Dstillery Audiences

AUTOZONE

Audience Size: 1.6 Million Devices

Explore the AutoZone Audience

Below you'll find more information about the AutoZone audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the AutoZone audience.

Dstillery Crafted Audiences

INTERESTS

The AutoZone audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the AutoZone audience is Boost Mobile Customers.

Interest Composition Index
Boost Mobile Customers 0.02% 3.35x
Tracfone Customers 0.02% 2.26x
Truck Shoppers 3.84% 1.39x
Corvette Enthusiasts 3.36% 1.34x
Dodge Vehicle Shoppers 3.59% 1.33x
Diesel Vehicle Shoppers 3.82% 1.33x
Truck Drivers 3.63% 1.31x
Automotive Auctions Enthusiasts 4.28% 1.30x
Model Aircraft and Rocket Hobbyists 3.63% 1.30x
Quads and ATV Enthusiasts 3.95% 1.29x
Composition Percentage: The overlap percentage between the AutoZone audience and the Interest attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The AutoZone audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the AutoZone audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.01% 7.03x
Express Outlets 0.31% 3.66x
Topshop 0.01% 3.12x
Carhartt 18.22% 3.10x
Maurices 2.64% 3.09x
Lane Bryant 1.34% 3.00x
Aeropostale 1.49% 2.96x
Buckle 1.67% 2.91x
Journeys 2.41% 2.90x
Gymboree 1.13% 2.86x
Composition Percentage: The overlap percentage between the AutoZone audience and the Location attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the AutoZone audience is Eye Health & Vision.

Content Affinity Composition Index
Eye Health & Vision 0.04% 3.97x
Dental Health 0.07% 3.82x
Italy Cluster 0.03% 3.65x
Yard Structures 0.03% 3.65x
Hobby Vehicles 0.05% 3.36x
Visa & Immigration 0.04% 3.22x
Active Lifestyle Enthusiasts 0.01% 3.20x
Youth Educational Resources 0.03% 3.11x
Natural Diet & Supplement Researchers 0.05% 3.10x
Engineering 0.04% 3.05x
Composition Percentage: The overlap percentage between the AutoZone audience and the Content Affinity attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The AutoZone audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male