Explore the Bed Bath & Beyond Audience
Below you'll find more information about the Bed Bath & Beyond audience, broken down in different categories based on their digital and physical behaviors. These are 152.4 thousand unique devices whose actions qualify for the Bed Bath & Beyond audience.
INTERESTS
The Bed Bath & Beyond audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bed Bath & Beyond audience is Social Distancing Content Readers.
| Interest | Composition | Index |
| Social Distancing Content Readers | 1.05% | 2.10x |
| Mortgage Researchers | 0.99% | 1.97x |
| Mens Business Clothes Shoppers | 0.53% | 1.95x |
| Mood Lifters Researchers | 0.58% | 1.89x |
| Ivy League College Researchers | 0.47% | 1.84x |
| Philadelphia Trip Planners | 1.75% | 1.78x |
| Dog Food Researchers | 1.34% | 1.76x |
| Lawyers | 1.40% | 1.76x |
| COVID Testing Researchers | 0.64% | 1.74x |
| Instantpot Enthusiasts | 1.05% | 1.72x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Interest attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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APPAREL RETAILERS
The Bed Bath & Beyond audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bed Bath & Beyond audience is Columbia.
| Location | Composition | Index |
| Columbia | 1.66% | 24.39x |
| Old Navy | 13.01% | 16.67x |
| Dressbarn | 4.67% | 13.90x |
| Lane Bryant | 5.10% | 13.09x |
| Mens Wearhouse | 4.62% | 7.99x |
| REI | 0.76% | 7.77x |
| Chicos | 3.22% | 7.37x |
| Jos A. Bank Clothiers | 2.37% | 7.00x |
| Buckle | 3.69% | 6.87x |
| Express Outlets | 0.53% | 6.69x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Location attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bed Bath & Beyond audience is Bowling.
| Content Affinity | Composition | Index |
| Bowling | 0.18% | 5.01x |
| Motorcycle Racing Researchers | 0.23% | 4.21x |
| Teen Hair | 0.12% | 3.92x |
| Pakistan Cluster | 0.11% | 3.85x |
| Career Cluster A | 0.12% | 3.57x |
| Caribbean Vacation | 0.12% | 3.55x |
| Routers, Switches & Networking | 0.41% | 3.25x |
| Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) | 0.26% | 2.95x |
| Gun Enthusiast - Rifles & Ammo | 0.12% | 2.87x |
| Online Ticket Buyers | 0.13% | 2.57x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Content Affinity attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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DEMOGRAPHICS
The Bed Bath & Beyond audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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