Dstillery Audiences

AVIS

Audience Size: 1.2 Million Devices

Explore the Avis Audience

Below you'll find more information about the Avis audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Avis audience.

Dstillery Crafted Audiences

INTERESTS

The Avis audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Avis audience is Miami Trip Planners.

Interest Composition Index
Miami Trip Planners 2.75% 1.85x
Palm Beach Trip Planners 2.45% 1.67x
Fort Lauderdale Trip Planners 2.74% 1.66x
New York City Events Researchers 2.32% 1.56x
Caribbean Trip Planners 2.21% 1.51x
Readers of Cuban Content 1.81% 1.50x
Countdown to the Beach Travelers 0.01% 1.50x
Real Estate Decision Makers 4.16% 1.49x
Executive Travelers 0.09% 1.45x
Major Airline Customers 2.44% 1.44x
Composition Percentage: The overlap percentage between the Avis audience and the Interest attribute.
Index: A comparison of the Avis audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Avis audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Avis audience is Hugo Boss.

Location Composition Index
Hugo Boss 3.14% 12.52x
Intermix 1.14% 11.64x
Club Monaco 1.34% 11.15x
Saint Laurent Paris 1.15% 11.10x
Supreme 0.30% 11.04x
Armani 2.65% 10.88x
Everlane 0.11% 10.49x
Zara 3.01% 9.87x
Uniqlo 1.45% 9.75x
American Apparel 3.57% 9.66x
Composition Percentage: The overlap percentage between the Avis audience and the Location attribute.
Index: A comparison of the Avis audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Avis audience is Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling).

Content Affinity Composition Index
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.03% 3.22x
Memphis News 0.19% 2.61x
Philanthropy - Nonprofits 0.10% 2.44x
Men's Fashion Shopping 0.02% 2.28x
Mysticism 0.03% 2.22x
Turkey & Iran Cluster 0.04% 2.10x
South Carolina Travel 0.04% 2.10x
Mining & Natural Resources 0.03% 2.09x
Paper & Packaging 0.06% 2.08x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.30% 2.00x
Composition Percentage: The overlap percentage between the Avis audience and the Content Affinity attribute.
Index: A comparison of the Avis audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Avis audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male