Dstillery Audiences

BELLE TIRE

Audience Size: 24.3 Thousand Devices

Explore the Belle Tire Audience

Below you'll find more information about the Belle Tire audience, broken down in different categories based on their digital and physical behaviors. These are 24.3 thousand unique devices whose actions qualify for the Belle Tire audience.

Dstillery Crafted Audiences

INTERESTS

The Belle Tire audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Belle Tire audience is Online Payroll Services Users.

Interest Composition Index
Online Payroll Services Users 21.05% 10.04x
Michigan County and Local Fair Visitors 32.46% 9.48x
Detroit Trip Planners 18.42% 8.35x
Midwestern Voters 20.18% 7.28x
Detroit Tigers Fans 14.91% 5.39x
Detroit Lions Fans 14.04% 5.22x
Detroit Pistons Fans 12.28% 4.94x
Country Music Festivals Enthusiasts 14.04% 4.44x
Michigan Wolverines Fans 9.65% 3.77x
Detroit Red Wings Fans 7.89% 3.71x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Interest attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Belle Tire audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Belle Tire audience is Hugo Boss.

Location Composition Index
Hugo Boss 3.39% 17.94x
Charlotte Russe 1.03% 14.42x
Ann Taylor 1.30% 9.47x
Hollister 4.70% 7.59x
LOFT 5.13% 7.21x
Eddie Bauer 2.60% 7.16x
The North Face 0.91% 6.77x
Express Outlets 0.87% 6.37x
White House Black Market 5.29% 6.34x
Carhartt 56.91% 6.03x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Location attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Belle Tire audience is Detroit News.

Content Affinity Composition Index
Detroit News 24.56% 15.70x
Michigan Cluster 25.44% 7.56x
Quebec Real Estate 0.13% 4.82x
Indiana Finance & Business Cluster 3.51% 4.51x
Bathrooms & Plumbing 0.34% 3.90x
US Cycling 1.75% 3.79x
Broadway Information 0.66% 3.79x
Healthcare - Dermatology & Aging 1.10% 3.69x
Vancouver British Columbia Locals Cluster 1.30% 3.57x
International Travel 0.52% 3.51x
Composition Percentage: The overlap percentage between the Belle Tire audience and the Content Affinity attribute.
Index: A comparison of the Belle Tire audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Belle Tire audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female