Dstillery Audiences

AMERICAS BEST

Audience Size: 130.6 Thousand Devices

Explore the Americas Best Audience

Below you'll find more information about the Americas Best audience, broken down in different categories based on their digital and physical behaviors. These are 130.6 thousand unique devices whose actions qualify for the Americas Best audience.

Dstillery Crafted Audiences

INTERESTS

The Americas Best audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Americas Best audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.31% 2.33x
Houston Trip Planners 4.47% 1.97x
Mobile Phone Purchase Intenders 3.33% 1.91x
Houston Rockets Fans 3.02% 1.87x
Food Bank Researchers 1.14% 1.87x
Luxury Athletic Footwear Shoppers 2.81% 1.86x
Luxury Fitness Shoppers 2.81% 1.86x
Wellness Enthusiasts 2.71% 1.86x
Rock Climbing Enthusiasts 2.71% 1.84x
Self Storage Shoppers 2.50% 1.80x
Composition Percentage: The overlap percentage between the Americas Best audience and the Interest attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Americas Best audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Americas Best audience is Lane Bryant.

Location Composition Index
Lane Bryant 5.96% 9.79x
Abercrombie & Fitch 0.27% 7.05x
Dressbarn 3.63% 6.61x
Old Navy 6.98% 6.53x
Mens Wearhouse 6.33% 6.52x
Express 3.11% 5.60x
Forever 21 1.71% 5.41x
LOFT 2.60% 5.38x
Aeropostale 2.59% 5.36x
Victoria's Secret 4.28% 5.29x
Composition Percentage: The overlap percentage between the Americas Best audience and the Location attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Americas Best audience is Bags & Luggage.

Content Affinity Composition Index
Bags & Luggage 0.31% 4.53x
Pet Forums 0.62% 4.07x
Feminism 0.12% 3.91x
Telescopes 0.14% 3.82x
African-American Hair 0.31% 3.82x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.31% 3.80x
Canada Consumer Product Cluster 0.42% 3.75x
Hobby Vehicles 0.22% 3.68x
Natural & Healthy Living Researchers 0.15% 3.63x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.14% 3.56x
Composition Percentage: The overlap percentage between the Americas Best audience and the Content Affinity attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Americas Best audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female