Dstillery Audiences

APPLE

Audience Size: 56.8 Thousand Devices

Explore the Apple Audience

Below you'll find more information about the Apple audience, broken down in different categories based on their digital and physical behaviors. These are 56.8 thousand unique devices whose actions qualify for the Apple audience.

Dstillery Crafted Audiences

INTERESTS

The Apple audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Apple audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.21% 3.81x
True Crime Podcast Listeners 0.22% 3.18x
Commercial Architects and Designers 5.59% 3.00x
School Closings Updates Readers 2.79% 2.97x
Real Estate Decision Makers 5.40% 2.90x
Trendy Denim Shoppers 4.47% 2.78x
Ballet Enthusiasts 4.28% 2.76x
Western Canada Skiers and Snowboarders 3.35% 2.72x
Fathers Day Celebrators 3.72% 2.70x
Luxury Retail Researchers 4.10% 2.66x
Composition Percentage: The overlap percentage between the Apple audience and the Interest attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Apple audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Apple audience is Madewell.

Location Composition Index
Madewell 11.53% 87.87x
Armani 5.36% 74.83x
Zara 6.28% 70.62x
Calvin Klein 0.88% 70.51x
Club Monaco 2.24% 67.74x
Free People 9.51% 64.20x
Saint Laurent Paris 1.05% 64.03x
Ann Taylor 6.21% 62.19x
Intermix 1.32% 58.03x
Michael Kors 18.82% 53.14x
Composition Percentage: The overlap percentage between the Apple audience and the Location attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Apple audience is Scrapbooking & Home Art Projects.

Content Affinity Composition Index
Scrapbooking & Home Art Projects 1.12% 5.47x
NYC Tourist Attractions 0.74% 4.85x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.56% 4.81x
New Hampshire News 1.68% 4.24x
Sports Apparel 0.56% 3.91x
Legal Information Research Cluster 0.93% 3.82x
Travel, Food, Fashion & Fitness 0.56% 3.77x
Personal Investment & Advisor Researchers 0.74% 3.71x
New York City Real Estate Research Cluster 1.30% 3.70x
New York City Education & News Cluster 0.37% 3.67x
Composition Percentage: The overlap percentage between the Apple audience and the Content Affinity attribute.
Index: A comparison of the Apple audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Apple audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male