Dstillery Audiences

ACURA

Audience Size: 202.7 Thousand Devices

Explore the Acura Audience

Below you'll find more information about the Acura audience, broken down in different categories based on their digital and physical behaviors. These are 202.7 thousand unique devices whose actions qualify for the Acura audience.

Dstillery Crafted Audiences

INTERESTS

The Acura audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Acura audience is Readers of South Asian Content.

Interest Composition Index
Readers of South Asian Content 1.65% 1.78x
Retirement Planning Amid Covid-19 1.50% 1.75x
BMW Vehicle Shoppers 2.62% 1.74x
Luxury Retail Researchers 1.35% 1.72x
Business Tax Filers 2.70% 1.67x
Horse Race Enthusiasts 2.70% 1.67x
Verizon Wireless Customers 0.16% 1.65x
Cybersecurity Researchers 2.25% 1.64x
Canada Trip Planners 2.02% 1.63x
Miami Trip Planners 2.47% 1.61x
Composition Percentage: The overlap percentage between the Acura audience and the Interest attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Acura audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Acura audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.04% 11.40x
Lorna Jane 0.64% 5.02x
Joe's Jeans 0.13% 3.86x
Topshop 0.08% 3.37x
REI 1.35% 3.32x
Bonobos 0.63% 3.23x
Intermix 0.20% 2.95x
Calvin Klein 0.15% 2.95x
Free People 1.56% 2.94x
Tommy Bahama 1.04% 2.93x
Composition Percentage: The overlap percentage between the Acura audience and the Location attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Acura audience is Beer, Wine & Alcohol.

Content Affinity Composition Index
Beer, Wine & Alcohol 0.30% 7.37x
Pakistan Cluster 0.15% 3.88x
Cars, Travel & Food 0.06% 3.86x
Youth Educational Resources 0.21% 3.84x
Assorted Topics (Television, Origami, Men's Health) 0.15% 3.80x
Healthcare - Doctors & Diagnosis 0.14% 3.75x
New Jersey Travel Location Cluster 0.67% 3.74x
NYC Tourist Attractions 0.29% 3.56x
Tennis, Golf & Boxing 0.14% 3.49x
Paper & Packaging 0.06% 3.31x
Composition Percentage: The overlap percentage between the Acura audience and the Content Affinity attribute.
Index: A comparison of the Acura audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Acura audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male