Explore the Arhaus Audience
Below you'll find more information about the Arhaus audience, broken down in different categories based on their digital and physical behaviors. These are 156.5 thousand unique devices whose actions qualify for the Arhaus audience.
INTERESTS
The Arhaus audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Arhaus audience is France Trip Planners.
| Interest | Composition | Index |
| France Trip Planners | 4.75% | 2.01x |
| Men's Shoe Shoppers | 4.75% | 1.94x |
| Winter Apparel Shoppers | 4.12% | 1.90x |
| Beard Care Shoppers | 2.73% | 1.89x |
| New York Rangers Fans | 3.63% | 1.88x |
| Professional Lacrosse Fans | 4.89% | 1.88x |
| Lacrosse Enthusiasts | 4.26% | 1.86x |
| Elite Cycling Gear Shoppers | 3.77% | 1.86x |
| Luxury Boutique Hotel Researchers | 4.54% | 1.84x |
| Luxury Retail Researchers | 3.84% | 1.84x |
Composition Percentage:
The overlap percentage between the Arhaus audience and the Interest attribute.
Index: A comparison of the Arhaus audience to the internet population.
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APPAREL RETAILERS
The Arhaus audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Arhaus audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 2.59% | 53.57x |
| LL Bean | 5.65% | 42.17x |
| Anthropologie | 16.72% | 35.89x |
| Madewell | 16.70% | 34.90x |
| Free People | 14.88% | 31.79x |
| Bonobos | 8.43% | 29.12x |
| White House Black Market | 35.63% | 25.06x |
| Michael Kors | 26.98% | 23.41x |
| Topshop | 1.92% | 23.25x |
| Zara | 11.51% | 22.81x |
Composition Percentage:
The overlap percentage between the Arhaus audience and the Location attribute.
Index: A comparison of the Arhaus audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Arhaus audience is Foreign Language Education.
| Content Affinity | Composition | Index |
| Foreign Language Education | 0.49% | 6.78x |
| Men's Dress Shirt Shopping | 0.28% | 6.40x |
| Arabic News | 0.28% | 5.69x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.19% | 4.60x |
| Mobile Industry Information | 0.35% | 4.24x |
| Art News & Products | 0.28% | 3.98x |
| Higher Education | 0.28% | 3.66x |
| Furniture & Home Improvement | 1.47% | 3.46x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.14% | 3.42x |
| Marijuana | 0.14% | 3.02x |
Composition Percentage:
The overlap percentage between the Arhaus audience and the Content Affinity attribute.
Index: A comparison of the Arhaus audience to the internet population.
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DEMOGRAPHICS
The Arhaus audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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