Dstillery Audiences

BAJA FRESH

Audience Size: 21.5 Thousand Devices

Explore the Baja Fresh Audience

Below you'll find more information about the Baja Fresh audience, broken down in different categories based on their digital and physical behaviors. These are 21.5 thousand unique devices whose actions qualify for the Baja Fresh audience.

Dstillery Crafted Audiences

INTERESTS

The Baja Fresh audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Baja Fresh audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 23.08% 14.90x
Oregon Ducks Fans 12.50% 14.80x
Oregon County and Local Fair Visitors 23.08% 11.04x
Luxury Second Home Owners 3.85% 6.36x
Business Accounting Software Researchers 9.62% 6.13x
Portland Trail Blazers Fans 8.65% 5.73x
Luxury Travel Researchers 3.85% 5.59x
Nutrition Conscious Eaters 2.88% 5.45x
Indoor Cycling & Spinning Enthusiasts 2.88% 5.41x
Thrift Store Shoppers 4.81% 5.38x
Composition Percentage: The overlap percentage between the Baja Fresh audience and the Interest attribute.
Index: A comparison of the Baja Fresh audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Baja Fresh audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Baja Fresh audience is REI.

Location Composition Index
REI 9.93% 17.53x
Columbia 4.41% 14.10x
Intermix 1.24% 13.24x
Eddie Bauer 10.16% 7.96x
Topshop 0.28% 7.33x
Patagonia 1.43% 7.28x
Johnston and Murphy 0.64% 6.58x
Joe's Jeans 0.28% 6.36x
Urban Outfitters 6.39% 6.32x
Free People 4.55% 6.20x
Composition Percentage: The overlap percentage between the Baja Fresh audience and the Location attribute.
Index: A comparison of the Baja Fresh audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Baja Fresh audience is Oregon News.

Content Affinity Composition Index
Oregon News 23.08% 22.20x
Online Ticket Buyers 2.08% 4.36x
Pacific Northwest Information Research Cluster 2.88% 3.95x
Crossword & Puzzle Players 1.39% 3.90x
Technology News 2.88% 3.82x
Small Business Resources 3.85% 3.44x
Law School Research Cluster 0.11% 3.32x
Canadian Universities 0.02% 3.10x
Home Decoration Content Readers 1.90% 3.03x
Cooking Recipe & Ingredient Researchers 3.85% 2.93x
Composition Percentage: The overlap percentage between the Baja Fresh audience and the Content Affinity attribute.
Index: A comparison of the Baja Fresh audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Baja Fresh audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female