Dstillery Audiences

AUTOGRAPH COLLECTION

Audience Size: 169.7 Thousand Devices

Explore the Autograph Collection Audience

Below you'll find more information about the Autograph Collection audience, broken down in different categories based on their digital and physical behaviors. These are 169.7 thousand unique devices whose actions qualify for the Autograph Collection audience.

Dstillery Crafted Audiences

INTERESTS

The Autograph Collection audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Autograph Collection audience is Jazz Festival Enthusiasts.

Interest Composition Index
Jazz Festival Enthusiasts 2.53% 2.18x
Detroit Trip Planners 2.04% 2.09x
New Orleans Trip Planners 1.88% 2.04x
Louisiana State University Tigers Fans 1.62% 1.90x
New Orleans Pelicans Fans 2.08% 1.86x
Miami Trip Planners 2.16% 1.86x
Chicago Trip Planners 2.19% 1.73x
Louisiana Trip Planners 1.88% 1.70x
Luxury Boutique Hotel Researchers 4.18% 1.64x
Luxury Hotel Guests 3.86% 1.63x
Composition Percentage: The overlap percentage between the Autograph Collection audience and the Interest attribute.
Index: A comparison of the Autograph Collection audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Autograph Collection audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Autograph Collection audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 4.13% 22.67x
Free People 2.30% 20.57x
Saint Laurent Paris 1.11% 19.61x
Calvin Klein 1.34% 18.99x
Levi Strauss 1.28% 17.81x
Hugo Boss 1.62% 17.77x
Club Monaco 1.60% 17.67x
Armani 2.31% 17.46x
Madewell 1.59% 16.82x
Zara 2.75% 16.71x
Composition Percentage: The overlap percentage between the Autograph Collection audience and the Location attribute.
Index: A comparison of the Autograph Collection audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Autograph Collection audience is Illinois News.

Content Affinity Composition Index
Illinois News 1.17% 2.80x
Savannah Georgia News 0.44% 2.63x
Iowa Cluster 1.90% 2.59x
Detroit News 1.51% 2.40x
Kansas City News 1.75% 2.36x
Lacrosse College Athletics 0.19% 2.33x
LGBTQ Advocacy 0.99% 2.28x
New Orleans Cluster 2.06% 2.14x
Caribbean Vacation 0.26% 1.97x
Latin American Spanish Language News 0.18% 1.84x
Composition Percentage: The overlap percentage between the Autograph Collection audience and the Content Affinity attribute.
Index: A comparison of the Autograph Collection audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Autograph Collection audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male