Dstillery Audiences

AVIS

Audience Size: 495.7 Thousand Devices

Explore the Avis Audience

Below you'll find more information about the Avis audience, broken down in different categories based on their digital and physical behaviors. These are 495.7 thousand unique devices whose actions qualify for the Avis audience.

Dstillery Crafted Audiences

INTERESTS

The Avis audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Avis audience is Miami Trip Planners.

Interest Composition Index
Miami Trip Planners 1.79% 1.56x
Palm Beach Trip Planners 1.83% 1.50x
Executive Travelers 1.51% 1.48x
Caribbean Trip Planners 1.78% 1.46x
Shared Work Space Researchers 1.30% 1.45x
Real Estate Decision Makers 3.20% 1.44x
Major Airline Customers 1.93% 1.44x
New York Trip Planners 1.88% 1.41x
Men's Shoe Shoppers 1.39% 1.40x
Fort Lauderdale Trip Planners 1.89% 1.40x
Composition Percentage: The overlap percentage between the Avis audience and the Interest attribute.
Index: A comparison of the Avis audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Avis audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Avis audience is Hugo Boss.

Location Composition Index
Hugo Boss 1.40% 15.34x
Joe's Jeans 0.38% 14.62x
Saint Laurent Paris 0.82% 14.46x
American Apparel 2.20% 12.95x
Uniqlo 1.00% 12.78x
Armani 1.69% 12.75x
Levi Strauss 0.89% 12.34x
Club Monaco 1.10% 12.12x
Ann Taylor 1.35% 12.11x
Zara 1.98% 12.05x
Composition Percentage: The overlap percentage between the Avis audience and the Location attribute.
Index: A comparison of the Avis audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Avis audience is Memphis News.

Content Affinity Composition Index
Memphis News 0.25% 3.63x
Central & South American News 0.18% 2.31x
Meeting Planning & Hotels 0.07% 2.20x
Assorted Topics #11640 (Business Support ToolsForm Templates) 0.06% 2.12x
Philanthropy - Nonprofits 0.07% 2.08x
Caribbean Cluster 0.24% 2.07x
Alternative Streaming Services 0.06% 2.06x
Mobile Industry Information 0.13% 1.88x
Latin American News 0.21% 1.88x
Peru Media 0.14% 1.87x
Composition Percentage: The overlap percentage between the Avis audience and the Content Affinity attribute.
Index: A comparison of the Avis audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Avis audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male