Explore the Amusement Parks Audience
Below you'll find more information about the Amusement Parks audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Amusement Parks audience.
INTERESTS
The Amusement Parks audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Amusement Parks audience is Theme Park Researchers.
| Interest | Composition | Index |
| Theme Park Researchers | 4.57% | 4.15x |
| Orlando Trip Planners | 5.40% | 3.83x |
| Disney Fans | 4.25% | 3.35x |
| Florida Atlantic Coast Trip Planners | 3.15% | 2.44x |
| Tampa and St Petersburg Trip Planners | 1.86% | 2.08x |
| Sea World Park Trip Planners | 2.70% | 2.06x |
| Hard Rock Hotel & Casino Trip Planners | 2.55% | 2.00x |
| Space Travel Enthusiasts | 1.85% | 1.93x |
| Palm Beach Trip Planners | 2.31% | 1.89x |
| South Atlantic Voters | 2.31% | 1.87x |
Composition Percentage:
The overlap percentage between the Amusement Parks audience and the Interest attribute.
Index: A comparison of the Amusement Parks audience to the internet population.
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APPAREL RETAILERS
The Amusement Parks audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Amusement Parks audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.51% | 7.08x |
| Uniqlo | 0.44% | 5.60x |
| Tommy Bahama | 1.01% | 5.55x |
| Saint Laurent Paris | 0.25% | 4.40x |
| Free People | 0.46% | 4.10x |
| Lorna Jane | 0.13% | 3.88x |
| Hollister | 0.44% | 3.50x |
| Calvin Klein | 0.24% | 3.47x |
| Michael Kors | 0.49% | 3.47x |
| Charlotte Russe | 0.54% | 3.40x |
Composition Percentage:
The overlap percentage between the Amusement Parks audience and the Location attribute.
Index: A comparison of the Amusement Parks audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Amusement Parks audience is Theme Park Tourism.
| Content Affinity | Composition | Index |
| Theme Park Tourism | 3.00% | 8.32x |
| Florida Jacksonville & Orlando Cluster | 4.59% | 3.83x |
| Canada Shopping - General Commerce | 0.06% | 3.27x |
| Florida Local News Cluster | 3.56% | 2.88x |
| Canada Shopping - Kitchenware | 0.04% | 2.82x |
| Canadian Lifestyle | 0.04% | 2.55x |
| Canada Tourism Research Cluster | 0.12% | 2.45x |
| Canada Culture and Tourism | 0.08% | 2.40x |
| Assorted Topics #11499 (Toys, T-Shirts, Volvos) | 0.03% | 2.34x |
| Southern California Tourism | 0.70% | 2.33x |
Composition Percentage:
The overlap percentage between the Amusement Parks audience and the Content Affinity attribute.
Index: A comparison of the Amusement Parks audience to the internet population.
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DEMOGRAPHICS
The Amusement Parks audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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