Dstillery Audiences

APPLEBEE'S

Audience Size: 142.6 Thousand Devices

Explore the Applebee's Audience

Below you'll find more information about the Applebee's audience, broken down in different categories based on their digital and physical behaviors. These are 142.6 thousand unique devices whose actions qualify for the Applebee's audience.

Dstillery Crafted Audiences

INTERESTS

The Applebee's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Applebee's audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.39% 3.49x
Work Comes First Travelers 0.21% 3.19x
Thanksgiving Meal Planners 1.47% 2.86x
Keto Recipe Researchers 1.08% 2.33x
COVID Testing Researchers 0.78% 2.26x
Godiva Chocolate Fans 1.27% 2.21x
Cocktail Recipe Researchers 2.64% 2.19x
Pressure Cooking Recipe Researchers 1.17% 2.16x
Moving Services Shoppers 0.59% 2.13x
Pre-Measured Grocery Shoppers 0.59% 2.06x
Composition Percentage: The overlap percentage between the Applebee's audience and the Interest attribute.
Index: A comparison of the Applebee's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Applebee's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Applebee's audience is Uniqlo.

Location Composition Index
Uniqlo 0.69% 14.12x
Victoria's Secret 2.59% 8.01x
Mens Wearhouse 2.85% 7.39x
Charlotte Russe 0.78% 7.06x
Hollister 1.41% 6.97x
Maurices 4.22% 6.74x
Eddie Bauer 0.61% 6.63x
Express Outlets 0.45% 6.38x
Journeys 3.68% 6.28x
Buckle 2.53% 6.26x
Composition Percentage: The overlap percentage between the Applebee's audience and the Location attribute.
Index: A comparison of the Applebee's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Applebee's audience is Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing).

Content Affinity Composition Index
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.29% 4.95x
Exotic Pets 0.15% 4.56x
DIY Decoration & Furniture 0.29% 4.19x
Hometown Livability 0.42% 3.95x
Party Planning & Invitations 0.20% 3.80x
Space & National Security 0.48% 3.80x
K-Pop 0.20% 3.74x
College Planning 0.14% 3.32x
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) 0.49% 3.32x
Homesteading 0.20% 3.21x
Composition Percentage: The overlap percentage between the Applebee's audience and the Content Affinity attribute.
Index: A comparison of the Applebee's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Applebee's audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female