Dstillery Audiences

ARBY'S

Audience Size: 966.2 Thousand Devices

Explore the Arby's Audience

Below you'll find more information about the Arby's audience, broken down in different categories based on their digital and physical behaviors. These are 966.2 thousand unique devices whose actions qualify for the Arby's audience.

Dstillery Crafted Audiences

INTERESTS

The Arby's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Arby's audience is Colorado County and Local Fair Visitors.

Interest Composition Index
Colorado County and Local Fair Visitors 3.84% 1.96x
Quarantine Planners 1.06% 1.89x
Aspen Trip Planners 1.89% 1.86x
South West State Fair Visitors 5.10% 1.80x
Denver Trip Planners 2.11% 1.78x
Bargain Shopping Researchers 0.63% 1.70x
Home Exterior Design Enthusiasts 0.70% 1.64x
Ohio County and Local Fair Visitors 3.94% 1.60x
Michigan County and Local Fair Visitors 4.02% 1.50x
Smoky Mountains Trip Planners 2.14% 1.49x
Composition Percentage: The overlap percentage between the Arby's audience and the Interest attribute.
Index: A comparison of the Arby's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Arby's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Arby's audience is Belk.

Location Composition Index
Belk 0.69% 4.53x
Maurices 3.88% 4.50x
Carhartt 14.38% 4.45x
Buckle 2.24% 4.13x
Lane Bryant 1.52% 3.86x
Mens Wearhouse 2.10% 3.57x
Eddie Bauer 0.66% 3.37x
Jos A. Bank Clothiers 1.14% 3.31x
Dressbarn 1.10% 3.22x
Chicos 1.39% 3.14x
Composition Percentage: The overlap percentage between the Arby's audience and the Location attribute.
Index: A comparison of the Arby's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Arby's audience is Engineering.

Content Affinity Composition Index
Engineering 0.03% 5.77x
Art News & Products 0.03% 4.53x
Medical Supplies and Information 0.03% 4.03x
College Sports 0.03% 3.98x
Colorado Cluster 1.95% 3.75x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.01% 3.64x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.02% 3.33x
Electrical Engineering 0.02% 3.15x
Parenting & Children's Activities 0.02% 3.06x
Sewing, Embroidery & Quilting 0.10% 2.82x
Composition Percentage: The overlap percentage between the Arby's audience and the Content Affinity attribute.
Index: A comparison of the Arby's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Arby's audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male