Dstillery Audiences

AUTOZONE

Audience Size: 1.3 Million Devices

Explore the AutoZone Audience

Below you'll find more information about the AutoZone audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the AutoZone audience.

Dstillery Crafted Audiences

INTERESTS

The AutoZone audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the AutoZone audience is Boost Mobile Customers.

Interest Composition Index
Boost Mobile Customers 0.02% 3.35x
Tracfone Customers 0.02% 2.26x
Quads and ATV Enthusiasts 3.40% 1.42x
Truck Shoppers 3.07% 1.38x
Auto Body Shoppers 3.52% 1.36x
Ford Vehicle Shoppers 2.47% 1.31x
Ohio County and Local Fair Visitors 3.52% 1.30x
Oil Brand Shoppers 2.94% 1.28x
Automotive Auctions Enthusiasts 3.37% 1.25x
Corvette Enthusiasts 2.56% 1.25x
Composition Percentage: The overlap percentage between the AutoZone audience and the Interest attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The AutoZone audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the AutoZone audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.02% 6.51x
Abercrombie & Fitch 0.18% 3.72x
Lane Bryant 2.81% 3.54x
Maurices 4.96% 3.46x
Express Outlets 0.50% 3.45x
Aeropostale 2.81% 3.42x
Buckle 3.00% 3.38x
Belk 0.96% 3.35x
Carhartt 32.22% 3.34x
Mens Wearhouse 3.70% 3.32x
Composition Percentage: The overlap percentage between the AutoZone audience and the Location attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the AutoZone audience is Healthcare Jobs.

Content Affinity Composition Index
Healthcare Jobs 0.05% 4.84x
Construction Apparel 0.05% 4.61x
Illinois College Sports 0.04% 4.15x
Canadian Lifestyle 0.05% 3.65x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 3.39x
Real Estate Cluster 0.02% 3.34x
Bulgaria Cluster 0.02% 3.34x
Shipping & Logistics 0.02% 3.34x
Marijuana 0.02% 3.22x
Visa & Immigration 0.04% 3.22x
Composition Percentage: The overlap percentage between the AutoZone audience and the Content Affinity attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The AutoZone audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male