Dstillery Audiences

AMERICAN APPAREL

Audience Size: 548.2 Thousand Devices

Explore the American Apparel Audience

Below you'll find more information about the American Apparel audience, broken down in different categories based on their digital and physical behaviors. These are 548.2 thousand unique devices whose actions qualify for the American Apparel audience.

Dstillery Crafted Audiences

INTERESTS

The American Apparel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the American Apparel audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 8.30% 3.41x
New York City Events Researchers 7.64% 3.20x
Online Grocery Shoppers 7.60% 3.12x
New York Trip Planners 7.16% 2.68x
Real Estate Decision Makers 6.20% 2.54x
Jamband Fans 5.49% 2.50x
Broadway Fans 5.32% 2.49x
Restaurant Menu Researchers 4.75% 2.38x
Los Angeles Activities Researchers 5.40% 2.34x
Italian Mens National Soccer Team Fans 4.17% 2.29x
Composition Percentage: The overlap percentage between the American Apparel audience and the Interest attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The American Apparel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the American Apparel audience is Everlane.

Location Composition Index
Everlane 0.75% 37.52x
Supreme 1.33% 30.13x
Intermix 4.23% 27.36x
Patagonia 7.94% 27.16x
Topshop 1.23% 25.61x
Club Monaco 5.18% 25.57x
Levi Strauss 5.37% 25.01x
Calvin Klein 3.14% 23.92x
Bonobos 4.32% 22.94x
Zara 10.25% 22.74x
Composition Percentage: The overlap percentage between the American Apparel audience and the Location attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the American Apparel audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.04% 25.43x
Golf & Boats 0.01% 16.84x
Assorted Topics (Insurance, Travel, Viral Media) 0.04% 14.89x
Canada News 0.01% 11.60x
Canadian Construction & Renovation Research Cluster 0.02% 8.79x
Assorted Topics (Elderly, Europe, Viral Media) 0.01% 8.76x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.02% 8.21x
Local & Travel England - North Midlands 0.02% 7.71x
Saskatchewan Media & Retail Cluster 0.02% 7.06x
Environmental Conservation 0.02% 6.78x
Composition Percentage: The overlap percentage between the American Apparel audience and the Content Affinity attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The American Apparel audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male