Dstillery Audiences

ALDO

Audience Size: 698.4 Thousand Devices

Explore the Aldo Audience

Below you'll find more information about the Aldo audience, broken down in different categories based on their digital and physical behaviors. These are 698.4 thousand unique devices whose actions qualify for the Aldo audience.

Dstillery Crafted Audiences

INTERESTS

The Aldo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Aldo audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 4.22% 2.80x
Ballet Enthusiasts 4.22% 2.76x
New York Trip Planners 3.95% 2.57x
Executive Travelers 0.16% 2.47x
Broadway Fans 2.76% 2.23x
Caribbean Trip Planners 3.26% 2.21x
Restaurant Menu Researchers 2.85% 2.11x
Online Grocery Shoppers 6.27% 2.08x
Real Estate Decision Makers 5.78% 2.04x
Major Airline Customers 3.46% 2.02x
Composition Percentage: The overlap percentage between the Aldo audience and the Interest attribute.
Index: A comparison of the Aldo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Aldo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Aldo audience is Everlane.

Location Composition Index
Everlane 0.64% 59.95x
Uniqlo 5.94% 39.86x
Zara 11.95% 39.15x
Levi Strauss 4.77% 36.43x
Intermix 3.47% 35.41x
Abercrombie & Fitch 13.46% 32.38x
Michael Kors 7.33% 30.54x
H&M 13.98% 30.24x
Armani 7.35% 30.20x
Journeys 11.50% 29.47x
Composition Percentage: The overlap percentage between the Aldo audience and the Location attribute.
Index: A comparison of the Aldo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Aldo audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 0.06% 5.95x
New York City Education & News Cluster 2.35% 4.97x
New York City Real Estate Research Cluster 1.84% 4.70x
NYC Tourist Attractions 2.79% 4.24x
Russia Cluster 0.21% 4.11x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.10% 4.00x
Home Office Products 0.09% 3.95x
Italy Cluster 0.04% 3.72x
Credit Unions & Consumer Protection 0.05% 3.46x
Greece Cluster 0.06% 3.30x
Composition Percentage: The overlap percentage between the Aldo audience and the Content Affinity attribute.
Index: A comparison of the Aldo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Aldo audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male