Explore the Banfield Pet Hospital Audience
Below you'll find more information about the Banfield Pet Hospital audience, broken down in different categories based on their digital and physical behaviors. These are 135.5 thousand unique devices whose actions qualify for the Banfield Pet Hospital audience.
INTERESTS
The Banfield Pet Hospital audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Banfield Pet Hospital audience is Office Supply Shoppers.
| Interest | Composition | Index |
| Office Supply Shoppers | 1.32% | 2.56x |
| Family Adventures Travelers | 0.33% | 2.54x |
| Orthodontics Researchers | 0.66% | 2.40x |
| Travel Guide and Review Readers | 1.12% | 2.37x |
| Luxury Hotel Guests | 0.66% | 2.29x |
| Egypt Trip Planners | 1.19% | 2.28x |
| Online Exercise Class Users | 0.79% | 2.28x |
| Gift Card Researchers | 0.92% | 2.23x |
| New Year Resolution Intender | 0.33% | 2.19x |
| School Supply Shoppers | 1.06% | 2.12x |
Composition Percentage:
The overlap percentage between the Banfield Pet Hospital audience and the Interest attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
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APPAREL RETAILERS
The Banfield Pet Hospital audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Banfield Pet Hospital audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 2.57% | 11.86x |
| Old Navy | 5.52% | 9.97x |
| Joe's Jeans | 0.05% | 8.94x |
| Dressbarn | 2.29% | 8.42x |
| Mens Wearhouse | 3.22% | 8.16x |
| Tommy Bahama | 0.92% | 7.96x |
| Calvin Klein | 0.23% | 7.95x |
| Michael Kors | 1.66% | 7.86x |
| Forever 21 | 1.14% | 7.73x |
| Hollister | 1.42% | 7.72x |
Composition Percentage:
The overlap percentage between the Banfield Pet Hospital audience and the Location attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Banfield Pet Hospital audience is Medical Journals.
| Content Affinity | Composition | Index |
| Medical Journals | 0.13% | 4.73x |
| Korea Cluster | 0.20% | 4.15x |
| Charity Walks | 0.13% | 3.91x |
| Math Education | 0.33% | 3.87x |
| Quotes & Inspiration | 0.20% | 3.84x |
| Calendar & Holidays | 0.13% | 3.51x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 0.19% | 3.30x |
| Cruise Vacations | 0.20% | 3.20x |
| Collectibles - Coins & Sports Cards | 0.14% | 3.16x |
| Ancestry & Memorial Researchers | 0.13% | 3.12x |
Composition Percentage:
The overlap percentage between the Banfield Pet Hospital audience and the Content Affinity attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
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DEMOGRAPHICS
The Banfield Pet Hospital audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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