Explore the Arhaus Audience
Below you'll find more information about the Arhaus audience, broken down in different categories based on their digital and physical behaviors. These are 146.3 thousand unique devices whose actions qualify for the Arhaus audience.
INTERESTS
The Arhaus audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Arhaus audience is Denver Trip Planners.
| Interest | Composition | Index |
| Denver Trip Planners | 5.04% | 3.32x |
| Cleveland Browns Fans | 2.59% | 2.58x |
| Washington DC Trip Planners | 3.48% | 2.46x |
| Cleveland Cavaliers Fans | 2.15% | 2.40x |
| Cleveland Indians Fans | 2.37% | 2.18x |
| Aspen Trip Planners | 2.59% | 2.15x |
| Detroit Trip Planners | 2.37% | 2.15x |
| Chicago Trip Planners | 3.19% | 2.15x |
| Colorado Skiers and Snowboarders | 3.04% | 2.14x |
| Joint Pain Health Care Professionals | 2.67% | 2.10x |
Composition Percentage:
The overlap percentage between the Arhaus audience and the Interest attribute.
Index: A comparison of the Arhaus audience to the internet population.
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APPAREL RETAILERS
The Arhaus audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Arhaus audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 2.90% | 39.81x |
| Madewell | 10.87% | 38.33x |
| Eddie Bauer | 8.31% | 34.93x |
| Bonobos | 2.89% | 34.88x |
| Brooks Brothers | 17.43% | 32.12x |
| Free People | 7.63% | 25.81x |
| Tommy Bahama | 9.06% | 25.57x |
| The North Face | 8.12% | 24.59x |
| Abercrombie & Fitch | 11.15% | 23.43x |
| Chicos | 14.38% | 21.49x |
Composition Percentage:
The overlap percentage between the Arhaus audience and the Location attribute.
Index: A comparison of the Arhaus audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Arhaus audience is Illinois.
| Content Affinity | Composition | Index |
| Illinois | 1.26% | 4.01x |
| Colorado Cluster | 1.33% | 3.99x |
| Colorado Snow | 0.96% | 3.65x |
| Washington & Northern Virginia | 3.56% | 3.63x |
| College Sports | 0.37% | 3.32x |
| Colorado News | 5.41% | 3.16x |
| Unique & Personalized Fashion | 0.52% | 3.05x |
| Mail Order Food | 0.37% | 2.99x |
| Cleveland News | 3.04% | 2.95x |
| Central & Northwest Ohio Cluster | 1.70% | 2.87x |
Composition Percentage:
The overlap percentage between the Arhaus audience and the Content Affinity attribute.
Index: A comparison of the Arhaus audience to the internet population.
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DEMOGRAPHICS
The Arhaus audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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