Dstillery Audiences

BEST BUY MOBILE

Audience Size: 48.9 Thousand Devices

Explore the Best Buy Mobile Audience

Below you'll find more information about the Best Buy Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 48.9 thousand unique devices whose actions qualify for the Best Buy Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The Best Buy Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Buy Mobile audience is Green Bay Packers Fans.

Interest Composition Index
Green Bay Packers Fans 10.69% 3.80x
Milwaukee Brewers Fans 7.63% 2.99x
Wisconsin County and Local Fair Visitors 8.78% 2.95x
North East State Fair Visitors 6.49% 2.89x
Milwaukee Bucks Fans 5.73% 2.63x
China Trip Planners 5.34% 2.62x
Los Angeles Chargers Fans 6.49% 2.51x
Small Business Administration Cares Act Researchers 3.05% 2.36x
Los Angeles Clippers Fans 4.96% 2.20x
Early Retirment Planners 4.96% 2.20x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Interest attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Buy Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Buy Mobile audience is Zara.

Location Composition Index
Zara 6.89% 60.59x
Aeropostale 34.74% 39.95x
Hollister 23.86% 38.39x
Zumiez 25.08% 33.81x
Buckle 32.13% 33.08x
Victoria's Secret 43.13% 30.52x
Charlotte Russe 2.11% 29.30x
Journeys 41.17% 28.67x
Express 26.61% 26.82x
H&M 13.05% 26.18x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Location attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Buy Mobile audience is Upstate New York Travel Cluster.

Content Affinity Composition Index
Upstate New York Travel Cluster 3.44% 11.60x
Wisconsin Travel & Tourism Cluster 8.78% 7.95x
Low Carb Diets 1.06% 4.34x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.09% 3.70x
Magic & Games 1.15% 3.69x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.04% 3.59x
Dating & Relationships 1.15% 3.56x
Wisconsin Universities 3.05% 3.43x
Electronic Accessories 0.76% 3.41x
Quotes & Inspiration 0.76% 3.36x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Content Affinity attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Buy Mobile audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female