Dstillery Audiences

ALBERTSONS

Audience Size: 62.8 Thousand Devices

Explore the Albertsons Audience

Below you'll find more information about the Albertsons audience, broken down in different categories based on their digital and physical behaviors. These are 62.8 thousand unique devices whose actions qualify for the Albertsons audience.

Dstillery Crafted Audiences

INTERESTS

The Albertsons audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Albertsons audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 9.00% 6.90x
Food Bank Researchers 2.84% 6.61x
Montana and Idaho Trip Planners 7.11% 5.60x
Washington County and Local Fair Visitors 8.53% 5.44x
North West State Fair Visitors 9.00% 5.41x
Sustainable Lifestyle Enthusiasts 6.16% 5.34x
Oregon County and Local Fair Visitors 8.53% 5.27x
Thai Food Enthusiasts 5.21% 5.02x
Korean Food Enthusiasts 4.27% 4.57x
Malaysian Food Enthusiasts 4.74% 4.51x
Composition Percentage: The overlap percentage between the Albertsons audience and the Interest attribute.
Index: A comparison of the Albertsons audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Albertsons audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Albertsons audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.48% 19.18x
Joe's Jeans 0.08% 11.35x
REI 1.90% 10.53x
Saint Laurent Paris 0.20% 8.65x
Patagonia 0.48% 7.43x
Columbia 0.66% 6.74x
Zumiez 4.43% 6.20x
Free People 1.08% 6.08x
The North Face 0.81% 6.00x
Eddie Bauer 2.17% 5.91x
Composition Percentage: The overlap percentage between the Albertsons audience and the Location attribute.
Index: A comparison of the Albertsons audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Albertsons audience is Assorted Topics (The Outdoors, Sports, Furniture, Travel).

Content Affinity Composition Index
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 4.27% 13.26x
Idaho Cluster 2.84% 11.02x
Alaska Cluster 0.83% 7.20x
Oregon News 6.64% 5.95x
Washington D.C. Hotels 0.02% 5.86x
Private Aviation 0.62% 4.95x
Colorado Cluster 1.90% 4.78x
Philippines News 0.62% 4.32x
Central California Cluster 0.62% 4.19x
Las Vegas Hotels 1.90% 4.19x
Composition Percentage: The overlap percentage between the Albertsons audience and the Content Affinity attribute.
Index: A comparison of the Albertsons audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Albertsons audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female