Dstillery Audiences

ADVANCE AMERICA

Audience Size: 333.5 Thousand Devices

Explore the Advance America Audience

Below you'll find more information about the Advance America audience, broken down in different categories based on their digital and physical behaviors. These are 333.5 thousand unique devices whose actions qualify for the Advance America audience.

Dstillery Crafted Audiences

INTERESTS

The Advance America audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Advance America audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.34% 2.77x
Florida County and Local Fair Visitors 6.08% 1.81x
Alabama Trip Planners 5.80% 1.65x
Ohio County and Local Fair Visitors 5.06% 1.60x
Cabin Rental Researchers 5.34% 1.58x
Texas Trip Planners 4.49% 1.57x
Florida Gators Fans 4.32% 1.55x
South State Fair Visitors 5.17% 1.55x
Palm Beach Trip Planners 3.30% 1.48x
Smokie Mountain Trip Planner 5.17% 1.47x
Composition Percentage: The overlap percentage between the Advance America audience and the Interest attribute.
Index: A comparison of the Advance America audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Advance America audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Advance America audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.01% 4.10x
Belk 1.28% 4.06x
Maurices 5.52% 3.91x
Charlotte Russe 0.26% 3.64x
Buckle 3.43% 3.54x
Carhartt 31.76% 3.36x
Aeropostale 2.89% 3.34x
Abercrombie & Fitch 0.14% 3.26x
Lane Bryant 2.41% 3.15x
Journeys 4.36% 3.04x
Composition Percentage: The overlap percentage between the Advance America audience and the Location attribute.
Index: A comparison of the Advance America audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Advance America audience is Humor & Entertainment.

Content Affinity Composition Index
Humor & Entertainment 0.17% 4.50x
Senior Care 0.06% 4.16x
Construction Apparel 0.06% 3.99x
Moving & Storage 0.10% 3.65x
College Sports 0.11% 3.43x
Free Online Game Players 0.08% 3.34x
Amateur Radios 0.10% 3.26x
Vaping 0.05% 3.06x
Online Mini Game Players 0.08% 2.99x
Parenting & Children's Activities 0.12% 2.88x
Composition Percentage: The overlap percentage between the Advance America audience and the Content Affinity attribute.
Index: A comparison of the Advance America audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Advance America audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female