Dstillery Audiences

BEST BUY MOBILE

Audience Size: 412.7 Thousand Devices

Explore the Best Buy Mobile Audience

Below you'll find more information about the Best Buy Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 412.7 thousand unique devices whose actions qualify for the Best Buy Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The Best Buy Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Buy Mobile audience is Wyoming Cowboys Fans.

Interest Composition Index
Wyoming Cowboys Fans 1.82% 1.77x
Caribbean Trip Planners 2.42% 1.63x
New York City Events Researchers 2.11% 1.47x
New York Trip Planners 2.34% 1.42x
Online Grocery Shoppers 2.26% 1.41x
Readers of Guatemalan Content 1.72% 1.39x
Rapid City Trip Planners 1.37% 1.38x
Readers of Honduran Content 2.26% 1.36x
San Antonio Spurs Fans 1.33% 1.36x
Readers of Puerto Rican Content 1.66% 1.34x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Interest attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Buy Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Buy Mobile audience is Everlane.

Location Composition Index
Everlane 0.76% 51.40x
Buckle 10.48% 31.33x
Aeropostale 13.77% 30.73x
Charlotte Russe 9.58% 29.45x
Journeys 16.09% 27.26x
Hollister 10.55% 25.27x
Zumiez 17.05% 25.00x
Express 10.32% 24.67x
American Eagle Outfitters 17.76% 22.02x
Gymboree 8.97% 20.95x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Location attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Buy Mobile audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 0.81% 3.13x
Alternative Movie Streaming 0.19% 2.84x
New York City Education & News Cluster 1.10% 2.35x
Retail Industry News 0.14% 2.31x
Colorado Cluster 0.70% 2.31x
Poland Cluster 0.08% 2.19x
Beach & Intimate Wear 0.12% 2.17x
South Dakota Cluster 0.43% 2.16x
New York City Real Estate Research Cluster 0.91% 2.01x
Nebraska Cluster 1.08% 1.99x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Content Affinity attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Buy Mobile audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female