Dstillery Audiences

BENIHANA

Audience Size: 14.4 Thousand Devices

Explore the Benihana Audience

Below you'll find more information about the Benihana audience, broken down in different categories based on their digital and physical behaviors. These are 14.4 thousand unique devices whose actions qualify for the Benihana audience.

Dstillery Crafted Audiences

INTERESTS

The Benihana audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Benihana audience is Retail Job Seekers.

Interest Composition Index
Retail Job Seekers 11.39% 7.09x
Getaways Researchers 6.33% 5.05x
Job Seekers 6.33% 5.01x
Home Buyers 6.33% 4.82x
Mortgage Researchers 8.86% 4.72x
Blender Shoppers 8.86% 4.69x
Audio Book Listeners 6.33% 4.43x
Adjustable Desks Shoppers 12.66% 4.42x
Kitchen and Bath Professionals 8.86% 4.37x
Luxury Department Store Shoppers 8.86% 4.23x
Composition Percentage: The overlap percentage between the Benihana audience and the Interest attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Benihana audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Benihana audience is Columbia.

Location Composition Index
Columbia 7.87% 79.78x
Zara 7.03% 62.06x
Madewell 9.50% 55.34x
Free People 6.18% 34.92x
Club Monaco 1.50% 32.12x
Armani 2.73% 27.07x
Uniqlo 1.37% 25.05x
American Apparel 3.19% 24.56x
Hugo Boss 4.10% 21.16x
Bonobos 1.30% 18.77x
Composition Percentage: The overlap percentage between the Benihana audience and the Location attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Benihana audience is Wine, Liquor & Mixology.

Content Affinity Composition Index
Wine, Liquor & Mixology 3.06% 4.99x
Minnesota Local News Cluster 8.86% 4.28x
Franchising 0.08% 3.90x
Right Wing Blogs - Political Activism 0.18% 3.86x
Coupons & Family 1.80% 3.84x
Assorted Topics (Apple News, Origami, Swimmer Rankings, Coding) 5.06% 3.60x
Fantasy Sports 5.06% 3.59x
Plants & Gardening 6.33% 3.33x
Assorted Topics (Rubik Cube, Gawker, Viral Media) 5.06% 3.30x
Florida Jacksonville & Orlando Cluster 7.59% 3.23x
Composition Percentage: The overlap percentage between the Benihana audience and the Content Affinity attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Benihana audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male