Dstillery Audiences

BEST BUY MOBILE

Audience Size: 78.9 Thousand Devices

Explore the Best Buy Mobile Audience

Below you'll find more information about the Best Buy Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 78.9 thousand unique devices whose actions qualify for the Best Buy Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The Best Buy Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Buy Mobile audience is Green Bay Packers Fans.

Interest Composition Index
Green Bay Packers Fans 6.68% 2.76x
Wisconsin County and Local Fair Visitors 7.34% 2.72x
Pizza Lovers 3.93% 2.00x
Readers of Argentinian Content 3.41% 1.98x
Holiday Season Department Store Deal Shoppers 3.54% 1.94x
Snow Removal Researchers 3.80% 1.91x
Dieters 2.75% 1.89x
Hulu Users 2.49% 1.89x
Pontoon Boat Researchers 4.85% 1.87x
Light Bulb Shoppers 3.67% 1.86x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Interest attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Buy Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Buy Mobile audience is Zara.

Location Composition Index
Zara 6.31% 55.71x
Aeropostale 33.39% 40.64x
Hollister 22.63% 39.80x
Buckle 31.08% 35.04x
Zumiez 23.93% 33.50x
Victoria's Secret 43.28% 32.08x
Journeys 38.88% 29.04x
Express 25.98% 27.64x
Charlotte Russe 1.94% 27.00x
H&M 12.13% 24.91x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Location attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Buy Mobile audience is Wisconsin Travel & Tourism Cluster.

Content Affinity Composition Index
Wisconsin Travel & Tourism Cluster 6.29% 6.50x
Minnesota Community Business Cluster 0.66% 6.14x
Pharmacy 0.39% 5.19x
Design Software 0.39% 4.98x
Promo Codes 0.26% 3.79x
Pet Forums 0.39% 3.73x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.09% 3.70x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.04% 3.59x
Charity Walks 0.52% 3.56x
Australia & New Zealand Media 0.39% 3.46x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Content Affinity attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Buy Mobile audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male