Dstillery Audiences

AIRPORTS

Audience Size: 2.4 Million Devices

Explore the Airports Audience

Below you'll find more information about the Airports audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Airports audience.

Dstillery Crafted Audiences

INTERESTS

The Airports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airports audience is Caribbean Destination Reopening Researchers.

Interest Composition Index
Caribbean Destination Reopening Researchers 1.86% 1.60x
Denver Trip Planners 2.99% 1.50x
Aviation Enthusiasts 3.05% 1.49x
Global Destinations Reopening Researchers 1.79% 1.48x
Aspen Trip Planners 2.79% 1.46x
Travel Reward Points Enthusiasts 2.51% 1.43x
Telluride Trip Planners 2.78% 1.42x
Western Canada Skiers and Snowboarders 2.48% 1.42x
Rock Climbing Enthusiasts 2.44% 1.38x
San Francisco Activities Researchers 1.80% 1.38x
Composition Percentage: The overlap percentage between the Airports audience and the Interest attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airports audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 0.49% 3.33x
Columbia 0.16% 2.92x
Hugo Boss 0.33% 2.75x
Patagonia 0.10% 2.66x
The North Face 0.19% 2.33x
Tommy Bahama 0.22% 2.19x
Abercrombie & Fitch 0.06% 1.89x
Kate Spade 0.31% 1.87x
American Apparel 0.15% 1.85x
Bonobos 0.08% 1.82x
Composition Percentage: The overlap percentage between the Airports audience and the Location attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airports audience is Hobby Drones & Remote-Controlled Cars.

Content Affinity Composition Index
Hobby Drones & Remote-Controlled Cars 0.02% 3.68x
European Museums, Restaurants & Events 0.02% 3.52x
Private Aviation 0.32% 3.48x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.01% 3.04x
Audio Clips & Sound Effects 0.01% 3.04x
Alaska Cluster 0.16% 2.77x
Job Interview Process 0.01% 2.60x
Perfume, Makeup & Cosmetics 0.02% 2.56x
Smart Travel 0.18% 2.42x
South Carolina Beach Travel 0.01% 2.31x
Composition Percentage: The overlap percentage between the Airports audience and the Content Affinity attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airports audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male