Explore the Advance America Audience
Below you'll find more information about the Advance America audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Advance America audience.
INTERESTS
The Advance America audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Advance America audience is Big Box Store Jewelry Sale Shoppers.
| Interest | Composition | Index |
| Big Box Store Jewelry Sale Shoppers | 0.10% | 1.82x |
| Michigan County and Local Fair Visitors | 4.41% | 1.68x |
| Southeastern Voters | 3.88% | 1.62x |
| South Atlantic Voters | 3.59% | 1.59x |
| South State Fair Visitors | 5.14% | 1.52x |
| Smoky Mountains Trip Planners | 2.84% | 1.51x |
| Florida Gulf Coast Travel Researchers | 4.22% | 1.51x |
| Louisiana Trip Planners | 3.17% | 1.50x |
| Midwestern Voters | 2.86% | 1.50x |
| Smokie Mountain Trip Planner | 5.12% | 1.49x |
Composition Percentage:
The overlap percentage between the Advance America audience and the Interest attribute.
Index: A comparison of the Advance America audience to the internet population.
Curious about what else the Advance America audience is interested in?
Sign Up
APPAREL RETAILERS
The Advance America audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Advance America audience is Johnston and Murphy.
| Location | Composition | Index |
| Johnston and Murphy | 0.01% | 3.44x |
| Belk | 2.65% | 2.51x |
| Maurices | 10.67% | 2.27x |
| Carhartt | 41.34% | 2.05x |
| Lane Bryant | 5.84% | 2.01x |
| Buckle | 6.87% | 2.01x |
| Charlotte Russe | 0.50% | 1.99x |
| Express Outlets | 1.03% | 1.98x |
| Aeropostale | 5.82% | 1.96x |
| Mens Wearhouse | 7.94% | 1.89x |
Composition Percentage:
The overlap percentage between the Advance America audience and the Location attribute.
Index: A comparison of the Advance America audience to the internet population.
Want to find more of the Advance America audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Advance America audience is Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor).
| Content Affinity | Composition | Index |
| Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) | 0.03% | 4.93x |
| Writing Resources | 0.04% | 4.49x |
| Senior Care | 0.06% | 4.16x |
| Discount Shopping | 0.02% | 3.80x |
| Celebrity Gossip | 0.06% | 3.23x |
| Numerology & Astrology | 0.04% | 3.20x |
| Medical Supplies and Information | 0.03% | 3.04x |
| Pet Supplies | 0.02% | 3.04x |
| English as a Second Language | 0.02% | 2.86x |
| Furniture Shopping | 0.02% | 2.80x |
Composition Percentage:
The overlap percentage between the Advance America audience and the Content Affinity attribute.
Index: A comparison of the Advance America audience to the internet population.
Want to see more of the Content Affinities the Advance America audience visits?
Sign Up
DEMOGRAPHICS
The Advance America audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
Interested in seeing other characteristics of the Advance America audience?
Sign Up