Explore the Bed Bath & Beyond Audience
Below you'll find more information about the Bed Bath & Beyond audience, broken down in different categories based on their digital and physical behaviors. These are 840.7 thousand unique devices whose actions qualify for the Bed Bath & Beyond audience.
INTERESTS
The Bed Bath & Beyond audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bed Bath & Beyond audience is Disney Vacation Planners.
| Interest | Composition | Index |
| Disney Vacation Planners | 2.31% | 1.55x |
| Christmas Movie Enthusiasts | 2.12% | 1.54x |
| Flooring Shoppers | 1.56% | 1.54x |
| Amazon Prime Movie Subscribers | 1.77% | 1.49x |
| Holiday Season Electronics and Game Deal Shoppers | 2.40% | 1.48x |
| Fitness Enthusiasts | 1.24% | 1.45x |
| Hulu Users | 1.37% | 1.44x |
| Blockbuster Movie Fans | 2.21% | 1.43x |
| Essential Oils Enthusiasts | 0.15% | 1.42x |
| Costco Deal Blog Readers | 1.11% | 1.42x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Interest attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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APPAREL RETAILERS
The Bed Bath & Beyond audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bed Bath & Beyond audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 23.30% | 4.43x |
| Dressbarn | 9.64% | 4.02x |
| Lane Bryant | 11.63% | 3.97x |
| REI | 2.12% | 3.73x |
| Lorna Jane | 0.67% | 3.67x |
| Johnston and Murphy | 0.01% | 3.29x |
| Chicos | 9.38% | 3.23x |
| Supreme | 0.02% | 3.17x |
| Mens Wearhouse | 13.36% | 3.16x |
| Patagonia | 0.62% | 3.09x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Location attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bed Bath & Beyond audience is Russia Cluster.
| Content Affinity | Composition | Index |
| Russia Cluster | 0.08% | 3.75x |
| Internet Radio | 0.04% | 3.45x |
| French News & Gossip Cluster | 0.04% | 2.97x |
| Arthritis & Bones | 0.07% | 2.91x |
| Promo Codes | 0.06% | 2.69x |
| Ancestry & Memorial Researchers | 0.06% | 2.68x |
| Cakes & Sweets | 0.06% | 2.55x |
| Mortgages & Insurance | 0.04% | 2.47x |
| Southeast College Athletics | 0.17% | 2.47x |
| Bowling | 0.08% | 2.45x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Content Affinity attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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DEMOGRAPHICS
The Bed Bath & Beyond audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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