Dstillery Audiences

APPLE

Audience Size: 110.5 Thousand Devices

Explore the Apple Audience

Below you'll find more information about the Apple audience, broken down in different categories based on their digital and physical behaviors. These are 110.5 thousand unique devices whose actions qualify for the Apple audience.

Dstillery Crafted Audiences

INTERESTS

The Apple audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apple audience is Work Visa Researchers.

Interest Composition Index
Work Visa Researchers 3.03% 2.15x
Astrology Enthusiasts 3.85% 2.00x
College Aspirants 4.55% 1.97x
Hospital Executives 4.20% 1.95x
Chess Enthusiasts 3.61% 1.90x
Emoji Researchers 4.20% 1.88x
Classical Music Enthusiasts 3.26% 1.84x
Zoo Visitors 4.78% 1.81x
Colorado Skiers and Snowboarders 4.20% 1.80x
Chelsea Fans 4.43% 1.80x
Composition Percentage: The overlap percentage between the Apple audience and the Interest attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apple audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apple audience is Madewell.

Location Composition Index
Madewell 10.96% 67.28x
Ann Taylor 6.77% 60.15x
Zara 6.06% 56.72x
Armani 5.26% 51.95x
Michael Kors 21.12% 50.34x
Free People 7.95% 47.60x
Calvin Klein 0.76% 43.92x
Club Monaco 1.85% 42.89x
Anthropologie 12.14% 41.76x
Hugo Boss 6.87% 40.19x
Composition Percentage: The overlap percentage between the Apple audience and the Location attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apple audience is China Cluster.

Content Affinity Composition Index
China Cluster 0.35% 5.71x
Anime 1.05% 5.14x
New Parents 0.35% 4.02x
Motorcycle Racing Researchers 0.23% 3.98x
Los Angeles Tourism 0.35% 3.70x
Lawns & Pest Control 0.37% 3.67x
Data Analysis & Scripting 0.82% 3.41x
Paleo & Keto Diet Enthusiasts 0.50% 3.33x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.23% 3.33x
Florida College Athletics 0.23% 3.16x
Composition Percentage: The overlap percentage between the Apple audience and the Content Affinity attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apple audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male