Dstillery Audiences

BEST WESTERN

Audience Size: 1.5 Million Devices

Explore the Best Western Audience

Below you'll find more information about the Best Western audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Best Western audience.

Dstillery Crafted Audiences

INTERESTS

The Best Western audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Western audience is Orlando Trip Planners.

Interest Composition Index
Orlando Trip Planners 14.99% 6.15x
Florida Atlantic Coast Trip Planners 11.33% 4.59x
Florida Trip Planners 9.67% 4.42x
Orlando Magic Fans 8.41% 3.66x
Readers of Puerto Rican Content 7.73% 3.55x
South Atlantic State Fair Visitors 8.27% 3.46x
Hard Rock Hotel & Casino Trip Planners 7.84% 3.32x
South Atlantic Voters 7.64% 3.31x
Palm Beach Trip Planners 6.91% 3.21x
Theme Park Researchers 7.41% 2.97x
Composition Percentage: The overlap percentage between the Best Western audience and the Interest attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Western audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Western audience is Express Outlets.

Location Composition Index
Express Outlets 1.14% 5.02x
Tommy Bahama 1.94% 3.92x
Kate Spade 2.04% 3.38x
Saint Laurent Paris 0.57% 3.30x
Hugo Boss 2.33% 3.20x
Columbia 0.76% 3.00x
Uniqlo 0.96% 2.91x
Ralph Lauren 0.89% 2.79x
Free People 1.27% 2.74x
Belk 0.76% 2.65x
Composition Percentage: The overlap percentage between the Best Western audience and the Location attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Western audience is Brazil & Portugal News.

Content Affinity Composition Index
Brazil & Portugal News 0.49% 8.53x
Florida Jacksonville & Orlando Cluster 14.58% 7.91x
Theme Park Tourism 3.08% 6.48x
Latin American Spanish Language News 1.66% 6.38x
Florida Local News Cluster 12.39% 5.33x
Central & South American News 0.65% 5.18x
Canada Shopping - General Commerce 0.05% 4.93x
Canadian Real Estate Researcher Cluster 0.03% 4.86x
Quebec Real Estate 0.02% 4.75x
Drawing & Animation 0.03% 4.63x
Composition Percentage: The overlap percentage between the Best Western audience and the Content Affinity attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Western audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male