Dstillery Audiences

BEST BUY MOBILE

Audience Size: 448.3 Thousand Devices

Explore the Best Buy Mobile Audience

Below you'll find more information about the Best Buy Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 448.3 thousand unique devices whose actions qualify for the Best Buy Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The Best Buy Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Buy Mobile audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.09% 2.86x
Halloween Enthusiasts 3.90% 1.55x
Action Movie and TV Enthusiasts 3.01% 1.46x
Casual Dining Restaurant Researchers 2.44% 1.46x
Anime Fans 3.74% 1.44x
Minecraft Video Game Fans 4.31% 1.44x
Horse Race Enthusiasts 2.56% 1.42x
New York Mets Fans 2.56% 1.42x
The Sims Video Game Fans 4.11% 1.41x
Call of Duty Enthusiasts 3.82% 1.40x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Interest attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Buy Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Buy Mobile audience is Everlane.

Location Composition Index
Everlane 0.75% 33.96x
Charlotte Russe 14.95% 28.23x
Hollister 26.84% 26.51x
Zumiez 37.22% 24.20x
Buckle 28.95% 24.12x
Aeropostale 32.50% 24.04x
Supreme 0.43% 20.27x
Journeys 37.20% 20.15x
Express 29.55% 20.05x
Zara 9.17% 20.02x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Location attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Buy Mobile audience is Hipster Clothing.

Content Affinity Composition Index
Hipster Clothing 0.08% 3.99x
Cigars 0.06% 3.82x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.04% 3.59x
Bird Watching 0.12% 3.19x
Senior Care 0.08% 3.05x
Nepal News 0.05% 3.00x
Minnesota Community Business Cluster 0.77% 2.76x
Serbia & Albania Cluster 0.08% 2.75x
Quebec Vacations 0.12% 2.64x
Humor & Entertainment 0.08% 2.64x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Content Affinity attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Buy Mobile audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female