Dstillery Audiences

BEST BUY MOBILE

Audience Size: 159.3 Thousand Devices

Explore the Best Buy Mobile Audience

Below you'll find more information about the Best Buy Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 159.3 thousand unique devices whose actions qualify for the Best Buy Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The Best Buy Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Buy Mobile audience is Green Bay Packers Fans.

Interest Composition Index
Green Bay Packers Fans 13.69% 4.81x
Milwaukee Brewers Fans 10.85% 4.54x
Wisconsin County and Local Fair Visitors 12.02% 3.97x
Milwaukee Bucks Fans 6.51% 3.06x
Restaurant Supply Shoppers 0.50% 2.74x
Compact Car Auto Intenders 3.67% 2.31x
Coffee Chain Shoppers 4.34% 2.28x
Personal Stock Portfolio Managers 3.34% 2.25x
Minnesota Timberwolves Fans 5.01% 2.24x
Michigan Wolverines Fans 5.34% 2.23x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Interest attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Buy Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Buy Mobile audience is Everlane.

Location Composition Index
Everlane 0.40% 42.40x
Hollister 22.48% 37.86x
Aeropostale 30.36% 36.28x
Zumiez 33.30% 35.49x
Buckle 26.61% 33.58x
Zara 8.33% 32.81x
Journeys 42.51% 31.13x
Charlotte Russe 2.22% 29.09x
Express 30.67% 28.89x
Victoria's Secret 41.67% 26.29x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Location attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Buy Mobile audience is Wisconsin Travel & Tourism Cluster.

Content Affinity Composition Index
Wisconsin Travel & Tourism Cluster 12.02% 8.16x
Wisconsin Universities 6.18% 5.72x
Wisconsin Local Research Cluster 7.01% 4.64x
New York City Education & News Cluster 0.67% 4.56x
Upstate New York Travel Cluster 2.00% 4.39x
Assorted Topics (Television, Origami, Men's Health) 0.33% 3.91x
Maps & Navigation 0.33% 3.80x
Personal Investment & Advisor Researchers 1.00% 3.76x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.09% 3.70x
Low Budget Shoppers 0.17% 3.60x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Content Affinity attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Buy Mobile audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female