Dstillery Audiences

BENIHANA

Audience Size: 160.3 Thousand Devices

Explore the Benihana Audience

Below you'll find more information about the Benihana audience, broken down in different categories based on their digital and physical behaviors. These are 160.3 thousand unique devices whose actions qualify for the Benihana audience.

Dstillery Crafted Audiences

INTERESTS

The Benihana audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Benihana audience is Houston Trip Planners.

Interest Composition Index
Houston Trip Planners 4.36% 2.76x
Texas Energy Providers 3.26% 2.36x
Detroit Trip Planners 2.64% 2.25x
Miami Trip Planners 3.39% 2.20x
Restaurant Menu Researchers 2.98% 2.15x
Midwestern Voters 2.45% 1.96x
Houston Activity Researchers 2.23% 1.92x
Men's Shoe Shoppers 2.76% 1.90x
Ballet Enthusiasts 2.95% 1.87x
Childrens Museum Visitors 2.89% 1.86x
Composition Percentage: The overlap percentage between the Benihana audience and the Interest attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Benihana audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Benihana audience is Columbia.

Location Composition Index
Columbia 5.79% 46.11x
Free People 8.08% 40.20x
Levi Strauss 4.00% 30.56x
Calvin Klein 3.47% 30.39x
Hugo Boss 7.61% 30.31x
Hollister 6.56% 28.57x
Everlane 0.29% 27.58x
Club Monaco 2.67% 22.18x
Armani 5.17% 21.26x
Joe's Jeans 1.16% 20.57x
Composition Percentage: The overlap percentage between the Benihana audience and the Location attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Benihana audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 1.26% 4.33x
Detroit News 2.92% 3.76x
Texas Media 3.39% 3.41x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.16% 3.20x
Korea Cluster 0.16% 3.06x
Caribbean Vacation 0.50% 2.98x
Retail Industry News 0.16% 2.87x
Minnesota Local News Cluster 2.76% 2.67x
China Cluster 0.31% 2.66x
Institutional Investing 0.19% 2.64x
Composition Percentage: The overlap percentage between the Benihana audience and the Content Affinity attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Benihana audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male