Dstillery Audiences

ALBERTSONS

Audience Size: 499.7 Thousand Devices

Explore the Albertsons Audience

Below you'll find more information about the Albertsons audience, broken down in different categories based on their digital and physical behaviors. These are 499.7 thousand unique devices whose actions qualify for the Albertsons audience.

Dstillery Crafted Audiences

INTERESTS

The Albertsons audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Albertsons audience is Montana and Idaho Trip Planners.

Interest Composition Index
Montana and Idaho Trip Planners 4.63% 3.80x
Oregon Trip Planners 4.56% 3.62x
Oregon Ducks Fans 3.21% 3.35x
California Skiers and Snowboarders 3.82% 3.08x
Seattle Seahawks Fans 3.99% 2.87x
San Francisco Activities Researchers 3.00% 2.46x
San Diego Events Researchers 3.00% 2.46x
San Diego Trip Planners 3.89% 2.40x
Los Angeles Dodgers Fans 2.94% 2.29x
Washington Skiers and Snowboarders 3.47% 2.29x
Composition Percentage: The overlap percentage between the Albertsons audience and the Interest attribute.
Index: A comparison of the Albertsons audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Albertsons audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Albertsons audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.00% 12.57x
Joe's Jeans 0.58% 7.98x
Tommy Bahama 2.62% 6.67x
Topshop 0.28% 6.12x
Lane Bryant 4.97% 5.76x
Zumiez 5.19% 5.65x
REI 1.79% 5.64x
Buckle 3.56% 5.39x
Columbia 1.16% 5.28x
Gymboree 2.64% 4.82x
Composition Percentage: The overlap percentage between the Albertsons audience and the Location attribute.
Index: A comparison of the Albertsons audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Albertsons audience is Assorted Topics (Elderly, Europe, Viral Media).

Content Affinity Composition Index
Assorted Topics (Elderly, Europe, Viral Media) 0.04% 18.20x
Golf & Boats 0.01% 15.83x
Local & Travel England - North Midlands 0.01% 13.14x
Handyman Tools 0.02% 11.78x
Saskatchewan Media & Retail Cluster 0.05% 11.40x
Idaho Cluster 3.06% 10.83x
Sports - Skiing, Snowboarding 0.02% 9.54x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 2.88% 8.42x
Decoration & Fabric 0.01% 6.66x
Seventh-day Adventist Church 0.08% 6.32x
Composition Percentage: The overlap percentage between the Albertsons audience and the Content Affinity attribute.
Index: A comparison of the Albertsons audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Albertsons audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female