Dstillery Audiences

ANN TAYLOR

Audience Size: 631.2 Thousand Devices

Explore the Ann Taylor Audience

Below you'll find more information about the Ann Taylor audience, broken down in different categories based on their digital and physical behaviors. These are 631.2 thousand unique devices whose actions qualify for the Ann Taylor audience.

Dstillery Crafted Audiences

INTERESTS

The Ann Taylor audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ann Taylor audience is New York Trip Planners.

Interest Composition Index
New York Trip Planners 3.41% 2.48x
Preppy Clothing Shoppers 2.73% 2.19x
Real Estate Decision Makers 4.77% 2.10x
Luxury Womens Brands Shoppers 2.75% 2.08x
Northeastern Voters 2.36% 2.08x
Online Grocery Shoppers 5.38% 2.03x
Luxury Department Store Shoppers 3.10% 2.03x
Big East Fans 2.06% 1.94x
Executive Travelers 2.02% 1.93x
Men's Shoe Shoppers 1.95% 1.92x
Composition Percentage: The overlap percentage between the Ann Taylor audience and the Interest attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ann Taylor audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ann Taylor audience is Michael Kors.

Location Composition Index
Michael Kors 14.15% 101.03x
Madewell 9.28% 98.02x
Kate Spade 9.36% 79.05x
Zara 12.63% 76.79x
LOFT 17.72% 71.41x
Free People 7.60% 67.87x
Uniqlo 4.86% 62.10x
Abercrombie & Fitch 8.19% 60.78x
Club Monaco 5.23% 57.74x
Talbots 16.31% 55.60x
Composition Percentage: The overlap percentage between the Ann Taylor audience and the Location attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ann Taylor audience is Rhode Island Cluster.

Content Affinity Composition Index
Rhode Island Cluster 0.85% 5.84x
New York City Real Estate Research Cluster 1.11% 3.46x
NYC Tourist Attractions 1.82% 3.01x
Washington & Northern Virginia 2.21% 3.00x
Fashion Cluster 1.41% 2.88x
European Museums, Restaurants & Events 0.43% 2.88x
New England & Ivy League Sports 0.56% 2.87x
Assorted Topics #11849 (Games, Calendars, Journals, Pillows, Fitness) 0.33% 2.82x
New York City Education & News Cluster 1.21% 2.80x
China Cluster 0.30% 2.70x
Composition Percentage: The overlap percentage between the Ann Taylor audience and the Content Affinity attribute.
Index: A comparison of the Ann Taylor audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ann Taylor audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male