Explore the Audi Audience
Below you'll find more information about the Audi audience, broken down in different categories based on their digital and physical behaviors. These are 85 thousand unique devices whose actions qualify for the Audi audience.
INTERESTS
The Audi audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Audi audience is New York Rangers Fans.
| Interest | Composition | Index |
| New York Rangers Fans | 3.95% | 2.29x |
| Las Vegas Nightlife Researchers | 4.39% | 2.25x |
| Ballet Enthusiasts | 2.93% | 2.22x |
| New York City Events Researchers | 2.34% | 2.15x |
| Hard Seltzer Aficionados | 1.61% | 2.02x |
| Cricket Enthusiasts | 2.78% | 1.99x |
| Office Reopening Researchers | 2.05% | 1.94x |
| New York Trip Planners | 2.93% | 1.93x |
| China Trip Planners | 3.07% | 1.93x |
| Major Airline Customers | 3.22% | 1.93x |
Composition Percentage:
The overlap percentage between the Audi audience and the Interest attribute.
Index: A comparison of the Audi audience to the internet population.
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APPAREL RETAILERS
The Audi audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Audi audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.06% | 8.46x |
| Patagonia | 0.52% | 8.00x |
| Intermix | 0.18% | 6.75x |
| Bonobos | 0.45% | 6.43x |
| Lorna Jane | 0.16% | 6.35x |
| Armani | 0.61% | 6.09x |
| LL Bean | 0.44% | 6.03x |
| Saint Laurent Paris | 0.14% | 6.02x |
| REI | 1.00% | 5.55x |
| Urban Outfitters | 1.28% | 5.52x |
Composition Percentage:
The overlap percentage between the Audi audience and the Location attribute.
Index: A comparison of the Audi audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Audi audience is Vermont Cluster.
| Content Affinity | Composition | Index |
| Vermont Cluster | 0.73% | 6.34x |
| Australia & New Zealand Media | 0.59% | 5.24x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 0.44% | 4.95x |
| New York City Family & Activity Cluster | 2.93% | 4.61x |
| Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) | 0.44% | 4.51x |
| Antiques & Auctions | 0.59% | 4.39x |
| Caribbean Cluster | 0.59% | 4.13x |
| Canada Business Cluster | 0.22% | 3.66x |
| Hudson Valley New York Media | 1.32% | 3.54x |
| Video Content Sites | 0.44% | 3.43x |
Composition Percentage:
The overlap percentage between the Audi audience and the Content Affinity attribute.
Index: A comparison of the Audi audience to the internet population.
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DEMOGRAPHICS
The Audi audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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