Explore the Americas Best Audience
Below you'll find more information about the Americas Best audience, broken down in different categories based on their digital and physical behaviors. These are 776.3 thousand unique devices whose actions qualify for the Americas Best audience.
INTERESTS
The Americas Best audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Americas Best audience is Houston Activity Researchers.
| Interest | Composition | Index |
| Houston Activity Researchers | 2.86% | 1.58x |
| Painting Hobbyist | 3.64% | 1.58x |
| Texas County and Local Fair Visitors | 3.32% | 1.56x |
| Hip Hop Fans | 3.51% | 1.51x |
| Aquarium Trip Planners | 3.34% | 1.51x |
| True Crime Podcast Listeners | 1.02% | 1.49x |
| Chicago Trip Planners | 3.05% | 1.48x |
| Atlanta United Fans | 2.68% | 1.46x |
| Readers of Russian Content | 2.36% | 1.44x |
| Chain Pizzeria Fans | 3.43% | 1.44x |
Composition Percentage:
The overlap percentage between the Americas Best audience and the Interest attribute.
Index: A comparison of the Americas Best audience to the internet population.
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APPAREL RETAILERS
The Americas Best audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Americas Best audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 8.44% | 8.75x |
| Mens Wearhouse | 11.21% | 6.88x |
| Dressbarn | 5.55% | 6.50x |
| Old Navy | 12.12% | 6.20x |
| Topshop | 0.43% | 6.03x |
| Jos A. Bank Clothiers | 5.76% | 6.00x |
| Charlotte Russe | 3.17% | 5.99x |
| Express Outlets | 1.26% | 5.95x |
| Ann Taylor | 2.36% | 5.82x |
| Express | 8.54% | 5.80x |
Composition Percentage:
The overlap percentage between the Americas Best audience and the Location attribute.
Index: A comparison of the Americas Best audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Americas Best audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).
| Content Affinity | Composition | Index |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.10% | 5.19x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.15% | 3.93x |
| Survival Guides | 0.04% | 3.82x |
| Electronic Document Assembly | 0.04% | 3.39x |
| Chemicals | 0.04% | 3.37x |
| Upstate New York State Athletics | 0.04% | 3.32x |
| Greece Cluster | 0.04% | 3.25x |
| Chat Rooms | 0.04% | 3.03x |
| College Sports | 0.23% | 2.83x |
| Bird Watching | 0.10% | 2.64x |
Composition Percentage:
The overlap percentage between the Americas Best audience and the Content Affinity attribute.
Index: A comparison of the Americas Best audience to the internet population.
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DEMOGRAPHICS
The Americas Best audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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