Dstillery Audiences

APPLE

Audience Size: 219.4 Thousand Devices

Explore the Apple Audience

Below you'll find more information about the Apple audience, broken down in different categories based on their digital and physical behaviors. These are 219.4 thousand unique devices whose actions qualify for the Apple audience.

Dstillery Crafted Audiences

INTERESTS

The Apple audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apple audience is Retirement Planning Amid Covid-19.

Interest Composition Index
Retirement Planning Amid Covid-19 1.32% 4.87x
Real Estate Decision Makers 6.19% 3.84x
Western Canada Skiers and Snowboarders 4.81% 3.73x
Shared Work Space Researchers 4.81% 3.48x
Market Intelligence Researchers 5.15% 3.24x
True Crime Podcast Listeners 0.22% 3.18x
Aspen Trip Planners 6.19% 3.10x
Executive and C-Suite 4.12% 3.09x
Financial News Readers 4.81% 3.02x
Readers of Bengali Content 4.47% 3.00x
Composition Percentage: The overlap percentage between the Apple audience and the Interest attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apple audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apple audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 4.39% 57.84x
Madewell 12.22% 46.22x
Armani 11.28% 46.17x
Zara 10.57% 41.63x
Ann Taylor 8.23% 40.15x
Calvin Klein 1.65% 39.93x
Topshop 1.00% 39.75x
Intermix 2.54% 39.02x
Joe's Jeans 0.59% 36.71x
Free People 10.46% 36.59x
Composition Percentage: The overlap percentage between the Apple audience and the Location attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apple audience is South Africa News Cluster.

Content Affinity Composition Index
South Africa News Cluster 1.03% 5.77x
NYC Tourist Attractions 1.03% 4.90x
Hudson Valley New York Media 2.41% 4.66x
Weight Lifting Enthusiasts 1.03% 4.47x
Furniture & Home Improvement 0.69% 3.69x
New England Universities 0.69% 3.68x
Minnesota Community Business Cluster 1.03% 3.58x
Pre-Built Home Researchers 0.33% 3.55x
Guitars & Instruments 1.65% 3.48x
Parenting & Children's Activities 0.33% 3.42x
Composition Percentage: The overlap percentage between the Apple audience and the Content Affinity attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apple audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male