Dstillery Audiences

BEST WESTERN

Audience Size: 602.7 Thousand Devices

Explore the Best Western Audience

Below you'll find more information about the Best Western audience, broken down in different categories based on their digital and physical behaviors. These are 602.7 thousand unique devices whose actions qualify for the Best Western audience.

Dstillery Crafted Audiences

INTERESTS

The Best Western audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Western audience is Florida County and Local Fair Visitors.

Interest Composition Index
Florida County and Local Fair Visitors 16.05% 5.31x
Florida Trip Planners 7.67% 4.34x
Orlando Trip Planners 10.88% 3.82x
Readers of Puerto Rican Content 8.06% 3.68x
T-Mobile Customers 0.18% 3.67x
Palm Beach Trip Planners 6.41% 3.44x
Theme Park Researchers 4.51% 3.37x
Florida Atlantic Coast Trip Planners 7.85% 3.22x
South Atlantic Voters 7.58% 2.96x
Miami Trip Planners 5.19% 2.87x
Composition Percentage: The overlap percentage between the Best Western audience and the Interest attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Western audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Western audience is Uniqlo.

Location Composition Index
Uniqlo 0.57% 4.96x
Express Outlets 0.99% 4.42x
Charlotte Russe 0.47% 3.92x
Everlane 0.02% 3.81x
Hugo Boss 1.20% 3.46x
Tommy Bahama 0.76% 3.36x
Armani 0.73% 3.34x
Kate Spade 1.42% 3.34x
Ralph Lauren 0.87% 3.10x
Brooks Brothers 1.19% 2.87x
Composition Percentage: The overlap percentage between the Best Western audience and the Location attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Western audience is Brazil & Portugal News.

Content Affinity Composition Index
Brazil & Portugal News 0.21% 8.31x
Central & South American News 0.41% 6.96x
Florida Jacksonville & Orlando Cluster 9.04% 5.86x
Latin American Spanish Language News 1.49% 5.73x
Canada Online Shopping Cluster 0.02% 5.32x
Quebec Vacation Research Cluster 0.03% 4.83x
Florida Local News Cluster 14.72% 4.68x
Theme Park Tourism 2.32% 4.47x
Spain News - Madrid & Seville 0.98% 4.07x
Computer Printers 0.03% 3.80x
Composition Percentage: The overlap percentage between the Best Western audience and the Content Affinity attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Western audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male