Dstillery Audiences

ALBERTSONS

Audience Size: 75.3 Thousand Devices

Explore the Albertsons Audience

Below you'll find more information about the Albertsons audience, broken down in different categories based on their digital and physical behaviors. These are 75.3 thousand unique devices whose actions qualify for the Albertsons audience.

Dstillery Crafted Audiences

INTERESTS

The Albertsons audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Albertsons audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 12.56% 5.67x
Montana and Idaho Trip Planners 11.56% 5.10x
North West State Fair Visitors 12.73% 4.97x
Oregon Ducks Fans 7.54% 4.22x
Oregon County and Local Fair Visitors 11.22% 4.14x
Washington County and Local Fair Visitors 10.55% 4.02x
Western Canada Skiers and Snowboarders 6.03% 3.99x
Seattle Seahawks Fans 8.88% 3.76x
Yellowstone Park Trip Planners 9.88% 3.64x
Washington Skiers and Snowboarders 6.87% 3.32x
Composition Percentage: The overlap percentage between the Albertsons audience and the Interest attribute.
Index: A comparison of the Albertsons audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Albertsons audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Albertsons audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.37% 19.36x
REI 1.69% 10.55x
Free People 0.95% 7.38x
Columbia 0.50% 6.54x
Zumiez 2.85% 6.47x
Patagonia 0.34% 6.21x
American Apparel 0.66% 6.02x
H&M 2.00% 6.00x
Saint Laurent Paris 0.08% 5.93x
Supreme 0.03% 5.91x
Composition Percentage: The overlap percentage between the Albertsons audience and the Location attribute.
Index: A comparison of the Albertsons audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Albertsons audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 7.04% 13.46x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 5.70% 8.13x
Pacific Northwest Sports & News Cluster 3.18% 6.30x
Washington D.C. Hotels 0.02% 5.86x
Central California Cluster 1.34% 5.60x
Texas News Cluster 3.52% 5.51x
Pacific Northwest Information Research Cluster 8.38% 5.35x
Oregon News 11.89% 4.92x
Exotic Pets 0.67% 4.40x
Tahoe & Reno Tourism 1.01% 4.39x
Composition Percentage: The overlap percentage between the Albertsons audience and the Content Affinity attribute.
Index: A comparison of the Albertsons audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Albertsons audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female