Dstillery Audiences

BENIHANA

Audience Size: 23.4 Thousand Devices

Explore the Benihana Audience

Below you'll find more information about the Benihana audience, broken down in different categories based on their digital and physical behaviors. These are 23.4 thousand unique devices whose actions qualify for the Benihana audience.

Dstillery Crafted Audiences

INTERESTS

The Benihana audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Benihana audience is COVID Thanksgiving Planners.

Interest Composition Index
COVID Thanksgiving Planners 4.26% 3.44x
Business Incorporating & LLC Filing Researchers 5.97% 2.87x
Shared Work Space Researchers 5.47% 2.75x
Human Resources Professionals 6.97% 2.68x
Apple Fans 4.48% 2.60x
Social Distancing Content Readers 2.49% 2.53x
Resume Writing Researchers 3.98% 2.50x
Employee Management & HR Researchers 5.47% 2.47x
Business Communication Product Researchers 4.98% 2.46x
Online Test Prep Resource Readers 5.97% 2.37x
Composition Percentage: The overlap percentage between the Benihana audience and the Interest attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Benihana audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Benihana audience is Madewell.

Location Composition Index
Madewell 5.15% 35.89x
Zara 3.36% 35.53x
Columbia 2.07% 28.12x
Free People 4.01% 26.93x
Hugo Boss 3.72% 24.40x
Uniqlo 1.22% 22.75x
Club Monaco 0.79% 20.39x
Armani 1.29% 14.35x
Banana Republic 7.22% 12.49x
White House Black Market 7.58% 11.73x
Composition Percentage: The overlap percentage between the Benihana audience and the Location attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Benihana audience is Routers, Switches & Networking.

Content Affinity Composition Index
Routers, Switches & Networking 1.00% 3.99x
Franchising 0.08% 3.90x
Right Wing Blogs - Political Activism 0.18% 3.86x
Coupons & Family 1.80% 3.84x
Teaching Tools for Kids 1.00% 3.82x
Party Planning & Invitations 1.99% 3.49x
Photography 1.49% 3.46x
Nebraska Cluster 2.82% 3.19x
Wisconsin Universities 2.56% 3.09x
Texas News Cluster 1.49% 2.96x
Composition Percentage: The overlap percentage between the Benihana audience and the Content Affinity attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Benihana audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male