Explore the Americas Best Audience
Below you'll find more information about the Americas Best audience, broken down in different categories based on their digital and physical behaviors. These are 503.4 thousand unique devices whose actions qualify for the Americas Best audience.
INTERESTS
The Americas Best audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Americas Best audience is Chicago Trip Planners.
| Interest | Composition | Index |
| Chicago Trip Planners | 3.63% | 1.93x |
| Houston Activity Researchers | 2.65% | 1.82x |
| Travel Book Readers | 1.59% | 1.74x |
| Painting Hobbyist | 4.43% | 1.72x |
| True Crime Podcast Listeners | 1.48% | 1.60x |
| Fast Fashion Shoppers | 2.20% | 1.59x |
| Texas County and Local Fair Visitors | 4.35% | 1.58x |
| Spooky Season Halloween Consumers | 2.62% | 1.58x |
| Non-Profit Volunteers | 2.73% | 1.57x |
| Ergonomic Office Supplies Shoppers | 2.70% | 1.57x |
Composition Percentage:
The overlap percentage between the Americas Best audience and the Interest attribute.
Index: A comparison of the Americas Best audience to the internet population.
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APPAREL RETAILERS
The Americas Best audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Americas Best audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 8.60% | 4.27x |
| Levi Strauss | 0.04% | 3.91x |
| Dressbarn | 5.46% | 3.22x |
| Mens Wearhouse | 9.55% | 3.15x |
| Abercrombie & Fitch | 0.43% | 3.06x |
| Old Navy | 10.54% | 2.85x |
| Express Outlets | 1.02% | 2.70x |
| Forever 21 | 3.68% | 2.69x |
| LOFT | 4.98% | 2.60x |
| Chicos | 5.48% | 2.60x |
Composition Percentage:
The overlap percentage between the Americas Best audience and the Location attribute.
Index: A comparison of the Americas Best audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Americas Best audience is Internet Service Provider Sites.
| Content Affinity | Composition | Index |
| Internet Service Provider Sites | 0.08% | 3.64x |
| Assorted Topics (Television, Origami, Men's Health) | 0.14% | 3.47x |
| Nursing | 0.06% | 3.44x |
| African-American Hair | 0.06% | 3.30x |
| Colorado Snow | 0.20% | 3.21x |
| Canadian Lifestyle | 0.05% | 3.19x |
| Arabic News | 0.08% | 3.17x |
| Poland Cluster | 0.11% | 3.16x |
| Minnesota Community Business Cluster | 0.11% | 2.96x |
| Mortgages & Insurance | 0.08% | 2.84x |
Composition Percentage:
The overlap percentage between the Americas Best audience and the Content Affinity attribute.
Index: A comparison of the Americas Best audience to the internet population.
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DEMOGRAPHICS
The Americas Best audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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