Dstillery Audiences

AMERICAN APPAREL

Audience Size: 427.5 Thousand Devices

Explore the American Apparel Audience

Below you'll find more information about the American Apparel audience, broken down in different categories based on their digital and physical behaviors. These are 427.5 thousand unique devices whose actions qualify for the American Apparel audience.

Dstillery Crafted Audiences

INTERESTS

The American Apparel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the American Apparel audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.20% 5.58x
New York City Events Researchers 6.88% 3.70x
Ballet Enthusiasts 6.41% 3.17x
Opera Enthusiasts 4.69% 2.99x
Online Grocery Shoppers 6.45% 2.98x
Real Estate Decision Makers 5.01% 2.88x
New York Trip Planners 5.40% 2.77x
Miami Trip Planners 5.48% 2.72x
Restaurant Menu Researchers 4.69% 2.70x
Broadway Fans 4.38% 2.53x
Composition Percentage: The overlap percentage between the American Apparel audience and the Interest attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The American Apparel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the American Apparel audience is Supreme.

Location Composition Index
Supreme 1.06% 50.32x
Everlane 1.00% 45.52x
Joe's Jeans 1.72% 41.95x
Calvin Klein 3.28% 39.95x
Intermix 5.28% 38.88x
Club Monaco 8.51% 38.52x
Topshop 2.71% 38.26x
Bonobos 8.90% 33.25x
Uniqlo 9.92% 32.74x
Patagonia 5.87% 30.80x
Composition Percentage: The overlap percentage between the American Apparel audience and the Location attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the American Apparel audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 2.70% 5.50x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.12% 5.23x
New York City Education & News Cluster 1.60% 4.73x
New York City Real Estate Research Cluster 1.99% 4.72x
Institutional Investing 0.23% 4.47x
Film Production 0.31% 4.45x
International Development & Health 0.23% 4.35x
Canada Shopping - Lifestyle and Mommy Blogs 0.12% 4.32x
France Online Music & Quiz Content Cluster 0.08% 3.98x
Broadway Information 1.17% 3.81x
Composition Percentage: The overlap percentage between the American Apparel audience and the Content Affinity attribute.
Index: A comparison of the American Apparel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The American Apparel audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male