Dstillery Audiences

AMERICAS BEST

Audience Size: 568.7 Thousand Devices

Explore the Americas Best Audience

Below you'll find more information about the Americas Best audience, broken down in different categories based on their digital and physical behaviors. These are 568.7 thousand unique devices whose actions qualify for the Americas Best audience.

Dstillery Crafted Audiences

INTERESTS

The Americas Best audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Americas Best audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.11% 1.94x
Getting Off the Grid Travelers 0.03% 1.55x
Miami Trip Planners 2.10% 1.51x
Chicago Trip Planners 2.06% 1.49x
Readers of Cuban Content 1.60% 1.43x
Detroit Trip Planners 1.49% 1.40x
Readers of African American Content 1.40% 1.38x
Readers of Caribbean Content 2.11% 1.37x
Fort Lauderdale Trip Planners 2.07% 1.36x
Midwestern Voters 1.49% 1.36x
Composition Percentage: The overlap percentage between the Americas Best audience and the Interest attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Americas Best audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Americas Best audience is Express.

Location Composition Index
Express 3.63% 10.69x
Dressbarn 5.83% 10.54x
Lane Bryant 6.11% 9.86x
Aeropostale 3.90% 8.95x
Old Navy 7.09% 8.72x
Charlotte Russe 2.27% 8.52x
Mens Wearhouse 7.12% 8.34x
Journeys 3.60% 8.27x
Columbia 1.06% 8.13x
Zumiez 3.44% 8.09x
Composition Percentage: The overlap percentage between the Americas Best audience and the Location attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Americas Best audience is Scotland Travel.

Content Affinity Composition Index
Scotland Travel 0.04% 2.97x
Illinois 0.75% 2.57x
Central & South American News 0.21% 2.41x
Tattoos & Costumes 0.03% 2.22x
London Tourism 0.04% 2.18x
Detroit News 1.44% 2.06x
Vaping 0.21% 2.05x
Spain News - Madrid & Seville 0.27% 2.00x
Canada Travel & Tourism 0.03% 1.99x
Survival Guides 0.03% 1.96x
Composition Percentage: The overlap percentage between the Americas Best audience and the Content Affinity attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Americas Best audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female