Dstillery Audiences

ANYTIME FITNESS

Audience Size: 358.1 Thousand Devices

Explore the Anytime Fitness Audience

Below you'll find more information about the Anytime Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 358.1 thousand unique devices whose actions qualify for the Anytime Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Anytime Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Anytime Fitness audience is AT&T Wireless Customers.

Interest Composition Index
AT&T Wireless Customers 0.08% 2.11x
Minnesota Twins Fans 4.32% 1.82x
Wisconsin County and Local Fair Visitors 4.81% 1.67x
Minnesota County and Local Fair Visitors 4.76% 1.67x
Green Bay Packers Fans 4.17% 1.53x
Animal Humane Society Helpers 3.22% 1.51x
Darts Enthusiasts 4.02% 1.48x
Sustainable Food Researchers 3.57% 1.44x
Pet Owners 3.32% 1.44x
Aspen Trip Planners 2.63% 1.43x
Composition Percentage: The overlap percentage between the Anytime Fitness audience and the Interest attribute.
Index: A comparison of the Anytime Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Anytime Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Anytime Fitness audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.02% 5.03x
Maurices 5.89% 4.15x
Buckle 3.50% 3.61x
Eddie Bauer 1.32% 3.60x
Lululemon 0.98% 3.53x
Carhartt 32.95% 3.47x
Joe's Jeans 0.02% 3.46x
Lane Bryant 2.58% 3.35x
The North Face 0.45% 3.35x
Columbia 0.29% 3.33x
Composition Percentage: The overlap percentage between the Anytime Fitness audience and the Location attribute.
Index: A comparison of the Anytime Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Anytime Fitness audience is Mail Order Food.

Content Affinity Composition Index
Mail Order Food 0.15% 5.26x
Custom Printing 0.15% 5.18x
Unique & Personalized Fashion 0.15% 3.98x
Internet Radio 0.10% 3.70x
Beach Vacations 0.07% 3.64x
College Sports 0.09% 3.59x
Canada Tourism Research Cluster 0.07% 3.57x
Chat Rooms 0.03% 3.54x
Auto Body Upkeep & Repair Researchers 0.10% 3.51x
Toys Shopping 0.10% 3.45x
Composition Percentage: The overlap percentage between the Anytime Fitness audience and the Content Affinity attribute.
Index: A comparison of the Anytime Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Anytime Fitness audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female