Explore the Amscot Audience
Below you'll find more information about the Amscot audience, broken down in different categories based on their digital and physical behaviors. These are 453.3 thousand unique devices whose actions qualify for the Amscot audience.
INTERESTS
The Amscot audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Amscot audience is South Atlantic State Fair Visitors.
| Interest | Composition | Index |
| South Atlantic State Fair Visitors | 14.85% | 6.93x |
| Hard Rock Hotel & Casino Trip Planners | 12.15% | 5.88x |
| South Atlantic Voters | 10.77% | 5.50x |
| Orlando Trip Planners | 11.97% | 5.41x |
| Tampa and St Petersburg Trip Planners | 8.24% | 5.13x |
| Florida Atlantic Coast Trip Planners | 10.82% | 4.72x |
| Palm Beach Trip Planners | 7.76% | 4.25x |
| Miami Trip Planners | 7.37% | 3.81x |
| Readers of Puerto Rican Content | 6.56% | 3.70x |
| Fort Lauderdale Trip Planners | 7.68% | 3.53x |
Composition Percentage:
The overlap percentage between the Amscot audience and the Interest attribute.
Index: A comparison of the Amscot audience to the internet population.
Curious about what else the Amscot audience is interested in?
Sign Up
APPAREL RETAILERS
The Amscot audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Amscot audience is Tommy Bahama.
| Location | Composition | Index |
| Tommy Bahama | 3.84% | 6.93x |
| Express Outlets | 1.32% | 6.35x |
| Saint Laurent Paris | 0.85% | 5.28x |
| Hollister | 4.55% | 5.24x |
| Hugo Boss | 3.15% | 4.68x |
| Columbia | 1.31% | 4.67x |
| Charlotte Russe | 4.25% | 4.62x |
| Express | 4.95% | 4.23x |
| Aeropostale | 4.74% | 4.10x |
| Belk | 1.00% | 3.98x |
Composition Percentage:
The overlap percentage between the Amscot audience and the Location attribute.
Index: A comparison of the Amscot audience to the internet population.
Want to find more of the Amscot audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Amscot audience is Florida Local News Cluster.
| Content Affinity | Composition | Index |
| Florida Local News Cluster | 21.57% | 8.73x |
| Florida Jacksonville & Orlando Cluster | 12.15% | 6.61x |
| Florida Naples News Cluster | 2.62% | 5.53x |
| South Florida Cluster | 11.25% | 5.53x |
| Central & South American News | 0.65% | 5.53x |
| Latin American Spanish Language News | 1.11% | 5.39x |
| Peru Media | 0.48% | 4.97x |
| Spain News - Madrid & Seville | 1.05% | 4.50x |
| Latin American News | 0.94% | 4.17x |
| Spanish Health & Wellness | 0.70% | 3.74x |
Composition Percentage:
The overlap percentage between the Amscot audience and the Content Affinity attribute.
Index: A comparison of the Amscot audience to the internet population.
Want to see more of the Content Affinities the Amscot audience visits?
Sign Up
DEMOGRAPHICS
The Amscot audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
Interested in seeing other characteristics of the Amscot audience?
Sign Up