Dstillery Audiences

BENIHANA

Audience Size: 201.3 Thousand Devices

Explore the Benihana Audience

Below you'll find more information about the Benihana audience, broken down in different categories based on their digital and physical behaviors. These are 201.3 thousand unique devices whose actions qualify for the Benihana audience.

Dstillery Crafted Audiences

INTERESTS

The Benihana audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Benihana audience is Miami Trip Planners.

Interest Composition Index
Miami Trip Planners 5.11% 2.34x
Readers of Cuban Content 3.46% 2.13x
Minnesota Twins Fans 4.16% 2.09x
Readers of Spanish Content 3.77% 2.07x
Cricket Enthusiasts 3.30% 2.05x
Readers of South American Content 4.16% 2.04x
Readers of Puerto Rican Content 4.16% 2.04x
Retail Job Seekers 4.48% 2.00x
Los Angeles Trip Planners 4.40% 1.99x
Work Hard, Play Hard Travelers 0.03% 1.97x
Composition Percentage: The overlap percentage between the Benihana audience and the Interest attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Benihana audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Benihana audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 3.12% 63.41x
Topshop 5.06% 58.44x
Calvin Klein 3.37% 39.76x
Columbia 10.68% 38.80x
Lorna Jane 3.40% 35.52x
Free People 13.71% 32.75x
Zara 13.51% 28.78x
Levi Strauss 7.92% 28.56x
Saint Laurent Paris 4.40% 26.94x
Madewell 11.40% 25.42x
Composition Percentage: The overlap percentage between the Benihana audience and the Location attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Benihana audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 1.96% 5.75x
Spanish Lifestyle & Health 0.31% 5.06x
Perfume, Makeup & Cosmetics 0.24% 4.13x
Bowling 0.31% 3.97x
Franchising 0.08% 3.90x
Minnesota Local News Cluster 5.66% 3.84x
Cheerleading 0.24% 3.73x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.16% 3.55x
Oil & Energy 0.39% 3.48x
Canada Consumer Product Cluster 0.31% 3.43x
Composition Percentage: The overlap percentage between the Benihana audience and the Content Affinity attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Benihana audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male