Explore the Amscot Audience
Below you'll find more information about the Amscot audience, broken down in different categories based on their digital and physical behaviors. These are 194.2 thousand unique devices whose actions qualify for the Amscot audience.
INTERESTS
The Amscot audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Amscot audience is Tampa and St Petersburg Trip Planners.
| Interest | Composition | Index |
| Tampa and St Petersburg Trip Planners | 4.68% | 5.80x |
| Orlando Trip Planners | 7.30% | 5.06x |
| Hard Rock Hotel & Casino Trip Planners | 5.91% | 4.68x |
| South Atlantic Voters | 4.91% | 4.22x |
| Florida Atlantic Coast Trip Planners | 5.54% | 4.16x |
| Readers of Puerto Rican Content | 4.68% | 3.90x |
| Miami Trip Planners | 4.16% | 3.55x |
| Fort Lauderdale Trip Planners | 4.39% | 3.37x |
| Readers of Caribbean Content | 4.70% | 3.15x |
| Readers of Cuban Content | 3.44% | 3.04x |
Composition Percentage:
The overlap percentage between the Amscot audience and the Interest attribute.
Index: A comparison of the Amscot audience to the internet population.
Curious about what else the Amscot audience is interested in?
Sign Up
APPAREL RETAILERS
The Amscot audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Amscot audience is Brooks Brothers.
| Location | Composition | Index |
| Brooks Brothers | 1.78% | 3.85x |
| Gymboree | 0.89% | 2.97x |
| Michael Kors | 0.34% | 2.86x |
| Lululemon | 0.14% | 1.89x |
| Banana Republic | 0.91% | 1.78x |
| Club Monaco | 0.19% | 1.77x |
| Free People | 0.05% | 1.65x |
| J. Crew | 0.66% | 1.55x |
| The North Face | 0.21% | 0.80x |
| REI | 0.32% | 0.70x |
Composition Percentage:
The overlap percentage between the Amscot audience and the Location attribute.
Index: A comparison of the Amscot audience to the internet population.
Want to find more of the Amscot audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Amscot audience is Florida Local News Cluster.
| Content Affinity | Composition | Index |
| Florida Local News Cluster | 11.15% | 9.94x |
| Florida Jacksonville & Orlando Cluster | 9.30% | 7.99x |
| South Florida Cluster | 6.25% | 5.49x |
| Latin American News | 0.52% | 4.75x |
| Caribbean Cluster | 0.49% | 4.06x |
| Florida Naples News Cluster | 1.26% | 3.70x |
| Spanish Health & Wellness | 0.80% | 3.10x |
| Spain News | 1.11% | 3.03x |
| Spain News - Madrid & Seville | 0.35% | 2.93x |
| Theme Park Tourism | 0.89% | 2.76x |
Composition Percentage:
The overlap percentage between the Amscot audience and the Content Affinity attribute.
Index: A comparison of the Amscot audience to the internet population.
Want to see more of the Content Affinities the Amscot audience visits?
Sign Up