Explore the Ann Taylor Audience
Below you'll find more information about the Ann Taylor audience, broken down in different categories based on their digital and physical behaviors. These are 394.2 thousand unique devices whose actions qualify for the Ann Taylor audience.
INTERESTS
The Ann Taylor audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ann Taylor audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 6.47% | 2.46x |
| United Arab Emirates Trip Planners | 5.82% | 2.45x |
| Sightseeing Travelers | 6.04% | 2.32x |
| New York Trip Planners | 6.12% | 2.29x |
| Ballet Enthusiasts | 6.30% | 2.29x |
| Restaurant Menu Researchers | 5.56% | 2.23x |
| Online Grocery Shoppers | 5.91% | 2.16x |
| Opera Enthusiasts | 5.48% | 2.16x |
| Last Minute Travelers | 5.91% | 2.14x |
| Northeastern Voters | 4.74% | 2.09x |
Composition Percentage:
The overlap percentage between the Ann Taylor audience and the Interest attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
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APPAREL RETAILERS
The Ann Taylor audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ann Taylor audience is Topshop.
| Location | Composition | Index |
| Topshop | 5.12% | 63.89x |
| Intermix | 8.01% | 51.07x |
| Calvin Klein | 3.47% | 39.92x |
| Club Monaco | 9.17% | 38.99x |
| Kate Spade | 20.73% | 34.28x |
| Madewell | 15.92% | 33.98x |
| Zara | 16.47% | 33.11x |
| Saint Laurent Paris | 5.66% | 32.99x |
| Uniqlo | 10.13% | 30.62x |
| Free People | 13.23% | 28.44x |
Composition Percentage:
The overlap percentage between the Ann Taylor audience and the Location attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ann Taylor audience is Community Planning & Transportation.
| Content Affinity | Composition | Index |
| Community Planning & Transportation | 0.22% | 6.13x |
| Philanthropy - Nonprofits | 0.17% | 5.93x |
| NYC Tourist Attractions | 2.54% | 4.70x |
| Vietnam Cluster | 0.13% | 4.68x |
| New York City Real Estate Research Cluster | 1.72% | 4.04x |
| Beach & Intimate Wear | 0.09% | 3.87x |
| French News & Gossip Cluster | 0.13% | 3.86x |
| Art News & Products | 0.26% | 3.76x |
| Shipping & Logistics | 0.07% | 3.69x |
| Mobile Industry Information | 0.30% | 3.68x |
Composition Percentage:
The overlap percentage between the Ann Taylor audience and the Content Affinity attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
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DEMOGRAPHICS
The Ann Taylor audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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