Dstillery Audiences

BENIHANA

Audience Size: 221.6 Thousand Devices

Explore the Benihana Audience

Below you'll find more information about the Benihana audience, broken down in different categories based on their digital and physical behaviors. These are 221.6 thousand unique devices whose actions qualify for the Benihana audience.

Dstillery Crafted Audiences

INTERESTS

The Benihana audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Benihana audience is Houston Trip Planners.

Interest Composition Index
Houston Trip Planners 4.51% 2.98x
Houston Astros Fans 2.64% 2.50x
Venture Capitalists 2.73% 2.33x
Texas Energy Providers 2.86% 2.17x
Minnesota Twins Fans 2.19% 2.15x
Houston Activity Researchers 2.01% 1.94x
Las Vegas Nightlife Researchers 3.58% 1.94x
Crypto Market Investors 2.64% 1.94x
Houston Rockets Fans 2.46% 1.93x
Los Angeles Trip Planners 3.35% 1.93x
Composition Percentage: The overlap percentage between the Benihana audience and the Interest attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Benihana audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Benihana audience is Columbia.

Location Composition Index
Columbia 8.22% 47.08x
Free People 11.14% 39.08x
Calvin Klein 3.54% 28.58x
Madewell 7.74% 28.47x
Levi Strauss 4.16% 27.63x
Topshop 0.46% 25.28x
Zara 9.01% 24.43x
Hollister 9.59% 24.22x
Hugo Boss 9.18% 23.05x
Express 9.07% 22.51x
Composition Percentage: The overlap percentage between the Benihana audience and the Location attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Benihana audience is Texas Media.

Content Affinity Composition Index
Texas Media 3.98% 3.56x
Minnesota Local News Cluster 2.37% 2.40x
NYC Tourist Attractions 1.56% 2.21x
Fantasy Sports 1.83% 1.90x
Party Planning & Invitations 1.56% 1.89x
San Francisco Bay Area Cluster 1.70% 1.72x
Los Angeles News 2.28% 1.67x
Stock Market Investing Researchers 3.80% 1.36x
Small Business Resources 3.49% 1.35x
South Florida Cluster 1.97% 1.35x
Composition Percentage: The overlap percentage between the Benihana audience and the Content Affinity attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Benihana audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male