Dstillery Audiences

BENIHANA

Audience Size: 19.2 Thousand Devices

Explore the Benihana Audience

Below you'll find more information about the Benihana audience, broken down in different categories based on their digital and physical behaviors. These are 19.2 thousand unique devices whose actions qualify for the Benihana audience.

Dstillery Crafted Audiences

INTERESTS

The Benihana audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Benihana audience is Real Estate Decision Makers.

Interest Composition Index
Real Estate Decision Makers 4.76% 6.03x
Luxury Watch Shoppers 3.45% 5.54x
Telluride Trip Planners 3.81% 5.18x
Getting Off the Grid Travelers 3.45% 4.76x
Healthcare Provider Education Researchers 3.45% 4.72x
Hematology Content Readers 2.59% 4.59x
Meal Kit Delivery Researchers 2.59% 4.23x
Work Boots & Safety Footwear Shoppers 5.17% 4.19x
Social Distancing Content Readers 6.90% 4.17x
Pharmacist Content Readers 3.45% 4.10x
Composition Percentage: The overlap percentage between the Benihana audience and the Interest attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Benihana audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Benihana audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 2.50% 81.17x
Levi Strauss 7.61% 64.68x
Madewell 7.41% 63.55x
Zara 5.51% 56.80x
Banana Republic 6.46% 45.97x
Club Monaco 1.20% 41.89x
Calvin Klein 1.10% 37.65x
Eddie Bauer 3.00% 34.78x
White House Black Market 9.21% 31.37x
Kate Spade 1.40% 28.55x
Composition Percentage: The overlap percentage between the Benihana audience and the Location attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Benihana audience is Franchising.

Content Affinity Composition Index
Franchising 0.08% 3.90x
Minnesota Local News Cluster 4.31% 3.69x
Phoenix News 3.45% 3.41x
Pacific Northwest Information Research Cluster 3.45% 3.37x
Apple Blogs & Hacks 0.56% 3.24x
Kansas City News 3.45% 3.14x
Chain Restaurants 0.56% 3.10x
PC Gamers 2.59% 2.86x
Oregon News 2.59% 2.78x
Colorado News 3.45% 2.74x
Composition Percentage: The overlap percentage between the Benihana audience and the Content Affinity attribute.
Index: A comparison of the Benihana audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Benihana audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male