Dstillery Audiences

AUTOGRAPH COLLECTION

Audience Size: 134.2 Thousand Devices

Explore the Autograph Collection Audience

Below you'll find more information about the Autograph Collection audience, broken down in different categories based on their digital and physical behaviors. These are 134.2 thousand unique devices whose actions qualify for the Autograph Collection audience.

Dstillery Crafted Audiences

INTERESTS

The Autograph Collection audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Autograph Collection audience is Rideshare App Users.

Interest Composition Index
Rideshare App Users 4.63% 4.34x
Real Estate Decision Makers 6.18% 4.14x
Miami Trip Planners 7.72% 4.04x
Mens Business Clothes Shoppers 5.41% 4.03x
Rome Trip Planners 6.95% 3.68x
Australia Trip Planners 4.63% 3.46x
Ballet Enthusiasts 4.25% 3.41x
Wine Lovers 5.41% 3.30x
Ski and Snowboard Apparel Shoppers 5.02% 3.29x
Thrift Store Shoppers 5.02% 3.26x
Composition Percentage: The overlap percentage between the Autograph Collection audience and the Interest attribute.
Index: A comparison of the Autograph Collection audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Autograph Collection audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Autograph Collection audience is Topshop.

Location Composition Index
Topshop 0.51% 20.35x
Intermix 1.16% 17.90x
Saint Laurent Paris 1.21% 15.98x
Calvin Klein 0.64% 15.49x
LL Bean 1.18% 15.43x
Everlane 0.14% 15.07x
Armani 3.56% 14.57x
Club Monaco 1.58% 14.36x
Tommy Bahama 2.43% 13.28x
Joe's Jeans 0.21% 13.15x
Composition Percentage: The overlap percentage between the Autograph Collection audience and the Location attribute.
Index: A comparison of the Autograph Collection audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Autograph Collection audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 3.09% 8.62x
Business News & Information Readers 1.12% 6.30x
Institutional Investing 0.26% 6.04x
Personal Investment & Advisor Researchers 1.16% 4.86x
Online Arcade Games 1.16% 4.75x
Retail Industry News 0.19% 4.58x
Learning & Development Products 0.59% 4.17x
Educational Publishing 1.54% 4.13x
Dial-Up Internet 0.56% 3.93x
High-End Audio 1.16% 3.78x
Composition Percentage: The overlap percentage between the Autograph Collection audience and the Content Affinity attribute.
Index: A comparison of the Autograph Collection audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Autograph Collection audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male