Explore the Americas Best Audience
Below you'll find more information about the Americas Best audience, broken down in different categories based on their digital and physical behaviors. These are 855.3 thousand unique devices whose actions qualify for the Americas Best audience.
INTERESTS
The Americas Best audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Americas Best audience is Painting Hobbyist.
| Interest | Composition | Index |
| Painting Hobbyist | 3.62% | 1.50x |
| Dallas Cowboys Fans | 3.18% | 1.45x |
| Texas Energy Providers | 3.33% | 1.45x |
| Chicago Trip Planners | 3.49% | 1.40x |
| Houston Trip Planners | 3.69% | 1.39x |
| Kia Vehicle Shoppers | 2.92% | 1.35x |
| Miami Trip Planners | 3.07% | 1.35x |
| Midwestern Voters | 2.74% | 1.34x |
| Bed & Bath Shoppers | 2.95% | 1.33x |
| Louisiana Trip Planners | 2.89% | 1.32x |
Composition Percentage:
The overlap percentage between the Americas Best audience and the Interest attribute.
Index: A comparison of the Americas Best audience to the internet population.
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APPAREL RETAILERS
The Americas Best audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Americas Best audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 8.78% | 8.65x |
| Mens Wearhouse | 11.85% | 6.88x |
| Dressbarn | 6.04% | 6.46x |
| Old Navy | 12.96% | 6.23x |
| Jos A. Bank Clothiers | 6.15% | 6.17x |
| Topshop | 0.51% | 6.13x |
| Charlotte Russe | 4.23% | 6.10x |
| Express Outlets | 1.36% | 5.89x |
| Ann Taylor | 2.71% | 5.78x |
| Express | 9.03% | 5.75x |
Composition Percentage:
The overlap percentage between the Americas Best audience and the Location attribute.
Index: A comparison of the Americas Best audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Americas Best audience is Franco-African Cluster.
| Content Affinity | Composition | Index |
| Franco-African Cluster | 0.03% | 3.59x |
| Assorted Topics (Coupons, Stain Removal, Seafood) | 0.03% | 3.10x |
| Beauty & Cosmetics | 0.32% | 3.00x |
| Survival Guides | 0.03% | 2.98x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.03% | 2.68x |
| Upstate New York State Athletics | 0.03% | 2.63x |
| Illinois | 0.54% | 2.59x |
| Office Furniture Design | 0.05% | 2.54x |
| Canada Online Shopping Cluster | 0.03% | 2.54x |
| Pac 12 Sports | 0.16% | 2.47x |
Composition Percentage:
The overlap percentage between the Americas Best audience and the Content Affinity attribute.
Index: A comparison of the Americas Best audience to the internet population.
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DEMOGRAPHICS
The Americas Best audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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