Dstillery Audiences

AMERICAN APPAREL

Audience Size: 135.5 Thousand Devices

Explore the American Apparel Audience

Below you'll find more information about the American Apparel audience, broken down in different categories based on their digital and physical behaviors. These are 135.5 thousand unique devices whose actions qualify for the American Apparel audience.

Dstillery Crafted Audiences

INTERESTS

The American Apparel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the American Apparel audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.95% 5.16x
EDM Festival Enthusiasts 10.12% 4.75x
Minnesota Timberwolves Fans 9.52% 4.36x
Los Angeles Mass Transit Commuters 7.74% 4.35x
New York Yankees Fans 7.74% 4.08x
Thrift Store Shoppers 6.55% 4.06x
Brooklyn Nets Fans 6.55% 3.99x
Cricket Enthusiasts 5.36% 3.99x
Italian Mens National Soccer Team Fans 6.55% 3.92x
Home Wifi Researchers 8.93% 3.90x
Composition Percentage: The overlap percentage between the American Apparel audience and the Interest attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The American Apparel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the American Apparel audience is Supreme.

Location Composition Index
Supreme 0.55% 55.22x
Intermix 3.41% 52.41x
Everlane 0.49% 51.36x
Club Monaco 5.62% 51.06x
Calvin Klein 2.10% 50.66x
Topshop 1.21% 48.13x
Joe's Jeans 0.72% 44.69x
Bonobos 5.92% 44.57x
Uniqlo 6.08% 40.53x
Patagonia 4.36% 39.91x
Composition Percentage: The overlap percentage between the American Apparel audience and the Location attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the American Apparel audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 2.38% 6.33x
Latin American News 2.03% 5.45x
Motorcycle Racing Researchers 0.26% 5.21x
Alaska Cluster 0.77% 4.98x
Science Education & Resources 1.79% 4.57x
New York City Family & Activity Cluster 4.17% 4.25x
Psychics & Horoscopes 4.17% 4.24x
Hometown Livability 1.68% 3.84x
Wine, Liquor & Mixology 2.98% 3.73x
Golf Travel & Gear 2.38% 3.69x
Composition Percentage: The overlap percentage between the American Apparel audience and the Content Affinity attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The American Apparel audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male