Dstillery Audiences

BENIHANA

Audience Size: 211.1 Thousand Devices

Explore the Benihana Audience

Below you'll find more information about the Benihana audience, broken down in different categories based on their digital and physical behaviors. These are 211.1 thousand unique devices whose actions qualify for the Benihana audience.

Dstillery Crafted Audiences

INTERESTS

The Benihana audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Benihana audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 1.33% 2.18x
Work Hard, Play Hard Travelers 0.03% 1.97x
Miami Trip Planners 4.67% 1.93x
Los Angeles Trip Planners 4.57% 1.82x
Los Angeles Mass Transit Commuters 4.46% 1.77x
Las Vegas Nightlife Researchers 4.78% 1.75x
Getting Off the Grid Travelers 0.03% 1.74x
Spain Trip Planners 3.82% 1.73x
Minnesota Twins Fans 3.51% 1.71x
New York City Events Researchers 3.88% 1.66x
Composition Percentage: The overlap percentage between the Benihana audience and the Interest attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Benihana audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Benihana audience is Topshop.

Location Composition Index
Topshop 4.33% 51.72x
Joe's Jeans 2.73% 47.96x
Columbia 10.36% 37.97x
Calvin Klein 3.22% 37.43x
Free People 13.05% 34.34x
Zara 13.08% 30.13x
Lorna Jane 2.36% 27.93x
Madewell 11.95% 27.74x
Levi Strauss 8.69% 27.29x
Saint Laurent Paris 3.71% 23.79x
Composition Percentage: The overlap percentage between the Benihana audience and the Location attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Benihana audience is Vietnam Cluster.

Content Affinity Composition Index
Vietnam Cluster 0.16% 5.45x
Minnesota Community Business Cluster 1.38% 4.04x
Franchising 0.08% 3.90x
Cigars 0.10% 3.77x
Illinois College Sports 0.11% 3.72x
Youth Educational Resources 0.37% 3.62x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 0.27% 3.30x
Virginia Athletics 0.11% 3.20x
French News & Gossip Cluster 0.11% 2.88x
Philippines News 0.42% 2.71x
Composition Percentage: The overlap percentage between the Benihana audience and the Content Affinity attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Benihana audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male