Explore the Americas Mattress Audience
Below you'll find more information about the Americas Mattress audience, broken down in different categories based on their digital and physical behaviors. These are 21.4 thousand unique devices whose actions qualify for the Americas Mattress audience.
INTERESTS
The Americas Mattress audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Americas Mattress audience is Ebay Shoppers.
| Interest | Composition | Index |
| Ebay Shoppers | 3.54% | 5.20x |
| Mortgage Researchers | 2.53% | 4.60x |
| Food Delivery Service Users | 1.01% | 3.87x |
| Mountain Biking Enthusiasts | 1.52% | 3.72x |
| Volkswagen Vehicle Shopper | 2.02% | 3.35x |
| Medical Advice Researchers | 1.14% | 3.34x |
| Skin Care Researchers | 2.27% | 3.31x |
| Military Benefits Researchers | 2.02% | 3.26x |
| Civil Engineers | 3.03% | 3.24x |
| Online Movie Downloaders | 5.05% | 3.13x |
Composition Percentage:
The overlap percentage between the Americas Mattress audience and the Interest attribute.
Index: A comparison of the Americas Mattress audience to the internet population.
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APPAREL RETAILERS
The Americas Mattress audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Americas Mattress audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 0.41% | 14.23x |
| Belk | 1.37% | 13.80x |
| Columbia | 0.78% | 12.42x |
| Express Outlets | 0.73% | 10.81x |
| Maurices | 5.93% | 9.54x |
| Lane Bryant | 1.64% | 7.54x |
| LOFT | 1.55% | 6.34x |
| Brooks Brothers | 0.55% | 6.16x |
| Abercrombie & Fitch | 0.50% | 6.11x |
| Dressbarn | 1.55% | 5.72x |
Composition Percentage:
The overlap percentage between the Americas Mattress audience and the Location attribute.
Index: A comparison of the Americas Mattress audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Americas Mattress audience is Assorted Topics (Retail Products, Food Service, Package Delivery).
| Content Affinity | Composition | Index |
| Assorted Topics (Retail Products, Food Service, Package Delivery) | 0.13% | 5.82x |
| Jokes & Riddles | 0.49% | 4.56x |
| North Carolina | 3.03% | 4.23x |
| South Dakota Cluster | 1.01% | 3.83x |
| Ohio Universities | 0.67% | 3.70x |
| Broadway Information | 0.48% | 3.62x |
| Graphic Design | 1.01% | 3.60x |
| Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) | 1.52% | 3.45x |
| Canadian Lifestyle | 0.03% | 3.35x |
| Tennessee Cluster | 2.53% | 3.28x |
Composition Percentage:
The overlap percentage between the Americas Mattress audience and the Content Affinity attribute.
Index: A comparison of the Americas Mattress audience to the internet population.
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DEMOGRAPHICS
The Americas Mattress audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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