Dstillery Audiences

AMSCOT

Audience Size: 111.2 Thousand Devices

Explore the Amscot Audience

Below you'll find more information about the Amscot audience, broken down in different categories based on their digital and physical behaviors. These are 111.2 thousand unique devices whose actions qualify for the Amscot audience.

Dstillery Crafted Audiences

INTERESTS

The Amscot audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Amscot audience is South Atlantic State Fair Visitors.

Interest Composition Index
South Atlantic State Fair Visitors 17.60% 6.30x
Hard Rock Hotel & Casino Trip Planners 12.32% 4.81x
Florida Trip Planners 12.17% 4.72x
South Atlantic Voters 13.64% 4.67x
Tampa and St Petersburg Trip Planners 7.04% 4.32x
Palm Beach Trip Planners 8.06% 3.75x
Florida County and Local Fair Visitors 12.76% 3.60x
Orlando Trip Planners 10.26% 3.54x
Florida Atlantic Coast Trip Planners 9.97% 3.22x
Miami Trip Planners 6.30% 3.21x
Composition Percentage: The overlap percentage between the Amscot audience and the Interest attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Amscot audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Amscot audience is Armani.

Location Composition Index
Armani 0.59% 8.41x
Tommy Bahama 0.62% 6.27x
Charlotte Russe 0.25% 5.97x
Hugo Boss 0.66% 5.42x
Express Outlets 0.42% 4.97x
Hollister 1.66% 4.67x
Uniqlo 0.18% 4.57x
Intermix 0.05% 3.72x
Ralph Lauren 0.42% 3.66x
Express 2.05% 3.56x
Composition Percentage: The overlap percentage between the Amscot audience and the Location attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Amscot audience is Caribbean Cluster.

Content Affinity Composition Index
Caribbean Cluster 0.88% 8.28x
Peru Media 0.59% 7.63x
Florida Local News Cluster 26.39% 7.20x
Spain News - Madrid & Seville 1.32% 6.74x
Latin American Spanish Language News 1.32% 5.85x
Latin American News 1.76% 5.69x
Florida Jacksonville & Orlando Cluster 11.44% 4.87x
Career Cluster A 0.44% 4.43x
Gossip & Entertainment 0.59% 4.40x
Parenting & Children's Activities 0.20% 3.99x
Composition Percentage: The overlap percentage between the Amscot audience and the Content Affinity attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Amscot audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male