Dstillery Audiences


Audience Size: 358.4 Thousand Devices

Explore the BP Audience

Below you'll find more information about the BP audience, broken down in different categories based on their digital and physical behaviors. These are 358.4 thousand unique devices whose actions qualify for the BP audience.

Dstillery Location Audiences


The BP audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the BP audience is Free People.

Location Composition Index
Free People 0.15% 4.72x
Michael Kors 0.56% 4.70x
Lululemon 0.28% 3.84x
Club Monaco 0.40% 3.77x
Brooks Brothers 1.46% 3.15x
J. Crew 1.16% 2.72x
LL Bean 0.12% 2.58x
The North Face 0.65% 2.52x
Banana Republic 1.26% 2.46x
REI 1.12% 2.41x
Composition Percentage: The overlap percentage between the BP audience and the Location attribute.
Index: A comparison of the BP audience to the internet population.