Explore the Amscot Audience
Below you'll find more information about the Amscot audience, broken down in different categories based on their digital and physical behaviors. These are 131.4 thousand unique devices whose actions qualify for the Amscot audience.
INTERESTS
The Amscot audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Amscot audience is Hard Rock Hotel & Casino Trip Planners.
| Interest | Composition | Index |
| Hard Rock Hotel & Casino Trip Planners | 14.81% | 5.89x |
| South Atlantic State Fair Visitors | 16.17% | 5.82x |
| Florida Trip Planners | 14.33% | 5.10x |
| Florida County and Local Fair Visitors | 15.68% | 5.09x |
| Palm Beach Trip Planners | 10.16% | 4.89x |
| Orlando Trip Planners | 11.42% | 4.76x |
| Tampa and St Petersburg Trip Planners | 10.16% | 4.75x |
| Readers of Puerto Rican Content | 8.23% | 4.28x |
| South Atlantic Voters | 11.13% | 4.28x |
| Florida Atlantic Coast Trip Planners | 11.91% | 4.15x |
Composition Percentage:
The overlap percentage between the Amscot audience and the Interest attribute.
Index: A comparison of the Amscot audience to the internet population.
Curious about what else the Amscot audience is interested in?
Sign Up
APPAREL RETAILERS
The Amscot audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Amscot audience is Tommy Bahama.
| Location | Composition | Index |
| Tommy Bahama | 1.37% | 11.56x |
| Express Outlets | 0.58% | 5.94x |
| Armani | 0.31% | 5.22x |
| Uniqlo | 0.14% | 4.46x |
| Hugo Boss | 0.50% | 4.45x |
| White House Black Market | 2.29% | 4.15x |
| Hollister | 1.29% | 4.04x |
| Michael Kors | 1.14% | 4.01x |
| Bonobos | 0.21% | 3.91x |
| Talbots | 1.72% | 3.83x |
Composition Percentage:
The overlap percentage between the Amscot audience and the Location attribute.
Index: A comparison of the Amscot audience to the internet population.
Want to find more of the Amscot audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Amscot audience is Latin American Spanish Language News.
| Content Affinity | Composition | Index |
| Latin American Spanish Language News | 1.84% | 6.73x |
| Central & South American News | 0.58% | 6.06x |
| Spain News - Madrid & Seville | 1.45% | 5.82x |
| Florida Local News Cluster | 28.56% | 5.69x |
| Brazil & Portugal News | 0.29% | 5.66x |
| Latin American News | 1.45% | 5.41x |
| Florida Naples News Cluster | 4.55% | 4.85x |
| Florida Jacksonville & Orlando Cluster | 15.59% | 4.68x |
| Peru Media | 0.48% | 4.22x |
| South Florida Cluster | 14.23% | 4.13x |
Composition Percentage:
The overlap percentage between the Amscot audience and the Content Affinity attribute.
Index: A comparison of the Amscot audience to the internet population.
Want to see more of the Content Affinities the Amscot audience visits?
Sign Up
DEMOGRAPHICS
The Amscot audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
Interested in seeing other characteristics of the Amscot audience?
Sign Up