Explore the Aldo Audience
Below you'll find more information about the Aldo audience, broken down in different categories based on their digital and physical behaviors. These are 153.1 thousand unique devices whose actions qualify for the Aldo audience.
INTERESTS
The Aldo audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Aldo audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 2.51% | 2.53x |
| Venture Capitalists | 3.01% | 2.47x |
| Telemedicine Content Readers | 1.25% | 2.38x |
| Restaurant Supply Shoppers | 0.25% | 2.35x |
| Elite Cycling Gear Shoppers | 3.26% | 2.31x |
| Getaways Researchers | 1.88% | 2.22x |
| Readers of Jamaican Content | 3.01% | 2.21x |
| Retail Job Seekers | 3.39% | 2.14x |
| Readers of Nicaraguan Content | 4.64% | 2.11x |
| Readers of South American Content | 4.39% | 2.09x |
Composition Percentage:
The overlap percentage between the Aldo audience and the Interest attribute.
Index: A comparison of the Aldo audience to the internet population.
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APPAREL RETAILERS
The Aldo audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Aldo audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.15% | 33.41x |
| Topshop | 0.69% | 29.85x |
| Saint Laurent Paris | 1.96% | 28.68x |
| Uniqlo | 4.90% | 27.42x |
| Zara | 8.04% | 26.03x |
| Charlotte Russe | 4.15% | 24.65x |
| Supreme | 0.10% | 24.19x |
| Abercrombie & Fitch | 3.41% | 24.06x |
| Lorna Jane | 2.57% | 19.91x |
| Intermix | 1.28% | 18.99x |
Composition Percentage:
The overlap percentage between the Aldo audience and the Location attribute.
Index: A comparison of the Aldo audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Aldo audience is K-Pop.
| Content Affinity | Composition | Index |
| K-Pop | 0.50% | 7.60x |
| Music Production | 0.37% | 5.98x |
| Peru Media | 0.38% | 5.97x |
| NYC Tourist Attractions | 0.38% | 4.75x |
| Gossip & Entertainment | 0.63% | 4.57x |
| Philippines News | 0.75% | 4.36x |
| Memphis News | 0.50% | 4.01x |
| Bulgaria Cluster | 0.03% | 3.97x |
| School Curriculum | 0.25% | 3.95x |
| Weight Lifting Enthusiasts | 0.36% | 3.90x |
Composition Percentage:
The overlap percentage between the Aldo audience and the Content Affinity attribute.
Index: A comparison of the Aldo audience to the internet population.
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DEMOGRAPHICS
The Aldo audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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