Dstillery Audiences

ACURA

Audience Size: 239 Thousand Devices

Explore the Acura Audience

Below you'll find more information about the Acura audience, broken down in different categories based on their digital and physical behaviors. These are 239 thousand unique devices whose actions qualify for the Acura audience.

Dstillery Crafted Audiences

INTERESTS

The Acura audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Acura audience is Kentucky Wildcats Fans.

Interest Composition Index
Kentucky Wildcats Fans 1.58% 1.66x
California Skiers and Snowboarders 2.09% 1.60x
Los Angeles Mass Transit Commuters 2.29% 1.60x
Santa Monica Trip Planners 2.19% 1.54x
Jaguar Vehicle Shoppers 1.58% 1.52x
Tesla Enthusiasts 1.42% 1.50x
Cincinnati Bengals Fans 1.22% 1.49x
California Trip Planners 1.89% 1.47x
Los Angeles Dodgers Fans 1.92% 1.46x
Japanese Luxury Car Enthusiasts 1.92% 1.45x
Composition Percentage: The overlap percentage between the Acura audience and the Interest attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Acura audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Acura audience is Gymboree.

Location Composition Index
Gymboree 1.12% 3.73x
The North Face 0.95% 3.66x
LL Bean 0.17% 3.63x
Lululemon 0.26% 3.61x
Free People 0.11% 3.52x
J. Crew 1.48% 3.48x
Michael Kors 0.40% 3.38x
REI 1.56% 3.36x
Banana Republic 1.65% 3.22x
Brooks Brothers 1.33% 2.87x
Composition Percentage: The overlap percentage between the Acura audience and the Location attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Acura audience is West Virginia News.

Content Affinity Composition Index
West Virginia News 0.82% 3.46x
Idaho Cluster 0.48% 3.13x
Florida Naples News Cluster 0.86% 2.41x
Kentucky News 1.69% 2.27x
Bathrooms & Plumbing 0.34% 2.27x
New York City Family & Activity Cluster 0.93% 2.12x
Central California Cluster 0.45% 2.05x
Los Angeles Tourism 1.06% 1.99x
San Francisco Tourism 0.19% 1.93x
Southern California Tourism 0.56% 1.91x
Composition Percentage: The overlap percentage between the Acura audience and the Content Affinity attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Acura audience resonates most for the following age and income brackets.
Age
35-44
Income