Dstillery Audiences

BEST WESTERN

Audience Size: 655.9 Thousand Devices

Explore the Best Western Audience

Below you'll find more information about the Best Western audience, broken down in different categories based on their digital and physical behaviors. These are 655.9 thousand unique devices whose actions qualify for the Best Western audience.

Dstillery Crafted Audiences

INTERESTS

The Best Western audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Western audience is Orlando Trip Planners.

Interest Composition Index
Orlando Trip Planners 9.21% 6.18x
Florida Trip Planners 7.15% 5.12x
Florida County and Local Fair Visitors 15.30% 4.97x
Florida Atlantic Coast Trip Planners 7.15% 4.67x
Orlando Activities Researchers 0.55% 4.49x
Theme Park Researchers 5.66% 4.26x
Tampa and St Petersburg Trip Planners 6.27% 4.23x
Fort Lauderdale Trip Planners 3.75% 3.83x
Readers of Puerto Rican Content 8.66% 3.71x
T-Mobile Customers 0.18% 3.67x
Composition Percentage: The overlap percentage between the Best Western audience and the Interest attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Western audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Western audience is Express Outlets.

Location Composition Index
Express Outlets 0.32% 3.99x
Uniqlo 0.18% 3.44x
Tommy Bahama 0.41% 3.34x
Charlotte Russe 0.29% 3.20x
Columbia 0.18% 2.58x
Hugo Boss 0.40% 2.58x
Levi Strauss 0.18% 2.37x
Ralph Lauren 0.23% 2.35x
Kate Spade 0.27% 2.18x
Armani 0.18% 2.01x
Composition Percentage: The overlap percentage between the Best Western audience and the Location attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Western audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 0.32% 7.30x
Florida Jacksonville & Orlando Cluster 7.98% 6.92x
Brazil & Portugal News 0.19% 6.90x
Latin American Spanish Language News 1.79% 6.17x
Florida Local News Cluster 13.61% 5.86x
Action Sports 0.02% 5.30x
Spanish Lifestyle & Health 0.17% 5.12x
Peru Media 0.34% 4.93x
Theme Park Tourism 1.90% 4.92x
Spanish Health & Wellness 0.19% 4.91x
Composition Percentage: The overlap percentage between the Best Western audience and the Content Affinity attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Western audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male