Explore the Bed Bath & Beyond Audience
Below you'll find more information about the Bed Bath & Beyond audience, broken down in different categories based on their digital and physical behaviors. These are 221.3 thousand unique devices whose actions qualify for the Bed Bath & Beyond audience.
INTERESTS
The Bed Bath & Beyond audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bed Bath & Beyond audience is Thai Food Enthusiasts.
| Interest | Composition | Index |
| Thai Food Enthusiasts | 3.10% | 1.83x |
| Social Distancing Content Readers | 2.17% | 1.80x |
| Menopause Researchers | 3.25% | 1.73x |
| Luxury Fitness Shoppers | 3.25% | 1.70x |
| Luxury Athletic Footwear Shoppers | 3.25% | 1.70x |
| Luxury Second Home Owners | 3.05% | 1.68x |
| Harvard University Fans | 2.56% | 1.65x |
| Eyeglasses & Contact Lens Buyers | 3.84% | 1.63x |
| Readers of Bengali Content | 2.46% | 1.62x |
| Apartment Furniture Shoppers | 2.90% | 1.61x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Interest attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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APPAREL RETAILERS
The Bed Bath & Beyond audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bed Bath & Beyond audience is Old Navy.
| Location | Composition | Index |
| Old Navy | 14.22% | 12.97x |
| Lane Bryant | 6.31% | 10.21x |
| Dressbarn | 5.32% | 9.45x |
| REI | 1.41% | 8.84x |
| Armani | 0.46% | 7.82x |
| LOFT | 3.63% | 7.43x |
| Saint Laurent Paris | 0.10% | 7.40x |
| Victoria's Secret | 6.03% | 7.31x |
| Mens Wearhouse | 6.90% | 7.05x |
| Lorna Jane | 0.13% | 7.01x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Location attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bed Bath & Beyond audience is Feminism.
| Content Affinity | Composition | Index |
| Feminism | 0.25% | 6.87x |
| Reproductive Health | 0.15% | 5.97x |
| Pac 12 Sports | 0.15% | 5.13x |
| Bowling | 0.25% | 4.93x |
| Telescopes | 0.15% | 4.75x |
| Cub & Girl Scouts | 0.16% | 4.47x |
| Fire Fighting | 0.15% | 4.46x |
| Children's Health | 0.28% | 4.31x |
| Medical Supplies | 0.25% | 3.97x |
| Comedy Content | 0.15% | 3.92x |
Composition Percentage:
The overlap percentage between the Bed Bath & Beyond audience and the Content Affinity attribute.
Index: A comparison of the Bed Bath & Beyond audience to the internet population.
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DEMOGRAPHICS
The Bed Bath & Beyond audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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