Explore the Audi Audience
Below you'll find more information about the Audi audience, broken down in different categories based on their digital and physical behaviors. These are 463.6 thousand unique devices whose actions qualify for the Audi audience.
INTERESTS
The Audi audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Audi audience is Work Hard, Play Hard Travelers.
| Interest | Composition | Index |
| Work Hard, Play Hard Travelers | 0.17% | 1.59x |
| Baltimore Ravens Fans | 1.62% | 1.53x |
| Major Airline Customers | 2.23% | 1.41x |
| Readers of Belizean Content | 2.13% | 1.41x |
| Audi Vehicle Shoppers | 1.47% | 1.40x |
| Land Rover Shoppers | 1.83% | 1.40x |
| Colombia Trip Planners | 2.18% | 1.40x |
| Readers of Panamanian Content | 2.06% | 1.39x |
| Readers of South American Content | 2.05% | 1.37x |
| Lacrosse Enthusiasts | 1.94% | 1.37x |
Composition Percentage:
The overlap percentage between the Audi audience and the Interest attribute.
Index: A comparison of the Audi audience to the internet population.
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APPAREL RETAILERS
The Audi audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Audi audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.15% | 13.34x |
| Saint Laurent Paris | 1.38% | 13.06x |
| Club Monaco | 1.35% | 11.46x |
| Lorna Jane | 0.88% | 10.79x |
| Ralph Lauren | 1.09% | 10.55x |
| Levi Strauss | 1.39% | 10.46x |
| Kate Spade | 2.30% | 10.44x |
| Tommy Bahama | 3.13% | 10.33x |
| Joe's Jeans | 0.59% | 10.16x |
| Armani | 2.64% | 10.07x |
Composition Percentage:
The overlap percentage between the Audi audience and the Location attribute.
Index: A comparison of the Audi audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Audi audience is Consumer Rewards.
| Content Affinity | Composition | Index |
| Consumer Rewards | 0.12% | 3.58x |
| Cigars | 0.07% | 3.06x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.06% | 2.75x |
| Lacrosse College Athletics | 0.21% | 2.42x |
| Holistic Medicine | 0.07% | 2.30x |
| Motorcycle Racing Researchers | 0.06% | 2.27x |
| Baltimore Cluster | 2.27% | 2.17x |
| Latin American Spanish Language News | 0.20% | 2.17x |
| Office Furniture Design | 0.05% | 2.15x |
| Peru Media | 0.17% | 2.15x |
Composition Percentage:
The overlap percentage between the Audi audience and the Content Affinity attribute.
Index: A comparison of the Audi audience to the internet population.
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DEMOGRAPHICS
The Audi audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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