Dstillery Audiences

AMSCOT

Audience Size: 81.5 Thousand Devices

Explore the Amscot Audience

Below you'll find more information about the Amscot audience, broken down in different categories based on their digital and physical behaviors. These are 81.5 thousand unique devices whose actions qualify for the Amscot audience.

Dstillery Crafted Audiences

INTERESTS

The Amscot audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Amscot audience is Orlando Trip Planners.

Interest Composition Index
Orlando Trip Planners 8.25% 5.93x
Florida Trip Planners 6.16% 5.73x
Tampa and St Petersburg Trip Planners 9.36% 5.44x
South Atlantic State Fair Visitors 9.73% 5.22x
Florida Atlantic Coast Trip Planners 7.51% 4.69x
Orlando Activities Researchers 5.79% 4.64x
Florida County and Local Fair Visitors 13.55% 4.33x
Fort Lauderdale Trip Planners 3.57% 3.83x
Palm Beach Trip Planners 3.94% 3.36x
Hard Rock Hotel & Casino Trip Planners 11.70% 3.16x
Composition Percentage: The overlap percentage between the Amscot audience and the Interest attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Amscot audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Amscot audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 1.03% 9.04x
Charlotte Russe 0.70% 6.77x
Calvin Klein 0.18% 6.42x
Ann Taylor 0.36% 5.71x
Armani 0.44% 5.55x
Hugo Boss 0.55% 5.12x
Hollister 0.90% 4.86x
Mens Wearhouse 1.83% 4.68x
Express Outlets 0.31% 4.57x
Columbia 0.28% 4.42x
Composition Percentage: The overlap percentage between the Amscot audience and the Location attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Amscot audience is Peru Media.

Content Affinity Composition Index
Peru Media 0.62% 8.64x
Florida Local News Cluster 17.24% 8.00x
Latin American Spanish Language News 2.09% 6.81x
Latin American News 2.46% 6.05x
Florida Jacksonville & Orlando Cluster 5.42% 5.49x
Spain News - Madrid & Seville 1.23% 5.37x
Caribbean Cluster 0.37% 4.74x
Hometown Livability 0.39% 4.30x
Parenting & Children's Activities 0.20% 3.99x
Philippines News 0.37% 3.87x
Composition Percentage: The overlap percentage between the Amscot audience and the Content Affinity attribute.
Index: A comparison of the Amscot audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Amscot audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male