Explore the Bed Bath & Beyond Audience
Below you'll find more information about the Bed Bath & Beyond audience, broken down in different categories based on their digital and physical behaviors. These are 124.4 thousand unique devices whose actions qualify for the Bed Bath & Beyond audience.
INTERESTS
The Bed Bath & Beyond audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bed Bath & Beyond audience is Ivy League College Researchers.
| Interest | Composition | Index |
| Ivy League College Researchers | 0.79% | 6.35x |
| Family Adventures Travelers | 0.45% | 3.56x |
| Ocean Activists | 1.23% | 2.98x |
| Breast Cancer Fund Raisers | 1.23% | 2.53x |
| Country Home Decorators | 0.90% | 2.43x |
| Luxury Retail Researchers | 1.23% | 2.38x |
| Cape Cod News Readers | 1.68% | 2.33x |
| Women’s Lifestyle Blogs Researchers | 0.45% | 2.23x |
| Costco Deal Blog Readers | 0.56% | 2.22x |
| Pharmacist Content Readers | 1.91% | 2.22x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Interest attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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APPAREL RETAILERS
The Bed Bath & Beyond audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bed Bath & Beyond audience is Columbia.
| Location | Composition | Index |
| Columbia | 3.02% | 48.43x |
| Old Navy | 11.72% | 21.28x |
| Lane Bryant | 3.49% | 16.00x |
| Dressbarn | 4.18% | 15.41x |
| Buckle | 4.13% | 10.89x |
| REI | 0.93% | 10.85x |
| Mens Wearhouse | 4.14% | 10.61x |
| Express | 3.87% | 9.64x |
| Journeys | 5.14% | 9.41x |
| Banana Republic | 1.29% | 9.37x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Location attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bed Bath & Beyond audience is New Jersey Travel Location Cluster.
| Content Affinity | Composition | Index |
| New Jersey Travel Location Cluster | 0.45% | 5.13x |
| Rhode Island Cluster | 1.12% | 4.55x |
| Alberta Canada Cluster | 0.15% | 3.94x |
| Pakistan Cluster | 0.11% | 3.85x |
| Australia & New Zealand Media | 0.34% | 3.72x |
| Garden Power Equipment | 0.23% | 3.61x |
| Middle East News | 0.22% | 3.61x |
| New England & Ivy League Sports | 0.08% | 3.44x |
| Electronic Accessories | 0.23% | 3.30x |
| People Search | 0.22% | 3.27x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Content Affinity attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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DEMOGRAPHICS
The Bed Bath & Beyond audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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