Dstillery Audiences

AUTOGRAPH COLLECTION

Audience Size: 258.7 Thousand Devices

Explore the Autograph Collection Audience

Below you'll find more information about the Autograph Collection audience, broken down in different categories based on their digital and physical behaviors. These are 258.7 thousand unique devices whose actions qualify for the Autograph Collection audience.

Dstillery Crafted Audiences

INTERESTS

The Autograph Collection audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Autograph Collection audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 4.32% 2.55x
Luxury Boutique Hotel Researchers 4.65% 2.48x
Real Estate Decision Makers 4.78% 2.44x
Venture Capitalists 4.15% 2.31x
Online Grocery Shoppers 4.63% 2.26x
Ballet Enthusiasts 4.05% 2.24x
Luxury Hotel Guests 4.13% 2.19x
Shared Work Space Researchers 3.98% 2.17x
Luxury Retail Researchers 3.86% 2.16x
Preppy Clothing Shoppers 4.21% 2.15x
Composition Percentage: The overlap percentage between the Autograph Collection audience and the Interest attribute.
Index: A comparison of the Autograph Collection audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Autograph Collection audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Autograph Collection audience is Topshop.

Location Composition Index
Topshop 1.72% 19.50x
Intermix 2.72% 16.82x
Bonobos 4.67% 15.70x
Supreme 0.39% 15.64x
Armani 8.32% 15.63x
Saint Laurent Paris 2.49% 15.48x
Calvin Klein 1.30% 15.36x
Everlane 0.35% 15.22x
Zara 6.35% 14.13x
Joe's Jeans 0.71% 13.42x
Composition Percentage: The overlap percentage between the Autograph Collection audience and the Location attribute.
Index: A comparison of the Autograph Collection audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Autograph Collection audience is Philanthropy - Nonprofits.

Content Affinity Composition Index
Philanthropy - Nonprofits 0.13% 4.40x
France Online Music & Quiz Content Cluster 0.06% 3.89x
Illinois College Sports 0.08% 3.85x
Canada News 0.01% 3.53x
Meeting Planning & Hotels 0.12% 3.47x
Office Furniture Design 0.08% 3.37x
Law School Research Cluster 0.06% 3.36x
Consumer Rewards 0.04% 3.27x
Tattoos & Costumes 0.08% 3.27x
Institutional Investing 0.21% 3.12x
Composition Percentage: The overlap percentage between the Autograph Collection audience and the Content Affinity attribute.
Index: A comparison of the Autograph Collection audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Autograph Collection audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male