Dstillery Audiences

AIRPORTS

Audience Size: 9 Million Devices

Explore the Airports Audience

Below you'll find more information about the Airports audience, broken down in different categories based on their digital and physical behaviors. These are 9 million unique devices whose actions qualify for the Airports audience.

Dstillery Crafted Audiences

INTERESTS

The Airports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airports audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 0.04% 1.63x
Aviation Enthusiasts 2.59% 1.44x
Business Travelers 2.29% 1.42x
Pilots 2.30% 1.38x
True Crime Podcast Listeners 0.02% 1.37x
North West State Fair Visitors 2.91% 1.36x
Western Canada Skiers and Snowboarders 1.47% 1.36x
Washington Skiers and Snowboarders 2.53% 1.35x
Fitness Activity Tracker Users 2.58% 1.34x
E-cycling Enthusiasts 2.11% 1.31x
Composition Percentage: The overlap percentage between the Airports audience and the Interest attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airports audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 2.11% 3.89x
Hugo Boss 1.94% 3.45x
Columbia 0.60% 3.40x
Lorna Jane 0.23% 3.39x
Joe's Jeans 0.10% 3.34x
Tommy Bahama 1.09% 3.33x
Patagonia 0.51% 3.29x
Levi Strauss 0.02% 3.14x
The North Face 0.98% 3.11x
Free People 1.26% 3.10x
Composition Percentage: The overlap percentage between the Airports audience and the Location attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airports audience is Quebec Real Estate.

Content Affinity Composition Index
Quebec Real Estate 0.01% 3.94x
Vancouver British Columbia Research Cluster 0.04% 3.51x
Canadian Universities 0.01% 3.23x
Private Aviation 0.86% 2.90x
Canada Tax and Finance Research Cluster 0.02% 2.60x
Alaska Cluster 0.39% 2.42x
Computer Printers 0.02% 2.29x
Winnipeg Canada News 0.02% 2.25x
Mining & Natural Resources 0.01% 2.22x
Assorted Topics (Power Trains, Drones, Web Design) 0.23% 2.12x
Composition Percentage: The overlap percentage between the Airports audience and the Content Affinity attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airports audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male