Dstillery Audiences

APPLEBEE'S

Audience Size: 97.2 Thousand Devices

Explore the Applebee's Audience

Below you'll find more information about the Applebee's audience, broken down in different categories based on their digital and physical behaviors. These are 97.2 thousand unique devices whose actions qualify for the Applebee's audience.

Dstillery Crafted Audiences

INTERESTS

The Applebee's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Applebee's audience is Food Bank Researchers.

Interest Composition Index
Food Bank Researchers 2.92% 3.87x
Alaskan Cruise Planners 5.07% 1.95x
Pregnancy Resources Researchers 3.12% 1.83x
Mid-Range Grocery Shoppers 3.70% 1.78x
Online Maps and Driving Directions Searchers 4.29% 1.78x
Halloween Enthusiasts 4.68% 1.77x
Cat Lovers 3.51% 1.75x
New York Yankees Fans 3.31% 1.72x
COVID Symptoms Researchers 2.34% 1.72x
Parents with Kids 2.34% 1.71x
Composition Percentage: The overlap percentage between the Applebee's audience and the Interest attribute.
Index: A comparison of the Applebee's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Applebee's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Applebee's audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 0.21% 5.74x
Charlotte Russe 0.34% 5.72x
Maurices 6.23% 5.66x
Eddie Bauer 1.48% 5.48x
Buckle 3.93% 5.06x
Victoria's Secret 5.33% 4.82x
Uniqlo 0.21% 4.68x
Mens Wearhouse 3.79% 4.66x
Hollister 2.25% 4.65x
Lane Bryant 2.63% 4.58x
Composition Percentage: The overlap percentage between the Applebee's audience and the Location attribute.
Index: A comparison of the Applebee's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Applebee's audience is Utah Cluster.

Content Affinity Composition Index
Utah Cluster 3.70% 7.39x
Upstate New York Travel Cluster 1.75% 5.84x
Online Games 0.78% 4.44x
Crossword & Puzzle Players 0.58% 4.17x
Caribbean Vacation 0.24% 3.88x
Children's Learning Tools 0.58% 3.76x
Rochester New York Cluster 3.51% 3.46x
Private Aviation 0.34% 3.36x
Mid-Atlantic Beaches 0.04% 3.27x
Central California Cluster 0.39% 3.25x
Composition Percentage: The overlap percentage between the Applebee's audience and the Content Affinity attribute.
Index: A comparison of the Applebee's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Applebee's audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female