Dstillery Audiences

BEST BUY MOBILE

Audience Size: 499.9 Thousand Devices

Explore the Best Buy Mobile Audience

Below you'll find more information about the Best Buy Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 499.9 thousand unique devices whose actions qualify for the Best Buy Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The Best Buy Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Buy Mobile audience is Horse Race Enthusiasts.

Interest Composition Index
Horse Race Enthusiasts 3.03% 1.44x
Chain Pizzeria Fans 3.64% 1.42x
Miami Trip Planners 3.14% 1.39x
Fast Fashion Shoppers 3.59% 1.37x
Action Movie and TV Enthusiasts 3.03% 1.34x
Caribbean Trip Planners 2.85% 1.34x
Minnesota Twins Fans 2.60% 1.34x
Readers of Mexican Content 2.78% 1.33x
Readers of Honduran Content 2.45% 1.32x
Online Grocery Shoppers 3.16% 1.32x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Interest attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Buy Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Buy Mobile audience is Everlane.

Location Composition Index
Everlane 0.76% 31.05x
Charlotte Russe 18.63% 26.89x
Hollister 26.99% 25.18x
Buckle 28.77% 23.16x
Aeropostale 32.79% 22.92x
Zumiez 37.23% 22.84x
Supreme 0.44% 19.97x
American Eagle Outfitters 30.33% 19.64x
Express 30.08% 19.15x
Journeys 32.94% 18.31x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Location attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Buy Mobile audience is Greece Cluster.

Content Affinity Composition Index
Greece Cluster 0.07% 5.03x
Upstate New York State Athletics 0.04% 3.71x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.04% 3.59x
Virginia Athletics 0.09% 3.31x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.07% 3.26x
Franchising 0.04% 3.20x
Liberal Views on LGBTQ Rights and Pro-Choice 0.07% 3.06x
Nepal News 0.05% 3.00x
Cosmetics Business 0.04% 2.97x
Cuba & Mexico Media 0.09% 2.96x
Composition Percentage: The overlap percentage between the Best Buy Mobile audience and the Content Affinity attribute.
Index: A comparison of the Best Buy Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Buy Mobile audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female