Dstillery Audiences

AIRPORTS

Audience Size: 2.5 Million Devices

Explore the Airports Audience

Below you'll find more information about the Airports audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Airports audience.

Dstillery Crafted Audiences

INTERESTS

The Airports audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Airports audience is Aviation Enthusiasts.

Interest Composition Index
Aviation Enthusiasts 2.84% 1.47x
Global Destinations Reopening Researchers 1.52% 1.43x
True Crime Podcast Listeners 0.02% 1.37x
Caribbean Destination Reopening Researchers 1.38% 1.37x
E-cycling Enthusiasts 2.42% 1.33x
Pilots 2.58% 1.32x
Military Servicemembers & Veterans 2.95% 1.29x
Montana and Idaho Trip Planners 2.69% 1.29x
North West State Fair Visitors 3.24% 1.28x
Private Jet Traveler 2.65% 1.25x
Composition Percentage: The overlap percentage between the Airports audience and the Interest attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Airports audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Airports audience is Hugo Boss.

Location Composition Index
Hugo Boss 0.37% 3.29x
Brooks Brothers 0.49% 2.93x
Lorna Jane 0.05% 2.40x
Patagonia 0.12% 2.19x
Columbia 0.15% 2.03x
Kate Spade 0.34% 1.99x
The North Face 0.17% 1.98x
Tommy Bahama 0.23% 1.97x
Abercrombie & Fitch 0.07% 1.94x
Levi Strauss 0.01% 1.87x
Composition Percentage: The overlap percentage between the Airports audience and the Location attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Airports audience is Home Office Products.

Content Affinity Composition Index
Home Office Products 0.01% 4.20x
Private Aviation 0.73% 3.16x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.01% 2.84x
Vancouver British Columbia Research Cluster 0.03% 2.50x
Costumes 0.02% 2.39x
Southern California Tourism 0.04% 2.13x
Winnipeg Canada News 0.01% 2.10x
Canada Travel & Tourism 0.03% 2.08x
Assorted Topics (Power Trains, Drones, Web Design) 0.21% 2.04x
South Carolina Travel 0.01% 2.03x
Composition Percentage: The overlap percentage between the Airports audience and the Content Affinity attribute.
Index: A comparison of the Airports audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Airports audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male