Dstillery Audiences

BANFIELD PET HOSPITAL

Audience Size: 1.3 Million Devices

Explore the Banfield Pet Hospital Audience

Below you'll find more information about the Banfield Pet Hospital audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Banfield Pet Hospital audience.

Dstillery Crafted Audiences

INTERESTS

The Banfield Pet Hospital audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Banfield Pet Hospital audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 1.71x
Meme Users 0.27% 1.49x
Work Comes First Travelers 0.02% 1.49x
Home Aquarium Enthusiasts 2.12% 1.43x
Animated GIF Searchers 0.21% 1.42x
Veterinarians 1.64% 1.42x
Animal Humane Society Helpers 2.02% 1.38x
Blu-ray & DVD Movie Shoppers 0.17% 1.38x
Cat Lovers 1.63% 1.35x
CBD Oils Shoppers 2.02% 1.33x
Composition Percentage: The overlap percentage between the Banfield Pet Hospital audience and the Interest attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Banfield Pet Hospital audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Banfield Pet Hospital audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.70% 8.72x
Columbia 1.70% 7.75x
Lane Bryant 6.50% 7.53x
Dressbarn 5.67% 7.46x
REI 2.36% 7.45x
Tommy Bahama 2.93% 7.44x
Gymboree 4.00% 7.31x
Old Navy 8.98% 7.10x
Abercrombie & Fitch 4.07% 7.01x
Mens Wearhouse 10.91% 6.74x
Composition Percentage: The overlap percentage between the Banfield Pet Hospital audience and the Location attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Banfield Pet Hospital audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).

Content Affinity Composition Index
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.03% 5.27x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 4.82x
Parenting & Nutrition 0.02% 4.30x
Assorted Topics (Television, Origami, Men's Health) 0.04% 3.75x
Quinceanera Planning 0.01% 3.38x
Texas Off-Roading 0.02% 2.99x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.03% 2.70x
Consumer Rewards 0.06% 2.59x
Environmental Conservation 0.01% 2.58x
Malaya 0.02% 2.48x
Composition Percentage: The overlap percentage between the Banfield Pet Hospital audience and the Content Affinity attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Banfield Pet Hospital audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male