Dstillery Audiences

AIRPORTS

Audience Size: 3.8 Million Devices

Explore the Airports Audience

Below you'll find more information about the Airports audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Airports audience.

Dstillery Crafted Audiences

INTERESTS

The Airports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airports audience is Caribbean Destination Reopening Researchers.

Interest Composition Index
Caribbean Destination Reopening Researchers 1.78% 1.95x
Global Destinations Reopening Researchers 1.81% 1.89x
San Diego Activities Researchers 1.59% 1.68x
Aspen Trip Planners 2.32% 1.67x
Las Vegas Hotel Researchers 2.63% 1.65x
Western Canada Skiers and Snowboarders 2.34% 1.65x
Denver Trip Planners 2.61% 1.65x
Telluride Trip Planners 2.52% 1.61x
California Trip Planners 2.20% 1.59x
Aviation Enthusiasts 2.31% 1.59x
Composition Percentage: The overlap percentage between the Airports audience and the Interest attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airports audience is Patagonia.

Location Composition Index
Patagonia 0.40% 2.60x
Hugo Boss 1.19% 2.41x
Brooks Brothers 1.49% 2.39x
Joe's Jeans 0.08% 2.37x
Saint Laurent Paris 0.15% 2.30x
Lorna Jane 0.29% 2.25x
Columbia 0.53% 2.20x
REI 0.88% 2.19x
The North Face 0.74% 2.13x
Bonobos 0.42% 2.13x
Composition Percentage: The overlap percentage between the Airports audience and the Location attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airports audience is Private Aviation.

Content Affinity Composition Index
Private Aviation 0.22% 3.97x
Smart Travel 0.14% 2.77x
Nutrition & Diabetic Living 0.02% 2.76x
Alaska Cluster 0.13% 2.67x
Assorted Topics (Power Trains, Drones, Web Design) 0.04% 2.51x
European Museums, Restaurants & Events 0.01% 2.39x
Hawaii News 0.67% 2.37x
Shipping & Logistics 0.01% 2.27x
Colorado Snow 0.14% 2.26x
Real Estate Cluster 0.01% 2.14x
Composition Percentage: The overlap percentage between the Airports audience and the Content Affinity attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airports audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male