Dstillery Audiences

AMSCOT

Audience Size: 67.6 Thousand Devices

Explore the Amscot Audience

Below you'll find more information about the Amscot audience, broken down in different categories based on their digital and physical behaviors. These are 67.6 thousand unique devices whose actions qualify for the Amscot audience.

Dstillery Crafted Audiences

INTERESTS

The Amscot audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Amscot audience is South Atlantic State Fair Visitors.

Interest Composition Index
South Atlantic State Fair Visitors 17.98% 6.28x
Hard Rock Hotel & Casino Trip Planners 15.79% 6.10x
South Atlantic Voters 13.38% 4.47x
Florida Trip Planners 10.75% 4.18x
Palm Beach Trip Planners 8.99% 4.03x
Readers of Caribbean Content 8.11% 3.85x
Orlando Trip Planners 10.09% 3.79x
Readers of Puerto Rican Content 7.68% 3.71x
Tampa and St Petersburg Trip Planners 6.80% 3.66x
Readers of South American Content 7.02% 3.60x
Composition Percentage: The overlap percentage between the Amscot audience and the Interest attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Amscot audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Amscot audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.60% 8.39x
Armani 0.82% 7.77x
Express Outlets 0.80% 5.89x
Uniqlo 0.32% 5.89x
Hugo Boss 1.04% 5.45x
Intermix 0.09% 4.69x
Tommy Bahama 0.67% 4.64x
Hollister 2.83% 4.55x
Ralph Lauren 0.86% 4.43x
LOFT 2.89% 4.06x
Composition Percentage: The overlap percentage between the Amscot audience and the Location attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Amscot audience is Latin American Spanish Language News.

Content Affinity Composition Index
Latin American Spanish Language News 1.54% 7.58x
Florida Local News Cluster 27.41% 7.15x
Parenting & Children's Activities 0.20% 3.99x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.36% 3.98x
Florida Jacksonville & Orlando Cluster 8.77% 3.86x
Australia & New Zealand Media 0.36% 3.79x
South Florida Cluster 9.21% 3.73x
Assorted Topics (Car News, Animals, Viral Media) 0.18% 3.54x
Canadian Seniors Real Estate Research Cluster 0.04% 3.46x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 0.89% 3.41x
Composition Percentage: The overlap percentage between the Amscot audience and the Content Affinity attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Amscot audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male