Dstillery Audiences

ACURA

Audience Size: 59.2 Thousand Devices

Explore the Acura Audience

Below you'll find more information about the Acura audience, broken down in different categories based on their digital and physical behaviors. These are 59.2 thousand unique devices whose actions qualify for the Acura audience.

Dstillery Crafted Audiences

INTERESTS

The Acura audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Acura audience is Oil Brand Shoppers.

Interest Composition Index
Oil Brand Shoppers 2.86% 2.65x
Gift Card Researchers 1.37% 2.38x
Gift Givers 1.62% 2.15x
Apple Fans 1.37% 2.13x
Accounting & CPA Continuing Education Researchers 2.24% 2.10x
Healthcare Discount Shoppers 1.62% 2.04x
Holiday Gift Shoppers 0.75% 2.03x
Ohio County and Local Fair Visitors 4.61% 1.91x
Major Airline Customers 3.74% 1.90x
Discount Device Shoppers 2.99% 1.88x
Composition Percentage: The overlap percentage between the Acura audience and the Interest attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Acura audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Acura audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.08% 5.61x
Mens Wearhouse 2.88% 4.90x
Abercrombie & Fitch 0.32% 4.57x
Charlotte Russe 0.39% 4.31x
Madewell 0.57% 4.27x
Lorna Jane 0.13% 4.22x
Jos A. Bank Clothiers 1.45% 4.22x
Kate Spade 0.52% 4.19x
Forever 21 1.23% 4.16x
White House Black Market 1.90% 4.16x
Composition Percentage: The overlap percentage between the Acura audience and the Location attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Acura audience is Motorsport Equipment.

Content Affinity Composition Index
Motorsport Equipment 0.37% 5.53x
New York City Education & News Cluster 0.37% 5.43x
Science Education & Resources 0.37% 4.44x
Ireland Cluster 0.28% 3.91x
Tahoe & Reno Tourism 0.37% 3.90x
Cars, Travel & Food 0.06% 3.86x
Pac 12 Sports 0.22% 3.85x
Dial-Up Internet 0.37% 3.79x
Philippines News 0.50% 3.75x
Cruise Vacations 0.25% 3.43x
Composition Percentage: The overlap percentage between the Acura audience and the Content Affinity attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Acura audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female