Dstillery Audiences

BANFIELD PET HOSPITAL

Audience Size: 227.7 Thousand Devices

Explore the Banfield Pet Hospital Audience

Below you'll find more information about the Banfield Pet Hospital audience, broken down in different categories based on their digital and physical behaviors. These are 227.7 thousand unique devices whose actions qualify for the Banfield Pet Hospital audience.

Dstillery Crafted Audiences

INTERESTS

The Banfield Pet Hospital audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Banfield Pet Hospital audience is Readers of Japanese Content.

Interest Composition Index
Readers of Japanese Content 2.17% 1.71x
Phoenix Trip Planners 2.71% 1.67x
Oregon Trip Planners 3.15% 1.65x
Competitive Sports Participants 1.87% 1.56x
Aquarium Trip Planners 2.95% 1.52x
Video and Computer Gaming Enthusiasts 2.56% 1.52x
Pet Food Shoppers 3.00% 1.52x
Arizona Wildcats Fans 2.51% 1.51x
COVID Treatment Researchers 1.77% 1.50x
Oregon County and Local Fair Visitors 3.44% 1.50x
Composition Percentage: The overlap percentage between the Banfield Pet Hospital audience and the Interest attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Banfield Pet Hospital audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Banfield Pet Hospital audience is REI.

Location Composition Index
REI 1.39% 7.69x
Lorna Jane 0.18% 7.05x
Calvin Klein 0.12% 6.69x
Lane Bryant 5.22% 6.56x
Bonobos 0.43% 6.21x
Abercrombie & Fitch 0.30% 6.08x
Forever 21 2.86% 6.07x
Old Navy 8.65% 6.00x
Joe's Jeans 0.04% 5.86x
Patagonia 0.37% 5.75x
Composition Percentage: The overlap percentage between the Banfield Pet Hospital audience and the Location attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Banfield Pet Hospital audience is Crossfit & Obstacle Race Enthusiasts.

Content Affinity Composition Index
Crossfit & Obstacle Race Enthusiasts 0.20% 6.59x
Canadian Auto 0.20% 6.22x
Promo Codes 0.30% 4.26x
Exotic Pets 0.34% 4.25x
Arabic News 0.10% 3.93x
Data Centers 0.10% 3.85x
Foreign Language Education 0.09% 3.45x
Southeast College Athletics 0.10% 3.44x
Travel, Food, Fashion & Fitness 0.30% 3.38x
New England & Ivy League Sports 0.10% 3.32x
Composition Percentage: The overlap percentage between the Banfield Pet Hospital audience and the Content Affinity attribute.
Index: A comparison of the Banfield Pet Hospital audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Banfield Pet Hospital audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male