Dstillery Audiences

AMERICAS BEST

Audience Size: 319.3 Thousand Devices

Explore the Americas Best Audience

Below you'll find more information about the Americas Best audience, broken down in different categories based on their digital and physical behaviors. These are 319.3 thousand unique devices whose actions qualify for the Americas Best audience.

Dstillery Crafted Audiences

INTERESTS

The Americas Best audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Americas Best audience is Hip Hop Fans.

Interest Composition Index
Hip Hop Fans 1.95% 1.46x
Fragrance Shoppers 1.75% 1.40x
Miami Trip Planners 1.56% 1.38x
Reggaeton Fans 2.27% 1.37x
Painting Hobbyist 1.72% 1.37x
Fort Lauderdale Trip Planners 1.81% 1.37x
Readers of African American Content 1.33% 1.35x
Palm Beach Trip Planners 1.60% 1.34x
Call of Duty Enthusiasts 1.97% 1.34x
Readers of Cuban Content 1.43% 1.33x
Composition Percentage: The overlap percentage between the Americas Best audience and the Interest attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Americas Best audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Americas Best audience is Express.

Location Composition Index
Express 2.25% 12.11x
Dressbarn 3.42% 11.43x
Ann Taylor 1.27% 11.38x
Lane Bryant 3.42% 10.40x
Old Navy 4.03% 9.14x
Aeropostale 2.36% 8.48x
LOFT 2.09% 8.41x
Zumiez 1.95% 8.26x
Club Monaco 0.74% 8.13x
Charlotte Russe 1.28% 8.11x
Composition Percentage: The overlap percentage between the Americas Best audience and the Location attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Americas Best audience is Men's Dress Shirt Shopping.

Content Affinity Composition Index
Men's Dress Shirt Shopping 0.21% 2.09x
Assorted Topics #11678 (College Sports, Anime, Business, Social Media, Food) 0.15% 1.93x
Missouri News Content Cluster 0.79% 1.84x
Utah Cluster 0.66% 1.83x
Latin American News 0.19% 1.78x
Peru Media 0.13% 1.77x
Illinois 0.54% 1.77x
African-American Hair 0.46% 1.70x
College Greek Life 0.13% 1.69x
Philadelphia Cluster 0.93% 1.69x
Composition Percentage: The overlap percentage between the Americas Best audience and the Content Affinity attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Americas Best audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male