Explore the Ann Taylor Audience
Below you'll find more information about the Ann Taylor audience, broken down in different categories based on their digital and physical behaviors. These are 828.2 thousand unique devices whose actions qualify for the Ann Taylor audience.
INTERESTS
The Ann Taylor audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ann Taylor audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 4.04% | 2.98x |
| New York Trip Planners | 3.81% | 2.79x |
| Broadway Fans | 2.89% | 2.59x |
| Ballet Enthusiasts | 3.44% | 2.57x |
| Boston Trip Planners | 2.21% | 2.42x |
| Venture Capitalists | 3.16% | 2.42x |
| Major Airline Customers | 3.64% | 2.30x |
| Online Grocery Shoppers | 6.21% | 2.30x |
| Men's Shoe Shoppers | 2.98% | 2.26x |
| Preppy Clothing Shoppers | 3.21% | 2.25x |
Composition Percentage:
The overlap percentage between the Ann Taylor audience and the Interest attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
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APPAREL RETAILERS
The Ann Taylor audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ann Taylor audience is Anthropologie.
| Location | Composition | Index |
| Anthropologie | 71.58% | 70.33x |
| Supreme | 0.87% | 30.50x |
| Intermix | 2.34% | 23.18x |
| Everlane | 0.23% | 20.53x |
| Uniqlo | 3.03% | 19.62x |
| Hugo Boss | 5.36% | 19.32x |
| Banana Republic | 12.79% | 19.25x |
| Talbots | 11.64% | 18.79x |
| Michael Kors | 4.78% | 18.73x |
| Club Monaco | 2.13% | 18.04x |
Composition Percentage:
The overlap percentage between the Ann Taylor audience and the Location attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ann Taylor audience is Philanthropy - Nonprofits.
| Content Affinity | Composition | Index |
| Philanthropy - Nonprofits | 0.21% | 5.06x |
| Aid Groups | 0.44% | 4.81x |
| Rhode Island Cluster | 0.70% | 4.33x |
| NYC Tourist Attractions | 2.36% | 3.82x |
| Institutional Investing | 0.24% | 3.69x |
| New York City Education & News Cluster | 1.57% | 3.52x |
| Brazil & Portugal News | 0.15% | 3.41x |
| Instagram Management | 0.14% | 3.35x |
| Hudson Valley New York Media | 0.87% | 3.19x |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 0.12% | 3.07x |
Composition Percentage:
The overlap percentage between the Ann Taylor audience and the Content Affinity attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
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DEMOGRAPHICS
The Ann Taylor audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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