Dstillery Audiences

BAJA FRESH

Audience Size: 32.8 Thousand Devices

Explore the Baja Fresh Audience

Below you'll find more information about the Baja Fresh audience, broken down in different categories based on their digital and physical behaviors. These are 32.8 thousand unique devices whose actions qualify for the Baja Fresh audience.

Dstillery Crafted Audiences

INTERESTS

The Baja Fresh audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Baja Fresh audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 25.53% 15.79x
Oregon County and Local Fair Visitors 25.53% 13.42x
Oregon Ducks Fans 14.89% 11.32x
Washington County and Local Fair Visitors 14.89% 8.17x
North West State Fair Visitors 14.89% 8.02x
Seattle Trip Planners 12.77% 7.20x
Seattle Seahawks Fans 10.64% 6.19x
Iowa County and Local Fair Visitors 10.64% 5.52x
Portland Trail Blazers Fans 8.51% 5.29x
World Cup Enthusiasts 8.51% 5.27x
Composition Percentage: The overlap percentage between the Baja Fresh audience and the Interest attribute.
Index: A comparison of the Baja Fresh audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Baja Fresh audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Baja Fresh audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.61% 20.63x
Columbia 3.41% 19.20x
REI 4.75% 18.77x
Eddie Bauer 5.83% 12.76x
Brooks Brothers 6.73% 12.39x
Topshop 0.61% 11.88x
Bonobos 2.48% 11.44x
Intermix 1.17% 11.03x
Everlane 0.17% 10.64x
Free People 4.34% 10.63x
Composition Percentage: The overlap percentage between the Baja Fresh audience and the Location attribute.
Index: A comparison of the Baja Fresh audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Baja Fresh audience is Oregon News.

Content Affinity Composition Index
Oregon News 29.79% 18.21x
Pacific Northwest Information Research Cluster 8.51% 6.62x
Hometown Livability 2.08% 4.42x
Online Ticket Buyers 2.08% 4.36x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 2.08% 4.16x
Vancouver British Columbia Locals Cluster 2.08% 4.07x
Painting & Renovation 0.46% 3.97x
Crossword & Puzzle Players 1.39% 3.90x
Utah Cluster 2.08% 3.54x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 1.39% 3.33x
Composition Percentage: The overlap percentage between the Baja Fresh audience and the Content Affinity attribute.
Index: A comparison of the Baja Fresh audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Baja Fresh audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male