Dstillery Audiences

AUTOZONE

Audience Size: 3.8 Million Devices

Explore the AutoZone Audience

Below you'll find more information about the AutoZone audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the AutoZone audience.

Dstillery Crafted Audiences

INTERESTS

The AutoZone audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the AutoZone audience is Boost Mobile Customers.

Interest Composition Index
Boost Mobile Customers 0.02% 3.35x
Tracfone Customers 0.02% 2.26x
Truck Shoppers 3.52% 1.53x
Texas State Fairs 3.74% 1.49x
Cadillac Vehicle Shoppers 3.44% 1.48x
Diesel Vehicle Shoppers 3.36% 1.48x
Buick Vehicle Shoppers 3.37% 1.44x
Ohio County and Local Fair Visitors 3.54% 1.44x
Dodge Vehicle Shoppers 3.32% 1.44x
Ford Vehicle Shoppers 2.59% 1.44x
Composition Percentage: The overlap percentage between the AutoZone audience and the Interest attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The AutoZone audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the AutoZone audience is Maurices.

Location Composition Index
Maurices 0.22% 5.16x
Joe's Jeans 0.14% 4.71x
Charlotte Russe 1.32% 4.56x
Abercrombie & Fitch 0.42% 4.52x
Lane Bryant 3.84% 4.47x
Carhartt 23.01% 4.28x
Lorna Jane 0.29% 4.25x
Aeropostale 5.08% 4.24x
Belk 1.11% 4.24x
The Childrens Place 7.20% 4.18x
Composition Percentage: The overlap percentage between the AutoZone audience and the Location attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the AutoZone audience is Professional Audio Visual.

Content Affinity Composition Index
Professional Audio Visual 0.05% 3.58x
Active Lifestyle Enthusiasts 0.01% 3.20x
Alternative Streaming Services 0.02% 2.92x
Vietnam Cluster 0.05% 2.57x
Roleplay & Fantasy Games 0.07% 2.52x
Mid-Atlantic Beaches 0.03% 2.48x
Low Budget Shoppers 0.12% 2.42x
Texas Sporting & Outdoors Cluster 0.02% 2.26x
Holistic Medicine 0.04% 2.26x
Electronic Document Assembly 0.02% 2.26x
Composition Percentage: The overlap percentage between the AutoZone audience and the Content Affinity attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The AutoZone audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male