Dstillery Audiences

BANFIELD PET HOSPITAL

Audience Size: 640.8 Thousand Devices

Explore the Banfield Pet Hospital Audience

Below you'll find more information about the Banfield Pet Hospital audience, broken down in different categories based on their digital and physical behaviors. These are 640.8 thousand unique devices whose actions qualify for the Banfield Pet Hospital audience.

Dstillery Crafted Audiences

INTERESTS

The Banfield Pet Hospital audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Banfield Pet Hospital audience is Phoenix Trip Planners.

Interest Composition Index
Phoenix Trip Planners 2.47% 1.76x
Hard Seltzer Aficionados 1.11% 1.71x
Coffee Bean Shoppers 2.51% 1.65x
Miami Trip Planners 2.56% 1.64x
Financially Aware (COVID-19 related) 1.22% 1.61x
Social Distancing Content Readers 1.20% 1.61x
Denver Trip Planners 2.58% 1.61x
Arizona Trip Planners 3.46% 1.52x
COVID Testing Researchers 1.11% 1.51x
Washington Skiers and Snowboarders 2.81% 1.51x
Composition Percentage: The overlap percentage between the Banfield Pet Hospital audience and the Interest attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Banfield Pet Hospital audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Banfield Pet Hospital audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.51% 4.02x
REI 1.51% 3.72x
Lane Bryant 6.69% 3.34x
Bonobos 0.65% 3.30x
Abercrombie & Fitch 0.46% 3.30x
Old Navy 11.29% 3.07x
Madewell 1.61% 3.04x
Dressbarn 5.10% 3.03x
Forever 21 4.08% 3.01x
Tommy Bahama 1.02% 2.89x
Composition Percentage: The overlap percentage between the Banfield Pet Hospital audience and the Location attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Banfield Pet Hospital audience is Malaya.

Content Affinity Composition Index
Malaya 0.07% 5.84x
Data, Analytics & Coding 0.23% 3.55x
Canada Culture and Tourism 0.04% 3.48x
Parenting & Children's Activities 0.06% 3.30x
Beer, Wine & Alcohol 0.14% 3.29x
Promo Codes 0.07% 3.29x
Lacrosse College Athletics 0.05% 3.27x
Grilling 0.11% 3.19x
Action Sports 0.06% 3.04x
Canadian Lifestyle 0.05% 3.01x
Composition Percentage: The overlap percentage between the Banfield Pet Hospital audience and the Content Affinity attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Banfield Pet Hospital audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male