Explore the Anytime Fitness Audience
Below you'll find more information about the Anytime Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Anytime Fitness audience.
INTERESTS
The Anytime Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Anytime Fitness audience is AT&T Wireless Customers.
| Interest | Composition | Index |
| AT&T Wireless Customers | 0.08% | 2.11x |
| Wireless Headphone Researchers | 0.05% | 1.90x |
| Essential Oils Enthusiasts | 0.19% | 1.78x |
| Wisconsin County and Local Fair Visitors | 4.69% | 1.68x |
| Minnesota Twins Fans | 2.74% | 1.68x |
| Minnesota County and Local Fair Visitors | 5.06% | 1.67x |
| Cholesterol Researchers | 0.53% | 1.48x |
| Green Bay Packers Fans | 3.47% | 1.47x |
| Executive Travelers | 0.62% | 1.47x |
| Rapid City Trip Planners | 1.78% | 1.44x |
Composition Percentage:
The overlap percentage between the Anytime Fitness audience and the Interest attribute.
Index: A comparison of the Anytime Fitness audience to the internet population.
Curious about what else the Anytime Fitness audience is interested in?
Sign Up
APPAREL RETAILERS
The Anytime Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Anytime Fitness audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.03% | 2.61x |
| Maurices | 11.71% | 2.57x |
| Buckle | 7.53% | 2.24x |
| Eddie Bauer | 2.65% | 2.23x |
| Lululemon | 2.59% | 2.14x |
| Carhartt | 41.68% | 2.11x |
| Chicos | 5.65% | 2.08x |
| Calvin Klein | 0.14% | 2.08x |
| LL Bean | 0.40% | 2.05x |
| Lane Bryant | 5.63% | 2.05x |
Composition Percentage:
The overlap percentage between the Anytime Fitness audience and the Location attribute.
Index: A comparison of the Anytime Fitness audience to the internet population.
Want to find more of the Anytime Fitness audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Anytime Fitness audience is Lawns & Pest Control.
| Content Affinity | Composition | Index |
| Lawns & Pest Control | 0.03% | 4.45x |
| Medical & Pharmaceutical Scholarship | 0.05% | 4.31x |
| Cheerleading | 0.01% | 3.98x |
| Yard Structures | 0.02% | 3.62x |
| Perfume, Makeup & Cosmetics | 0.02% | 3.46x |
| Healthcare - Doctors & Diagnosis | 0.08% | 3.20x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.02% | 3.17x |
| Beach Vacations | 0.02% | 3.16x |
| Startup Investment | 0.04% | 2.95x |
| Film Production | 0.02% | 2.83x |
Composition Percentage:
The overlap percentage between the Anytime Fitness audience and the Content Affinity attribute.
Index: A comparison of the Anytime Fitness audience to the internet population.
Want to see more of the Content Affinities the Anytime Fitness audience visits?
Sign Up
DEMOGRAPHICS
The Anytime Fitness audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
Interested in seeing other characteristics of the Anytime Fitness audience?
Sign Up