Dstillery Audiences

ADVANCE AMERICA

Audience Size: 2.2 Million Devices

Explore the Advance America Audience

Below you'll find more information about the Advance America audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Advance America audience.

Dstillery Crafted Audiences

INTERESTS

The Advance America audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Advance America audience is Cabin Rental Researchers.

Interest Composition Index
Cabin Rental Researchers 4.10% 1.71x
South State Fair Visitors 4.47% 1.71x
Alabama Trip Planners 4.62% 1.69x
Ohio County and Local Fair Visitors 3.92% 1.68x
Florida Gulf Coast Travel Researchers 3.90% 1.62x
Louisiana Trip Planners 3.49% 1.60x
Smokie Mountain Trip Planner 4.00% 1.60x
Florida Atlantic Coast Trip Planners 3.79% 1.57x
South Atlantic Voters 3.40% 1.56x
Florida Gators Fans 3.41% 1.54x
Composition Percentage: The overlap percentage between the Advance America audience and the Interest attribute.
Index: A comparison of the Advance America audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Advance America audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Advance America audience is Belk.

Location Composition Index
Belk 1.67% 5.73x
Carhartt 17.22% 4.72x
Buckle 5.65% 4.55x
Charlotte Russe 3.11% 4.49x
Lane Bryant 4.49% 4.42x
Express Outlets 0.95% 4.10x
Aeropostale 5.81% 4.06x
Journeys 7.19% 4.00x
Gymboree 4.68% 3.92x
Mens Wearhouse 6.60% 3.83x
Composition Percentage: The overlap percentage between the Advance America audience and the Location attribute.
Index: A comparison of the Advance America audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Advance America audience is Flags & Trump.

Content Affinity Composition Index
Flags & Trump 0.01% 2.94x
Assorted Topics (Viral Media, Paid Traffic) 0.02% 2.87x
Environmental Conservation 0.01% 2.62x
Central California Cluster 1.04% 2.59x
Quebec Real Estate 0.01% 2.49x
General Interest 0.02% 2.43x
Detroit News 2.03% 2.07x
Mid-Atlantic Beaches 0.03% 2.05x
Comedy Content 0.04% 1.88x
Online Learning 0.01% 1.82x
Composition Percentage: The overlap percentage between the Advance America audience and the Content Affinity attribute.
Index: A comparison of the Advance America audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Advance America audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female