Dstillery Audiences

APPLE

Audience Size: 867.4 Thousand Devices

Explore the Apple Audience

Below you'll find more information about the Apple audience, broken down in different categories based on their digital and physical behaviors. These are 867.4 thousand unique devices whose actions qualify for the Apple audience.

Dstillery Crafted Audiences

INTERESTS

The Apple audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apple audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 4.93% 2.26x
Ballet Enthusiasts 4.97% 2.13x
Opera Enthusiasts 4.33% 2.07x
Real Estate Decision Makers 4.76% 2.04x
Online Grocery Shoppers 4.49% 1.87x
New York Trip Planners 4.28% 1.87x
Readers of Chinese Content 3.43% 1.81x
Venture Capitalists 3.76% 1.81x
Restaurant Menu Researchers 3.62% 1.80x
Santa Monica Trip Planners 4.35% 1.75x
Composition Percentage: The overlap percentage between the Apple audience and the Interest attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apple audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apple audience is Topshop.

Location Composition Index
Topshop 2.86% 34.67x
Saint Laurent Paris 5.59% 32.12x
Joe's Jeans 1.44% 29.78x
Calvin Klein 2.63% 29.66x
Madewell 14.01% 29.29x
Zara 14.15% 28.04x
Armani 13.54% 27.94x
Ann Taylor 12.41% 26.43x
Intermix 4.24% 26.41x
Supreme 0.58% 26.15x
Composition Percentage: The overlap percentage between the Apple audience and the Location attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apple audience is Bulgaria Cluster.

Content Affinity Composition Index
Bulgaria Cluster 0.04% 5.64x
France Online Music & Quiz Content Cluster 0.09% 4.54x
Winnipeg Canada News 0.05% 4.27x
Institutional Investing 0.23% 4.13x
Alternative Movie Streaming 0.12% 3.81x
Greece Cluster 0.05% 3.76x
Malaya 0.03% 3.62x
New York City Education & News Cluster 1.27% 3.61x
New York City Real Estate Research Cluster 1.46% 3.61x
Franchising 0.05% 3.59x
Composition Percentage: The overlap percentage between the Apple audience and the Content Affinity attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apple audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male