Explore the BJs Wholesale Club Audience
Below you'll find more information about the BJs Wholesale Club audience, broken down in different categories based on their digital and physical behaviors. These are 41.1 thousand unique devices whose actions qualify for the BJs Wholesale Club audience.
INTERESTS
The BJs Wholesale Club audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the BJs Wholesale Club audience is North East State Fair Visitors.
| Interest | Composition | Index |
| North East State Fair Visitors | 8.67% | 3.71x |
| Boston Trip Planners | 3.50% | 3.66x |
| Nashville Activity Researchers | 0.99% | 3.32x |
| Big Box Store Jewelry Sale Shoppers | 0.47% | 3.24x |
| Cape Cod News Readers | 2.83% | 2.94x |
| UConn Huskies Fans | 2.33% | 2.87x |
| Palm Beach Trip Planners | 4.67% | 2.84x |
| Philadelphia Trip Planners | 2.83% | 2.69x |
| New England Patriots Fans | 4.67% | 2.67x |
| Beach House Second Home Owners | 0.83% | 2.58x |
Composition Percentage:
The overlap percentage between the BJs Wholesale Club audience and the Interest attribute.
Index: A comparison of the BJs Wholesale Club audience to the internet population.
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APPAREL RETAILERS
The BJs Wholesale Club audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the BJs Wholesale Club audience is Uniqlo.
| Location | Composition | Index |
| Uniqlo | 0.42% | 7.96x |
| LL Bean | 0.32% | 7.18x |
| Tommy Bahama | 0.79% | 6.41x |
| Free People | 0.76% | 6.30x |
| Charlotte Russe | 0.54% | 6.02x |
| Dressbarn | 2.04% | 5.99x |
| Zara | 0.57% | 5.80x |
| Brooks Brothers | 0.71% | 5.12x |
| Banana Republic | 1.77% | 4.68x |
| Express | 2.63% | 4.59x |
Composition Percentage:
The overlap percentage between the BJs Wholesale Club audience and the Location attribute.
Index: A comparison of the BJs Wholesale Club audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the BJs Wholesale Club audience is Assorted Topics (Horoscopes, Online Arcade Games, Quizzes).
| Content Affinity | Composition | Index |
| Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) | 0.67% | 7.12x |
| Delaware Cluster | 1.33% | 6.92x |
| New Jersey Travel Location Cluster | 0.83% | 6.79x |
| New York City Real Estate Research Cluster | 0.67% | 5.19x |
| Hudson Valley New York Media | 1.33% | 5.00x |
| Watches & Jewelry | 0.04% | 4.77x |
| Caribbean Cluster | 0.50% | 4.73x |
| Rhode Island Cluster | 1.33% | 4.60x |
| Ohio Universities | 0.65% | 4.48x |
| Travel Adventure | 0.67% | 4.22x |
Composition Percentage:
The overlap percentage between the BJs Wholesale Club audience and the Content Affinity attribute.
Index: A comparison of the BJs Wholesale Club audience to the internet population.
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DEMOGRAPHICS
The BJs Wholesale Club audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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