Dstillery Audiences

AMERICAS BEST

Audience Size: 761.2 Thousand Devices

Explore the Americas Best Audience

Below you'll find more information about the Americas Best audience, broken down in different categories based on their digital and physical behaviors. These are 761.2 thousand unique devices whose actions qualify for the Americas Best audience.

Dstillery Crafted Audiences

INTERESTS

The Americas Best audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Americas Best audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 2.33x
Getting Off the Grid Travelers 0.03% 1.55x
Chicago Trip Planners 3.52% 1.52x
Certified Events Professionals 2.91% 1.44x
Houston Trip Planners 2.95% 1.38x
Work Comes First Travelers 0.02% 1.36x
Philadelphia Phillies Fans 2.84% 1.35x
Horror Movie Fans 3.02% 1.32x
Family Adventures Travelers 0.03% 1.32x
Halloween Enthusiasts 3.14% 1.30x
Composition Percentage: The overlap percentage between the Americas Best audience and the Interest attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Americas Best audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Americas Best audience is Lane Bryant.

Location Composition Index
Lane Bryant 8.21% 8.50x
Dressbarn 6.27% 7.36x
Columbia 1.67% 6.97x
Express 5.14% 6.85x
Mens Wearhouse 12.12% 6.82x
Old Navy 9.39% 6.76x
Express Outlets 1.03% 6.67x
Topshop 0.32% 6.60x
Forever 21 6.23% 6.58x
Aeropostale 4.08% 6.52x
Composition Percentage: The overlap percentage between the Americas Best audience and the Location attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Americas Best audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.04% 20.75x
Assorted Topics (Elderly, Europe, Viral Media) 0.04% 14.19x
Sports - Skiing, Snowboarding 0.01% 8.46x
Local & Travel England - North Midlands 0.04% 7.60x
Canadian Construction & Renovation Research Cluster 0.03% 7.53x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.11% 7.26x
England Tourism 0.04% 6.74x
Home Décor, Furniture, & Decorating 0.01% 6.31x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 5.32x
Toronto Tourism 0.04% 5.09x
Composition Percentage: The overlap percentage between the Americas Best audience and the Content Affinity attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Americas Best audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male