Dstillery Audiences

AVIS

Audience Size: 336.3 Thousand Devices

Explore the Avis Audience

Below you'll find more information about the Avis audience, broken down in different categories based on their digital and physical behaviors. These are 336.3 thousand unique devices whose actions qualify for the Avis audience.

Dstillery Crafted Audiences

INTERESTS

The Avis audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Avis audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.13% 1.92x
T-Mobile Customers 0.09% 1.81x
Austin Trip Planners 4.17% 1.70x
Readers of Arabic Content 3.12% 1.67x
United Arab Emirates Trip Planners 2.51% 1.64x
AT&T Wireless Customers 0.06% 1.63x
Online Grocery Shoppers 2.96% 1.61x
Home Wifi Researchers 3.61% 1.60x
Toronto Raptors Fans 3.28% 1.59x
Miami Trip Planners 3.40% 1.59x
Composition Percentage: The overlap percentage between the Avis audience and the Interest attribute.
Index: A comparison of the Avis audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Avis audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Avis audience is Hugo Boss.

Location Composition Index
Hugo Boss 1.38% 10.25x
Topshop 0.04% 8.67x
Calvin Klein 0.10% 7.76x
Brooks Brothers 1.55% 7.59x
Abercrombie & Fitch 0.32% 7.27x
Lorna Jane 0.15% 7.20x
Uniqlo 0.28% 7.18x
Joe's Jeans 0.04% 6.96x
Saint Laurent Paris 0.11% 6.86x
American Apparel 0.79% 6.80x
Composition Percentage: The overlap percentage between the Avis audience and the Location attribute.
Index: A comparison of the Avis audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Avis audience is Networking Marketing.

Content Affinity Composition Index
Networking Marketing 0.16% 7.60x
Organic Beauty & Skincare Products 0.21% 4.46x
Quebec Vacation Research Cluster 0.02% 3.82x
Arthritis & Bones 0.20% 3.72x
Cub & Girl Scouts 0.08% 3.66x
Office Furniture Design 0.04% 3.58x
French Education 0.02% 3.51x
Electrical Engineering 0.12% 3.49x
Smart Travel 0.57% 3.42x
Pakistan Cluster 0.24% 3.39x
Composition Percentage: The overlap percentage between the Avis audience and the Content Affinity attribute.
Index: A comparison of the Avis audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Avis audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male