESTS
The Acura audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Acura audience is Social Distancing Content Readers.
| Interest | Composition | Index |
| Social Distancing Content Readers | 1.28% | 2.37x |
| Lacrosse Enthusiasts | 3.96% | 2.18x |
| Hanukkah Decorations Shoppers | 3.64% | 2.03x |
| School Closings Updates Readers | 0.75% | 1.98x |
| Infiniti Vehicle Shoppers | 3.43% | 1.94x |
| Seattle Trip Planners | 3.85% | 1.90x |
| Crypto Market Investors | 3.21% | 1.88x |
| Eyeglasses Shoppers | 3.10% | 1.85x |
| Eco-Conscious Consumers | 2.46% | 1.83x |
| Acura Vehicle Shoppers | 3.64% | 1.82x |
Composition Percentage:
The overlap percentage between the Acura audience and the Interest attribute.
Index: A comparison of the Acura audience to the internet population.
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APPAREL RETAILERS
The Acura audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Acura audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.61% | 8.86x |
| REI | 1.96% | 7.74x |
| Abercrombie & Fitch | 0.72% | 7.68x |
| Joe's Jeans | 0.21% | 7.17x |
| Uniqlo | 1.69% | 6.84x |
| LL Bean | 0.75% | 6.73x |
| Free People | 2.71% | 6.63x |
| Gymboree | 6.26% | 6.61x |
| Ann Taylor | 2.18% | 6.58x |
| Charlotte Russe | 1.89% | 6.50x |
Composition Percentage:
The overlap percentage between the Acura audience and the Location attribute.
Index: A comparison of the Acura audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Acura audience is Chef & Restaurant Resources.
| Content Affinity | Composition | Index |
| Chef & Restaurant Resources | 0.43% | 6.00x |
| Vegans & Animal Welfare | 0.43% | 4.97x |
| Cars, Travel & Food | 0.06% | 3.86x |
| Youth Educational Resources | 0.21% | 3.84x |
| International Travel | 0.32% | 3.69x |
| Paper & Packaging | 0.06% | 3.31x |
| Clean Energy | 0.19% | 3.31x |
| Motorcycle Racing Researchers | 0.16% | 3.23x |
| Science Education & Academia | 0.32% | 3.22x |
| Rhode Island Cluster | 0.96% | 3.21x |
Composition Percentage:
The overlap percentage between the Acura audience and the Content Affinity attribute.
Index: A comparison of the Acura audience to the internet population.
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DEMOGRAPHICS
The Acura audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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