Explore the Audi Audience
Below you'll find more information about the Audi audience, broken down in different categories based on their digital and physical behaviors. These are 209.8 thousand unique devices whose actions qualify for the Audi audience.
INTERESTS
The Audi audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Audi audience is Burger Enthusiast.
| Interest | Composition | Index |
| Burger Enthusiast | 0.20% | 3.24x |
| Financially Aware (COVID-19 related) | 0.37% | 2.00x |
| E-cycling Enthusiasts | 3.00% | 1.96x |
| Audi Vehicle Shoppers | 4.06% | 1.88x |
| French Language Learners | 3.00% | 1.84x |
| Online Grocery Shoppers | 2.80% | 1.82x |
| Real Estate Decision Makers | 2.80% | 1.81x |
| Car Lease Researchers | 3.67% | 1.79x |
| Nissan Vehicle Shoppers | 3.57% | 1.72x |
| Subaru Vehicle Shoppers | 3.48% | 1.72x |
Composition Percentage:
The overlap percentage between the Audi audience and the Interest attribute.
Index: A comparison of the Audi audience to the internet population.
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APPAREL RETAILERS
The Audi audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Audi audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.31% | 7.36x |
| Intermix | 0.48% | 7.32x |
| Patagonia | 0.77% | 7.02x |
| Everlane | 0.07% | 6.89x |
| LL Bean | 0.51% | 6.66x |
| Topshop | 0.17% | 6.61x |
| REI | 1.21% | 6.47x |
| Free People | 1.84% | 6.44x |
| Ann Taylor | 1.31% | 6.41x |
| Madewell | 1.68% | 6.37x |
Composition Percentage:
The overlap percentage between the Audi audience and the Location attribute.
Index: A comparison of the Audi audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Audi audience is Marketing Professionals.
| Content Affinity | Composition | Index |
| Marketing Professionals | 0.29% | 5.44x |
| Online Media Converters | 0.29% | 5.05x |
| Winter Sports & Gear | 0.29% | 4.86x |
| Insurance Cluster | 0.29% | 4.76x |
| Vaping | 0.29% | 4.19x |
| Home Remodeling | 0.19% | 3.99x |
| South Carolina Beach Travel | 0.29% | 3.67x |
| Canada Business Cluster | 0.19% | 3.52x |
| MBA Education | 0.39% | 3.51x |
| Southeast College Athletics | 0.19% | 3.39x |
Composition Percentage:
The overlap percentage between the Audi audience and the Content Affinity attribute.
Index: A comparison of the Audi audience to the internet population.
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DEMOGRAPHICS
The Audi audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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