Dstillery Audiences

BENIHANA

Audience Size: 173.5 Thousand Devices

Explore the Benihana Audience

Below you'll find more information about the Benihana audience, broken down in different categories based on their digital and physical behaviors. These are 173.5 thousand unique devices whose actions qualify for the Benihana audience.

Dstillery Crafted Audiences

INTERESTS

The Benihana audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Benihana audience is Texas Energy Providers.

Interest Composition Index
Texas Energy Providers 5.07% 2.55x
Minnesota Twins Fans 4.65% 2.31x
Minnesota Timberwolves Fans 4.86% 2.30x
Miami Trip Planners 4.54% 2.22x
Work Visa Researchers 3.70% 2.11x
Colombia Trip Planners 5.07% 2.11x
Santa Monica Trip Planners 5.39% 2.03x
Retail Job Seekers 4.22% 2.01x
Aspen Skiers and Snowboarders 3.91% 1.99x
Houston Trip Planners 4.54% 1.97x
Composition Percentage: The overlap percentage between the Benihana audience and the Interest attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Benihana audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Benihana audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 2.88% 70.24x
Topshop 3.94% 55.59x
Lorna Jane 4.47% 49.30x
Columbia 11.05% 48.85x
Calvin Klein 3.26% 39.67x
Levi Strauss 3.38% 32.58x
Free People 14.64% 32.45x
Zara 13.60% 29.69x
Madewell 11.99% 28.27x
Saint Laurent Paris 4.19% 26.18x
Composition Percentage: The overlap percentage between the Benihana audience and the Location attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Benihana audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 1.90% 6.55x
Horse Racing 0.53% 5.14x
Central & South American News 0.63% 4.95x
Beauty & Cosmetics 0.42% 3.96x
Franchising 0.08% 3.90x
Right Wing Blogs - Political Activism 0.18% 3.86x
Minnesota Local News Cluster 5.70% 3.77x
Spanish Lifestyle & Health 0.21% 3.77x
Liberal Views on Government, Finance, and Economy 0.42% 3.72x
Caribbean Cluster 0.63% 3.57x
Composition Percentage: The overlap percentage between the Benihana audience and the Content Affinity attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Benihana audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male