Dstillery Audiences

AUTOZONE

Audience Size: 5.8 Million Devices

Explore the AutoZone Audience

Below you'll find more information about the AutoZone audience, broken down in different categories based on their digital and physical behaviors. These are 5.8 million unique devices whose actions qualify for the AutoZone audience.

Dstillery Crafted Audiences

INTERESTS

The AutoZone audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the AutoZone audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.01% 1.42x
Auto Body Shoppers 1.77% 1.32x
Automotive Auctions Enthusiasts 1.64% 1.30x
Dodge Vehicle Shoppers 1.44% 1.25x
Readers of El Salvadoran Content 1.53% 1.24x
Truck Shoppers 1.55% 1.23x
Readers of Honduran Content 2.02% 1.23x
Readers of Guatemalan Content 1.48% 1.21x
Quads and ATV Enthusiasts 1.53% 1.21x
Cabin Rental Researchers 1.54% 1.19x
Composition Percentage: The overlap percentage between the AutoZone audience and the Interest attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The AutoZone audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the AutoZone audience is Aeropostale.

Location Composition Index
Aeropostale 2.28% 5.09x
Belk 1.17% 5.05x
Express Outlets 0.49% 4.93x
Charlotte Russe 1.56% 4.81x
Carhartt 10.13% 4.74x
Hollister 1.95% 4.67x
Dressbarn 3.12% 4.63x
Journeys 2.72% 4.61x
Gymboree 1.96% 4.58x
Lane Bryant 3.67% 4.55x
Composition Percentage: The overlap percentage between the AutoZone audience and the Location attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the AutoZone audience is Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales).

Content Affinity Composition Index
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.01% 3.07x
Central California Cluster 0.51% 1.95x
Cigars 0.04% 1.82x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.05% 1.81x
Memphis News 0.13% 1.79x
Assorted Topics (Television, Origami, Men's Health) 0.02% 1.70x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.01% 1.66x
Niche Dating Websites 0.25% 1.61x
Local & Travel England - East Midlands 0.02% 1.53x
Trucks 0.26% 1.53x
Composition Percentage: The overlap percentage between the AutoZone audience and the Content Affinity attribute.
Index: A comparison of the AutoZone audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The AutoZone audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female