Dstillery Audiences

BELLE TIRE

Audience Size: 39.3 Thousand Devices

Explore the Belle Tire Audience

Below you'll find more information about the Belle Tire audience, broken down in different categories based on their digital and physical behaviors. These are 39.3 thousand unique devices whose actions qualify for the Belle Tire audience.

Dstillery Crafted Audiences

INTERESTS

The Belle Tire audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Belle Tire audience is Michigan County and Local Fair Visitors.

Interest Composition Index
Michigan County and Local Fair Visitors 33.78% 11.03x
Online Payroll Services Users 20.00% 9.52x
Detroit Trip Planners 18.67% 9.49x
Midwestern Voters 24.00% 9.36x
Detroit Pistons Fans 13.78% 6.35x
Detroit Tigers Fans 15.56% 6.18x
Detroit Red Wings Fans 11.11% 5.55x
Personal Bank Comparison Researchers 9.78% 4.62x
Michigan Wolverines Fans 10.22% 4.52x
Detroit Lions Fans 10.67% 4.12x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Interest attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Belle Tire audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Belle Tire audience is Hugo Boss.

Location Composition Index
Hugo Boss 2.25% 18.60x
Charlotte Russe 0.75% 17.77x
Ann Taylor 0.85% 10.26x
Hollister 3.25% 9.12x
LOFT 3.70% 8.55x
White House Black Market 4.35% 8.23x
Eddie Bauer 1.35% 6.63x
Carhartt 38.07% 6.48x
Journeys 5.35% 6.42x
The North Face 0.50% 6.08x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Location attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Belle Tire audience is Detroit News.

Content Affinity Composition Index
Detroit News 23.11% 16.79x
Michigan Cluster 31.56% 10.71x
Quebec Real Estate 0.13% 4.82x
Bathrooms & Plumbing 0.34% 3.90x
Mommy Bloggers 1.33% 3.88x
Broadway Information 0.66% 3.79x
Travel Adventure 1.33% 3.70x
Healthcare - Dermatology & Aging 1.10% 3.69x
Routers, Switches & Networking 0.89% 3.53x
Magic & Games 1.33% 3.39x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Content Affinity attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Belle Tire audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female