Dstillery Audiences

ARMANI

Audience Size: 74.4 Thousand Devices

Explore the Armani Audience

Below you'll find more information about the Armani audience, broken down in different categories based on their digital and physical behaviors. These are 74.4 thousand unique devices whose actions qualify for the Armani audience.

Dstillery Crafted Audiences

INTERESTS

The Armani audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Armani audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 6.42% 4.90x
New York City Events Researchers 4.75% 4.87x
Luxury Retail Researchers 3.63% 4.62x
Miami Trip Planners 6.42% 4.18x
School Closings Updates Readers 2.23% 4.00x
Wine Lovers 3.35% 3.84x
Real Estate Decision Makers 5.03% 3.61x
Women’s Lifestyle Blogs Researchers 3.07% 3.47x
United Nations Donors 3.63% 3.23x
Symphony Music Enthusiasts 5.03% 3.22x
Composition Percentage: The overlap percentage between the Armani audience and the Interest attribute.
Index: A comparison of the Armani audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Armani audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Armani audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 7.80% 116.27x
Intermix 4.15% 61.77x
Hugo Boss 21.66% 43.78x
Club Monaco 5.52% 41.88x
Topshop 0.87% 38.52x
Calvin Klein 1.67% 32.28x
Zara 8.57% 27.98x
Joe's Jeans 0.73% 22.09x
Madewell 11.25% 21.26x
Kate Spade 12.70% 19.18x
Composition Percentage: The overlap percentage between the Armani audience and the Location attribute.
Index: A comparison of the Armani audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Armani audience is Photography.

Content Affinity Composition Index
Photography 1.68% 5.91x
New York City Family & Activity Cluster 4.19% 5.82x
LGBTQ Advocacy 1.12% 5.31x
Latin American News 1.40% 4.47x
Guitars & Instruments 1.40% 3.83x
New York City Real Estate Research Cluster 0.84% 3.77x
Content Streamers & Downloaders 0.02% 3.76x
Ohio Universities 0.56% 3.55x
Fishing 0.54% 3.47x
Washington & Northern Virginia 1.40% 3.45x
Composition Percentage: The overlap percentage between the Armani audience and the Content Affinity attribute.
Index: A comparison of the Armani audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Armani audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male