Dstillery Audiences

BJS WHOLESALE CLUB

Audience Size: 57.2 Thousand Devices

Explore the BJs Wholesale Club Audience

Below you'll find more information about the BJs Wholesale Club audience, broken down in different categories based on their digital and physical behaviors. These are 57.2 thousand unique devices whose actions qualify for the BJs Wholesale Club audience.

Dstillery Crafted Audiences

INTERESTS

The BJs Wholesale Club audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the BJs Wholesale Club audience is North East State Fair Visitors.

Interest Composition Index
North East State Fair Visitors 9.41% 3.98x
Cape Cod News Readers 6.18% 3.56x
School Closings Updates Readers 2.96% 3.47x
Readers of Portuguese Content 6.72% 3.02x
Vermont Trip Planners 5.65% 2.98x
Coffee Lovers 5.11% 2.91x
Readers of Puerto Rican Content 6.18% 2.76x
Fort Lauderdale Trip Planners 6.99% 2.74x
Palm Beach Trip Planners 5.91% 2.71x
Readers of Argentinian Content 5.11% 2.71x
Composition Percentage: The overlap percentage between the BJs Wholesale Club audience and the Interest attribute.
Index: A comparison of the BJs Wholesale Club audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The BJs Wholesale Club audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the BJs Wholesale Club audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.50% 11.80x
Brooks Brothers 1.06% 7.12x
Uniqlo 0.28% 6.93x
Ralph Lauren 0.80% 6.16x
Tommy Bahama 0.59% 5.96x
Hugo Boss 0.72% 5.92x
LOFT 2.55% 5.90x
Hollister 2.09% 5.85x
Patagonia 0.22% 5.82x
Dressbarn 2.30% 5.69x
Composition Percentage: The overlap percentage between the BJs Wholesale Club audience and the Location attribute.
Index: A comparison of the BJs Wholesale Club audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the BJs Wholesale Club audience is New Hampshire News.

Content Affinity Composition Index
New Hampshire News 2.42% 7.99x
New Jersey Travel Location Cluster 1.34% 6.89x
Latin American News 1.88% 5.91x
Watches & Jewelry 0.04% 4.77x
New York City Family & Activity Cluster 3.76% 4.63x
San Francisco Tourism 0.21% 4.59x
Rhode Island Cluster 1.34% 4.47x
Broadway Information 0.81% 3.98x
New York City Real Estate Research Cluster 1.08% 3.89x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 0.81% 3.49x
Composition Percentage: The overlap percentage between the BJs Wholesale Club audience and the Content Affinity attribute.
Index: A comparison of the BJs Wholesale Club audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The BJs Wholesale Club audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female