Explore the Audi Audience
Below you'll find more information about the Audi audience, broken down in different categories based on their digital and physical behaviors. These are 467.9 thousand unique devices whose actions qualify for the Audi audience.
INTERESTS
The Audi audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Audi audience is North East State Fair Visitors.
| Interest | Composition | Index |
| North East State Fair Visitors | 4.76% | 2.19x |
| UConn Huskies Fans | 2.80% | 1.76x |
| Vermont Trip Planners | 2.76% | 1.66x |
| Pittsburgh Penguins Fans | 3.16% | 1.66x |
| Pittsburgh Pirates Fans | 3.30% | 1.62x |
| Kitchen Stove Shoppers | 2.70% | 1.60x |
| Orthopedic Health Researchers | 2.73% | 1.57x |
| Big East Fans | 3.03% | 1.57x |
| Christmas Celebration Researchers | 3.23% | 1.56x |
| Northeastern Voters | 2.96% | 1.56x |
Composition Percentage:
The overlap percentage between the Audi audience and the Interest attribute.
Index: A comparison of the Audi audience to the internet population.
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APPAREL RETAILERS
The Audi audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Audi audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.41% | 9.89x |
| Everlane | 0.22% | 9.83x |
| Lorna Jane | 0.89% | 9.81x |
| Intermix | 1.22% | 8.97x |
| Topshop | 0.63% | 8.87x |
| Uniqlo | 2.49% | 8.23x |
| Supreme | 0.17% | 8.09x |
| Armani | 3.45% | 7.64x |
| Madewell | 3.23% | 7.62x |
| Saint Laurent Paris | 1.22% | 7.60x |
Composition Percentage:
The overlap percentage between the Audi audience and the Location attribute.
Index: A comparison of the Audi audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Audi audience is Professional Audio Visual.
| Content Affinity | Composition | Index |
| Professional Audio Visual | 0.10% | 5.09x |
| Electronic Cabling | 0.10% | 3.95x |
| International Travel | 0.13% | 3.91x |
| Local & Travel England - East Midlands | 0.05% | 3.59x |
| Brazil & Portugal News | 0.20% | 3.19x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.07% | 3.18x |
| Southern California Cluster | 0.07% | 3.16x |
| Film Production | 0.20% | 2.89x |
| Franchising | 0.04% | 2.86x |
| Assorted Topics (Internet Slang, Hoaxes, Photography) | 0.06% | 2.73x |
Composition Percentage:
The overlap percentage between the Audi audience and the Content Affinity attribute.
Index: A comparison of the Audi audience to the internet population.
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DEMOGRAPHICS
The Audi audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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