Explore the Audi Audience
Below you'll find more information about the Audi audience, broken down in different categories based on their digital and physical behaviors. These are 363.3 thousand unique devices whose actions qualify for the Audi audience.
INTERESTS
The Audi audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Audi audience is Family Adventures Travelers.
| Interest | Composition | Index |
| Family Adventures Travelers | 2.91% | 1.90x |
| UConn Huskies Fans | 2.60% | 1.85x |
| Burger Enthusiast | 0.10% | 1.84x |
| North East State Fair Visitors | 3.33% | 1.83x |
| Compact Pickup Auto Intenders | 1.87% | 1.78x |
| New York City Events Researchers | 2.18% | 1.77x |
| Anesthesiologists | 3.01% | 1.75x |
| Work Comes First Travelers | 2.49% | 1.72x |
| Renaissance Faire Visitors | 3.22% | 1.72x |
| Medieval History Enthusiasts | 2.91% | 1.72x |
Composition Percentage:
The overlap percentage between the Audi audience and the Interest attribute.
Index: A comparison of the Audi audience to the internet population.
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APPAREL RETAILERS
The Audi audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Audi audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.18% | 10.74x |
| Joe's Jeans | 0.29% | 9.88x |
| Lorna Jane | 0.67% | 9.67x |
| Topshop | 0.49% | 9.47x |
| Intermix | 0.97% | 9.16x |
| Saint Laurent Paris | 1.09% | 8.68x |
| Armani | 3.10% | 8.30x |
| Uniqlo | 2.03% | 8.20x |
| Madewell | 2.94% | 8.04x |
| Ann Taylor | 2.65% | 8.00x |
Composition Percentage:
The overlap percentage between the Audi audience and the Location attribute.
Index: A comparison of the Audi audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Audi audience is Online Media Converters.
| Content Affinity | Composition | Index |
| Online Media Converters | 0.73% | 8.75x |
| Mobile Phone Networks | 0.52% | 4.74x |
| Vaping | 0.31% | 3.57x |
| Humor & Entertainment | 0.12% | 3.23x |
| Hobby Vehicles | 0.21% | 3.09x |
| Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) | 0.94% | 2.91x |
| Home Remodeling | 0.21% | 2.90x |
| Assorted Topics (Power Trains, Drones, Web Design) | 0.31% | 2.79x |
| Equestrian Cluster | 0.62% | 2.78x |
| Design Software | 0.31% | 2.73x |
Composition Percentage:
The overlap percentage between the Audi audience and the Content Affinity attribute.
Index: A comparison of the Audi audience to the internet population.
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DEMOGRAPHICS
The Audi audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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