Dstillery Audiences

BELLE TIRE

Audience Size: 48.6 Thousand Devices

Explore the Belle Tire Audience

Below you'll find more information about the Belle Tire audience, broken down in different categories based on their digital and physical behaviors. These are 48.6 thousand unique devices whose actions qualify for the Belle Tire audience.

Dstillery Crafted Audiences

INTERESTS

The Belle Tire audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Belle Tire audience is Michigan County and Local Fair Visitors.

Interest Composition Index
Michigan County and Local Fair Visitors 32.76% 10.32x
Midwestern Voters 24.21% 9.33x
Detroit Trip Planners 19.32% 9.30x
Online Payroll Services Users 19.56% 9.21x
Detroit Tigers Fans 17.60% 7.14x
Detroit Pistons Fans 13.20% 6.44x
Detroit Red Wings Fans 12.22% 5.56x
Detroit Lions Fans 12.71% 5.50x
Country Music Festivals Enthusiasts 15.16% 5.11x
Michigan Wolverines Fans 10.27% 4.89x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Interest attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Belle Tire audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Belle Tire audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.72% 14.82x
Hugo Boss 1.29% 11.51x
Ann Taylor 0.64% 7.79x
Express Outlets 0.74% 7.60x
Eddie Bauer 1.49% 6.34x
Carhartt 56.36% 6.01x
Kate Spade 1.06% 5.97x
Coach 1.49% 5.87x
White House Black Market 3.21% 5.80x
Hollister 1.75% 5.49x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Location attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Belle Tire audience is Detroit News.

Content Affinity Composition Index
Detroit News 24.21% 14.63x
Michigan Cluster 32.03% 8.61x
Indiana Finance & Business Cluster 6.11% 6.86x
Quebec Real Estate 0.13% 4.82x
Auto Enthusiast Information Researchers 1.96% 4.41x
Pharmacy 0.73% 4.24x
Assorted Topics (Viral Media, Paid Traffic) 0.98% 4.17x
Recreational Motor Sport Enthusiasts 0.49% 3.97x
Bathrooms & Plumbing 0.34% 3.90x
Beer, Wine & Alcohol 0.49% 3.69x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Content Affinity attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Belle Tire audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male