Explore the Baymont Inn Audience
Below you'll find more information about the Baymont Inn audience, broken down in different categories based on their digital and physical behaviors. These are 146.4 thousand unique devices whose actions qualify for the Baymont Inn audience.
INTERESTS
The Baymont Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Baymont Inn audience is Discount Big Box Shoppers.
| Interest | Composition | Index |
| Discount Big Box Shoppers | 2.05% | 2.14x |
| T-Mobile Customers | 0.15% | 2.04x |
| Christmas Lights Shoppers | 2.05% | 1.94x |
| St. Louis Cardinals Fans | 3.86% | 1.91x |
| Home Exterior Design Enthusiasts | 1.31% | 1.91x |
| Quilting Enthusiasts | 3.86% | 1.88x |
| St. Louis Trip Planners | 4.84% | 1.87x |
| Kitchen & Bathroom Remodelers | 1.31% | 1.87x |
| Kentucky Wildcats Fans | 3.77% | 1.85x |
| Ebay Shoppers | 2.13% | 1.85x |
Composition Percentage:
The overlap percentage between the Baymont Inn audience and the Interest attribute.
Index: A comparison of the Baymont Inn audience to the internet population.
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APPAREL RETAILERS
The Baymont Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Baymont Inn audience is Johnston and Murphy.
| Location | Composition | Index |
| Johnston and Murphy | 0.04% | 8.54x |
| Levi Strauss | 0.03% | 5.11x |
| Maurices | 9.65% | 4.27x |
| Belk | 1.95% | 4.14x |
| Buckle | 5.70% | 3.66x |
| Carhartt | 35.85% | 3.51x |
| Express Outlets | 0.71% | 3.47x |
| Eddie Bauer | 2.02% | 3.43x |
| American Eagle Outfitters | 4.01% | 3.20x |
| The North Face | 0.78% | 3.17x |
Composition Percentage:
The overlap percentage between the Baymont Inn audience and the Location attribute.
Index: A comparison of the Baymont Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Baymont Inn audience is Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing).
| Content Affinity | Composition | Index |
| Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) | 0.16% | 3.82x |
| Dial-Up Internet | 0.41% | 3.74x |
| Online Ticket Buyers | 0.19% | 3.49x |
| Custom T-Shirts | 0.03% | 3.47x |
| Korea Cluster | 0.16% | 3.26x |
| Hipster Clothing | 0.07% | 3.01x |
| Australia & New Zealand Media | 0.16% | 2.93x |
| Garden Power Equipment | 0.33% | 2.90x |
| DIY Decoration & Furniture | 0.25% | 2.83x |
| Electronic Accessories | 0.25% | 2.80x |
Composition Percentage:
The overlap percentage between the Baymont Inn audience and the Content Affinity attribute.
Index: A comparison of the Baymont Inn audience to the internet population.
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DEMOGRAPHICS
The Baymont Inn audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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