Dstillery Audiences

BELLE TIRE

Audience Size: 103.6 Thousand Devices

Explore the Belle Tire Audience

Below you'll find more information about the Belle Tire audience, broken down in different categories based on their digital and physical behaviors. These are 103.6 thousand unique devices whose actions qualify for the Belle Tire audience.

Dstillery Crafted Audiences

INTERESTS

The Belle Tire audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Belle Tire audience is Midwestern Voters.

Interest Composition Index
Midwestern Voters 18.14% 10.92x
Detroit Trip Planners 16.47% 8.89x
Country Music Festivals Enthusiasts 14.80% 7.21x
Detroit Lions Fans 11.69% 7.20x
Detroit Tigers Fans 11.69% 6.83x
Online Payroll Services Users 11.46% 6.08x
Detroit Pistons Fans 9.07% 5.13x
Detroit Red Wings Fans 8.11% 4.54x
Michigan Wolverines Fans 7.88% 4.09x
Ford Vehicle Shoppers 7.64% 4.04x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Interest attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Belle Tire audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Belle Tire audience is Express Outlets.

Location Composition Index
Express Outlets 2.38% 15.37x
Eddie Bauer 2.80% 8.02x
Dressbarn 6.26% 7.35x
Carhartt 11.77% 7.09x
Johnston and Murphy 3.32% 6.84x
Hugo Boss 3.70% 6.34x
Gymboree 3.64% 6.15x
Talbots 5.20% 5.71x
Chicos 5.12% 5.63x
Lane Bryant 5.39% 5.58x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Location attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Belle Tire audience is Decoration & Fabric.

Content Affinity Composition Index
Decoration & Fabric 0.09% 38.79x
Canadian Construction & Renovation Research Cluster 0.09% 37.13x
Assorted Topics (Elderly, Europe, Viral Media) 0.07% 34.72x
Toronto Tourism 0.24% 31.66x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.12% 30.50x
Quebec Hunting & Outdoors Cluster 0.04% 30.36x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.27% 28.72x
Rural Living 0.24% 28.68x
Barcode Site & App Users 0.08% 27.34x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.48% 27.06x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Content Affinity attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Belle Tire audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male