Dstillery Audiences

AMERICAS BEST

Audience Size: 872.8 Thousand Devices

Explore the Americas Best Audience

Below you'll find more information about the Americas Best audience, broken down in different categories based on their digital and physical behaviors. These are 872.8 thousand unique devices whose actions qualify for the Americas Best audience.

Dstillery Crafted Audiences

INTERESTS

The Americas Best audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Americas Best audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 2.33x
Getting Off the Grid Travelers 0.03% 1.55x
Chicago Trip Planners 3.25% 1.40x
Fort Lauderdale Trip Planners 3.34% 1.38x
Southern Central Voters 2.28% 1.37x
Work Comes First Travelers 0.02% 1.36x
Texas Energy Providers 2.68% 1.35x
Detroit Lions Fans 2.02% 1.34x
Country Music Festivals Enthusiasts 2.66% 1.34x
Family Adventures Travelers 0.03% 1.32x
Composition Percentage: The overlap percentage between the Americas Best audience and the Interest attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Americas Best audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Americas Best audience is Lane Bryant.

Location Composition Index
Lane Bryant 7.76% 8.86x
Dressbarn 5.70% 7.05x
Mens Wearhouse 11.01% 6.84x
Columbia 1.61% 6.63x
Old Navy 9.50% 6.60x
Express Outlets 1.04% 6.38x
Charlotte Russe 4.05% 6.36x
Aeropostale 4.68% 6.22x
Forever 21 5.53% 6.14x
Express 5.81% 6.14x
Composition Percentage: The overlap percentage between the Americas Best audience and the Location attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Americas Best audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.03% 21.94x
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 10.40x
Sports - Skiing, Snowboarding 0.01% 8.46x
Home Décor, Furniture, & Decorating 0.01% 7.59x
Canadian Construction & Renovation Research Cluster 0.03% 7.53x
Local & Travel England - North Midlands 0.02% 7.14x
England Tourism 0.04% 6.74x
Parenting & Nutrition 0.02% 6.53x
Assorted Topics (Elderly, Europe, Viral Media) 0.01% 6.23x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 5.32x
Composition Percentage: The overlap percentage between the Americas Best audience and the Content Affinity attribute.
Index: A comparison of the Americas Best audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Americas Best audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female