Explore the Armani Audience
Below you'll find more information about the Armani audience, broken down in different categories based on their digital and physical behaviors. These are 129.1 thousand unique devices whose actions qualify for the Armani audience.
INTERESTS
The Armani audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Armani audience is New York Trip Planners.
| Interest | Composition | Index |
| New York Trip Planners | 3.87% | 2.88x |
| Real Estate Decision Makers | 6.04% | 2.71x |
| United Arab Emirates Trip Planners | 2.56% | 2.56x |
| Online Grocery Shoppers | 6.61% | 2.55x |
| Executive Travelers | 2.60% | 2.53x |
| Investment Banking Professionals | 2.56% | 2.48x |
| Shared Work Space Researchers | 2.19% | 2.45x |
| Miami Trip Planners | 2.82% | 2.44x |
| Broadway Fans | 2.34% | 2.38x |
| Venture Capitalists | 2.17% | 2.38x |
Composition Percentage:
The overlap percentage between the Armani audience and the Interest attribute.
Index: A comparison of the Armani audience to the internet population.
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APPAREL RETAILERS
The Armani audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Armani audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 8.25% | 145.90x |
| Calvin Klein | 7.55% | 107.38x |
| Hugo Boss | 9.45% | 103.92x |
| Zara | 15.56% | 94.59x |
| Levi Strauss | 4.53% | 62.98x |
| Club Monaco | 5.46% | 60.25x |
| Uniqlo | 4.45% | 56.94x |
| Ralph Lauren | 3.63% | 55.18x |
| Intermix | 2.82% | 53.54x |
| Free People | 5.89% | 52.59x |
Composition Percentage:
The overlap percentage between the Armani audience and the Location attribute.
Index: A comparison of the Armani audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Armani audience is New York City Real Estate Research Cluster.
| Content Affinity | Composition | Index |
| New York City Real Estate Research Cluster | 1.86% | 5.92x |
| New York City Education & News Cluster | 2.41% | 5.65x |
| NYC Tourist Attractions | 2.86% | 4.80x |
| Hudson Valley New York Media | 1.12% | 4.55x |
| Pacific Northwest Sports & News Cluster | 1.31% | 3.56x |
| New York City Family & Activity Cluster | 1.55% | 3.31x |
| Fashion Cluster | 1.55% | 3.22x |
| Assorted Topics #11735 (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) | 0.42% | 3.22x |
| South Africa News Cluster | 0.29% | 3.16x |
| European Museums, Restaurants & Events | 0.44% | 2.98x |
Composition Percentage:
The overlap percentage between the Armani audience and the Content Affinity attribute.
Index: A comparison of the Armani audience to the internet population.
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DEMOGRAPHICS
The Armani audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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