Dstillery Audiences

BATH & BODY WORKS

Audience Size: 959.6 Thousand Devices

Explore the Bath & Body Works Audience

Below you'll find more information about the Bath & Body Works audience, broken down in different categories based on their digital and physical behaviors. These are 959.6 thousand unique devices whose actions qualify for the Bath & Body Works audience.

Dstillery Crafted Audiences

INTERESTS

The Bath & Body Works audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bath & Body Works audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.05% 4.81x
Remdesivir Information Researchers 0.10% 1.97x
Chloroquine Information Researchers 0.10% 1.83x
Burger Enthusiast 0.70% 1.74x
Small Business COVID-19 Relief Researchers 0.05% 1.72x
Automotive Racing Enthusiasts 2.76% 1.53x
TV Advertising Professionals 2.26% 1.47x
Entertainment Industry Decision Makers 2.28% 1.46x
Houston Trip Planners 3.66% 1.45x
Arizona Diamondbacks Fans 3.13% 1.43x
Composition Percentage: The overlap percentage between the Bath & Body Works audience and the Interest attribute.
Index: A comparison of the Bath & Body Works audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bath & Body Works audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bath & Body Works audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 1.72% 24.44x
Zumiez 20.20% 23.54x
Hollister 12.52% 23.20x
Victoria's Secret 32.02% 21.90x
Aeropostale 16.81% 21.88x
Buckle 15.88% 21.71x
Journeys 26.94% 21.46x
Express 20.64% 21.14x
The Childrens Place 22.63% 19.88x
Gymboree 11.53% 19.32x
Composition Percentage: The overlap percentage between the Bath & Body Works audience and the Location attribute.
Index: A comparison of the Bath & Body Works audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bath & Body Works audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.08% 5.62x
Electronic Cabling 0.08% 4.53x
Vietnam Cluster 0.08% 4.34x
Human Resources & Employee Management 0.08% 3.84x
Mexico Travel 0.05% 3.80x
Discount Books 0.05% 3.69x
Survival Guides 0.05% 3.59x
Southern California Tourism 0.08% 3.56x
Canada Travel & Tourism 0.06% 3.39x
France Online Music & Quiz Content Cluster 0.05% 3.32x
Composition Percentage: The overlap percentage between the Bath & Body Works audience and the Content Affinity attribute.
Index: A comparison of the Bath & Body Works audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bath & Body Works audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male