Dstillery Audiences

AMERICAN APPAREL

Audience Size: 42.3 Thousand Devices

Explore the American Apparel Audience

Below you'll find more information about the American Apparel audience, broken down in different categories based on their digital and physical behaviors. These are 42.3 thousand unique devices whose actions qualify for the American Apparel audience.

Dstillery Crafted Audiences

INTERESTS

The American Apparel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the American Apparel audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 6.45% 3.78x
Fast Fashion Shoppers 6.45% 3.57x
New York City Events Researchers 4.40% 3.47x
Thrift Store Shoppers 4.69% 3.06x
Korean Food Enthusiasts 4.11% 2.85x
Jazz Music Fans 4.99% 2.83x
Mens Business Clothes Shoppers 3.52% 2.72x
Beard Care Researchers 4.11% 2.63x
Work Visa Researchers 3.81% 2.63x
Men's Clothing Shoppers 3.23% 2.53x
Composition Percentage: The overlap percentage between the American Apparel audience and the Interest attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The American Apparel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the American Apparel audience is Club Monaco.

Location Composition Index
Club Monaco 5.68% 131.35x
Abercrombie & Fitch 2.67% 63.51x
Urban Outfitters 10.13% 46.63x
Bonobos 2.63% 42.49x
Patagonia 2.12% 37.66x
Lorna Jane 1.40% 37.07x
Hugo Boss 5.55% 32.48x
Zara 3.18% 29.74x
The North Face 3.52% 29.71x
Madewell 4.62% 28.35x
Composition Percentage: The overlap percentage between the American Apparel audience and the Location attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the American Apparel audience is Legal Information Research Cluster.

Content Affinity Composition Index
Legal Information Research Cluster 0.88% 4.12x
Flower Shopping 0.09% 3.67x
Routers, Switches & Networking 0.89% 3.64x
Las Vegas Hotels 2.93% 3.55x
Online Ticket Buyers 0.82% 3.40x
Teaching Tools for Kids 0.88% 3.31x
Job Interview Process 0.11% 3.27x
College Planning 1.47% 2.97x
New York City Family & Activity Cluster 2.64% 2.97x
Fantasy Name Generators 1.47% 2.94x
Composition Percentage: The overlap percentage between the American Apparel audience and the Content Affinity attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The American Apparel audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male