Dstillery Audiences

AMSCOT

Audience Size: 231.1 Thousand Devices

Explore the Amscot Audience

Below you'll find more information about the Amscot audience, broken down in different categories based on their digital and physical behaviors. These are 231.1 thousand unique devices whose actions qualify for the Amscot audience.

Dstillery Crafted Audiences

INTERESTS

The Amscot audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Amscot audience is South Atlantic State Fair Visitors.

Interest Composition Index
South Atlantic State Fair Visitors 13.33% 6.17x
Florida Trip Planners 9.64% 5.24x
Hard Rock Hotel & Casino Trip Planners 10.32% 5.20x
Palm Beach Trip Planners 7.20% 4.63x
Tampa and St Petersburg Trip Planners 5.01% 4.41x
South Atlantic Voters 10.07% 4.40x
Readers of Puerto Rican Content 8.03% 4.20x
Florida County and Local Fair Visitors 12.26% 3.87x
Orlando Trip Planners 8.86% 3.79x
Miami Trip Planners 5.60% 3.69x
Composition Percentage: The overlap percentage between the Amscot audience and the Interest attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Amscot audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Amscot audience is Armani.

Location Composition Index
Armani 1.45% 4.66x
Tommy Bahama 1.40% 3.94x
Hugo Boss 1.55% 3.10x
Charlotte Russe 0.49% 2.90x
Hollister 3.97% 2.76x
Express Outlets 0.93% 2.46x
Supreme 0.02% 2.43x
Michael Kors 2.87% 2.25x
LOFT 4.28% 2.24x
Brooks Brothers 1.35% 2.15x
Composition Percentage: The overlap percentage between the Amscot audience and the Location attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Amscot audience is Historical Information - Museums & Libraries.

Content Affinity Composition Index
Historical Information - Museums & Libraries 0.24% 8.93x
Latin American Spanish Language News 1.51% 7.70x
Peru Media 0.39% 6.58x
Florida Local News Cluster 20.73% 6.55x
Central & South American News 0.29% 6.06x
Florida Jacksonville & Orlando Cluster 8.76% 4.96x
Spain News - Madrid & Seville 0.88% 4.57x
Online Games for Kids 0.19% 4.50x
Florida College Athletics 0.19% 4.13x
Parenting & Children's Activities 0.20% 3.99x
Composition Percentage: The overlap percentage between the Amscot audience and the Content Affinity attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Amscot audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male