Dstillery Audiences

BEST WESTERN

Audience Size: 598.8 Thousand Devices

Explore the Best Western Audience

Below you'll find more information about the Best Western audience, broken down in different categories based on their digital and physical behaviors. These are 598.8 thousand unique devices whose actions qualify for the Best Western audience.

Dstillery Crafted Audiences

INTERESTS

The Best Western audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Western audience is Orlando Trip Planners.

Interest Composition Index
Orlando Trip Planners 10.60% 7.27x
Orlando Activities Researchers 8.52% 6.46x
Florida Trip Planners 6.46% 5.78x
Florida County and Local Fair Visitors 15.96% 4.98x
Florida Atlantic Coast Trip Planners 8.00% 4.73x
Fort Lauderdale Trip Planners 4.09% 4.25x
Tampa and St Petersburg Trip Planners 7.21% 4.00x
Disney Vacation Planners 5.80% 3.90x
Theme Park Researchers 6.57% 3.84x
T-Mobile Customers 0.18% 3.67x
Composition Percentage: The overlap percentage between the Best Western audience and the Interest attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Western audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Western audience is Express Outlets.

Location Composition Index
Express Outlets 0.36% 5.36x
Tommy Bahama 0.50% 4.43x
Calvin Klein 0.11% 3.82x
Columbia 0.23% 3.72x
Hugo Boss 0.38% 3.52x
Uniqlo 0.16% 3.50x
Ralph Lauren 0.24% 3.35x
Charlotte Russe 0.30% 2.91x
Levi Strauss 0.29% 2.51x
LOFT 0.53% 2.17x
Composition Percentage: The overlap percentage between the Best Western audience and the Location attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Western audience is Brazil & Portugal News.

Content Affinity Composition Index
Brazil & Portugal News 0.44% 14.37x
Latin American Spanish Language News 2.41% 7.63x
Florida Jacksonville & Orlando Cluster 7.40% 7.37x
Central & South American News 0.31% 7.01x
Florida Local News Cluster 15.40% 7.00x
Internet Service Provider Sites 0.07% 5.97x
Quebec Vacation Research Cluster 0.03% 4.83x
Spanish Health & Wellness 0.17% 4.69x
Theme Park Tourism 2.27% 4.68x
Spain News - Madrid & Seville 1.06% 4.54x
Composition Percentage: The overlap percentage between the Best Western audience and the Content Affinity attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Western audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male