Dstillery Audiences

BEST WESTERN

Audience Size: 700.8 Thousand Devices

Explore the Best Western Audience

Below you'll find more information about the Best Western audience, broken down in different categories based on their digital and physical behaviors. These are 700.8 thousand unique devices whose actions qualify for the Best Western audience.

Dstillery Crafted Audiences

INTERESTS

The Best Western audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Best Western audience is Orlando Trip Planners.

Interest Composition Index
Orlando Trip Planners 20.49% 8.01x
Florida County and Local Fair Visitors 26.57% 7.33x
Orlando Magic Fans 14.15% 5.82x
Readers of Puerto Rican Content 10.98% 5.37x
Florida Atlantic Coast Trip Planners 15.97% 5.29x
Florida Trip Planners 13.37% 4.42x
Hard Rock Hotel & Casino Trip Planners 11.00% 4.15x
Theme Park Researchers 9.00% 4.03x
Readers of South American Content 8.22% 3.96x
Disney Fans 9.89% 3.95x
Composition Percentage: The overlap percentage between the Best Western audience and the Interest attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Best Western audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Best Western audience is Express Outlets.

Location Composition Index
Express Outlets 0.75% 6.13x
Charlotte Russe 0.34% 4.48x
Kate Spade 1.09% 3.50x
Uniqlo 0.52% 3.44x
Hugo Boss 1.18% 3.43x
Ralph Lauren 0.61% 3.00x
Tommy Bahama 0.53% 2.91x
Zara 0.59% 2.33x
Free People 0.66% 2.32x
Brooks Brothers 0.85% 2.31x
Composition Percentage: The overlap percentage between the Best Western audience and the Location attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Best Western audience is Brazil & Portugal News.

Content Affinity Composition Index
Brazil & Portugal News 0.71% 12.36x
Latin American Spanish Language News 2.58% 7.84x
Theme Park Tourism 4.32% 7.72x
Florida Jacksonville & Orlando Cluster 23.70% 7.11x
Central & South American News 0.77% 6.17x
Russia Cluster 0.08% 5.91x
Serbia & Albania Cluster 0.10% 5.09x
Florida Local News Cluster 25.10% 5.00x
Latin American News 1.51% 4.96x
Quebec Vacation Research Cluster 0.03% 4.83x
Composition Percentage: The overlap percentage between the Best Western audience and the Content Affinity attribute.
Index: A comparison of the Best Western audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Best Western audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male