Dstillery Audiences

ALDO

Audience Size: 46.5 Thousand Devices

Explore the Aldo Audience

Below you'll find more information about the Aldo audience, broken down in different categories based on their digital and physical behaviors. These are 46.5 thousand unique devices whose actions qualify for the Aldo audience.

Dstillery Crafted Audiences

INTERESTS

The Aldo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Aldo audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 4.11% 4.60x
Retirement Planning Amid Covid-19 3.48% 4.50x
New York Trip Planners 3.48% 3.81x
COVID Testing Researchers 1.27% 3.53x
Women's Fitness Enthusiasts 0.95% 3.38x
Luxury Hotel Guests 1.90% 3.23x
Ballet Enthusiasts 3.80% 3.15x
Coffee Lovers 3.80% 3.02x
Mens Fitness Publication Readers 0.95% 2.96x
Lunar New Year Researchers 1.58% 2.90x
Composition Percentage: The overlap percentage between the Aldo audience and the Interest attribute.
Index: A comparison of the Aldo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Aldo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Aldo audience is Intermix.

Location Composition Index
Intermix 2.39% 107.25x
Zara 8.43% 87.57x
Abercrombie & Fitch 5.03% 72.15x
Express Outlets 5.40% 68.20x
Uniqlo 3.38% 64.76x
Club Monaco 2.21% 61.36x
Hollister 17.53% 54.42x
Charlotte Russe 4.81% 53.80x
The North Face 4.15% 50.36x
Free People 6.04% 50.27x
Composition Percentage: The overlap percentage between the Aldo audience and the Location attribute.
Index: A comparison of the Aldo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Aldo audience is Legal Information Research Cluster.

Content Affinity Composition Index
Legal Information Research Cluster 0.62% 9.49x
New York City Family & Activity Cluster 4.11% 6.11x
North Carolina 4.43% 5.69x
Southeast College Athletics 0.25% 3.98x
Apple Blogs & Hacks 0.63% 3.77x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 0.63% 3.72x
K-12 Teacher Resources 0.65% 3.62x
Travel Adventure 0.65% 3.43x
Dating & Relationships 0.95% 3.37x
Children's Learning Tools 0.31% 3.36x
Composition Percentage: The overlap percentage between the Aldo audience and the Content Affinity attribute.
Index: A comparison of the Aldo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Aldo audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male