Dstillery Audiences

BAJA FRESH

Audience Size: 14.9 Thousand Devices

Explore the Baja Fresh Audience

Below you'll find more information about the Baja Fresh audience, broken down in different categories based on their digital and physical behaviors. These are 14.9 thousand unique devices whose actions qualify for the Baja Fresh audience.

Dstillery Crafted Audiences

INTERESTS

The Baja Fresh audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Baja Fresh audience is Oregon County and Local Fair Visitors.

Interest Composition Index
Oregon County and Local Fair Visitors 40.91% 14.97x
Oregon Trip Planners 31.82% 13.56x
Portland Trail Blazers Fans 18.18% 8.26x
Oregon Ducks Fans 15.91% 8.21x
North West State Fair Visitors 18.18% 6.97x
Montana and Idaho Trip Planners 13.64% 6.22x
Gen Z Apparel Shoppers 13.64% 6.08x
SMB Commercial Insurance Researchers 9.09% 5.97x
Hair Color Shoppers 15.91% 5.74x
Office Supply Shoppers 11.36% 5.73x
Composition Percentage: The overlap percentage between the Baja Fresh audience and the Interest attribute.
Index: A comparison of the Baja Fresh audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Baja Fresh audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Baja Fresh audience is REI.

Location Composition Index
REI 4.57% 24.40x
Columbia 2.47% 22.95x
Eddie Bauer 5.23% 16.49x
Bonobos 1.38% 10.42x
Brooks Brothers 3.49% 9.44x
Free People 2.53% 8.84x
J. Crew 5.05% 8.49x
Urban Outfitters 3.79% 8.43x
Madewell 2.11% 7.96x
Michael Kors 4.75% 7.95x
Composition Percentage: The overlap percentage between the Baja Fresh audience and the Location attribute.
Index: A comparison of the Baja Fresh audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Baja Fresh audience is Oregon News.

Content Affinity Composition Index
Oregon News 47.73% 20.98x
PC Gamers 6.82% 4.68x
Online Ticket Buyers 2.08% 4.36x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 2.08% 4.16x
Painting & Renovation 0.46% 3.97x
Computers & Accessories 6.82% 3.94x
Crossword & Puzzle Players 1.39% 3.90x
Pacific Northwest Information Research Cluster 6.82% 3.62x
Law School Research Cluster 0.11% 3.32x
Texas News 4.26% 3.26x
Composition Percentage: The overlap percentage between the Baja Fresh audience and the Content Affinity attribute.
Index: A comparison of the Baja Fresh audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Baja Fresh audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male