Explore the Ann Taylor Audience
Below you'll find more information about the Ann Taylor audience, broken down in different categories based on their digital and physical behaviors. These are 20.5 thousand unique devices whose actions qualify for the Ann Taylor audience.
INTERESTS
The Ann Taylor audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ann Taylor audience is Gym Equipment Owners.
| Interest | Composition | Index |
| Gym Equipment Owners | 4.39% | 5.05x |
| Craft Beer Enthusiasts | 3.51% | 5.01x |
| Las Vegas Nightlife Researchers | 4.39% | 4.65x |
| BBQ Recipe Researchers | 2.65% | 4.59x |
| Spain Trip Planners | 5.26% | 4.33x |
| Luxury Watch Shoppers | 2.63% | 4.28x |
| Laptop Researchers | 2.63% | 4.22x |
| Competitive Sports Participants | 2.63% | 4.20x |
| Volkswagen Vehicle Shopper | 2.63% | 4.16x |
| Deal and Discount Aggregator Researchers | 3.51% | 4.06x |
Composition Percentage:
The overlap percentage between the Ann Taylor audience and the Interest attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
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APPAREL RETAILERS
The Ann Taylor audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ann Taylor audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 5.71% | 199.25x |
| Abercrombie & Fitch | 9.10% | 111.04x |
| Eddie Bauer | 9.10% | 105.45x |
| Madewell | 12.12% | 104.00x |
| White House Black Market | 25.73% | 87.65x |
| Armani | 7.11% | 85.92x |
| The North Face | 5.06% | 84.67x |
| Coach | 12.22% | 83.85x |
| Hugo Boss | 8.64% | 79.54x |
| Michael Kors | 16.02% | 75.82x |
Composition Percentage:
The overlap percentage between the Ann Taylor audience and the Location attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ann Taylor audience is Upstate New York Local Information Cluster.
| Content Affinity | Composition | Index |
| Upstate New York Local Information Cluster | 4.49% | 7.92x |
| Assorted Topics (Rubik Cube, Gawker, Viral Media) | 4.39% | 5.86x |
| Build Your Own Computer Enthusiasts | 2.63% | 5.77x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 0.68% | 4.41x |
| Spain News - Madrid & Seville | 0.93% | 3.93x |
| NYC Tourist Attractions | 0.46% | 3.72x |
| Assorted Topics (Viral Media, Paid Traffic) | 1.75% | 3.69x |
| Northeast Pennsylvania Cluster | 1.75% | 3.68x |
| Fantasy Sports | 3.51% | 3.57x |
| Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) | 2.25% | 3.50x |
Composition Percentage:
The overlap percentage between the Ann Taylor audience and the Content Affinity attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
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DEMOGRAPHICS
The Ann Taylor audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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