Dstillery Audiences

BIG O TIRES

Audience Size: 135.9 Thousand Devices

Explore the Big O Tires Audience

Below you'll find more information about the Big O Tires audience, broken down in different categories based on their digital and physical behaviors. These are 135.9 thousand unique devices whose actions qualify for the Big O Tires audience.

Dstillery Crafted Audiences

INTERESTS

The Big O Tires audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Big O Tires audience is Denver Trip Planners.

Interest Composition Index
Denver Trip Planners 9.46% 4.66x
Quarantine Planners 4.05% 4.47x
Food Bank Researchers 3.38% 4.21x
Sunglasses Shoppers 1.91% 4.07x
Colorado County and Local Fair Visitors 10.14% 3.98x
South West State Fair Visitors 11.99% 3.90x
Telluride Trip Planners 7.01% 3.54x
Aspen Trip Planners 6.17% 3.38x
T-Mobile Customers 0.24% 3.33x
Colorado Skiers and Snowboarders 7.60% 3.07x
Composition Percentage: The overlap percentage between the Big O Tires audience and the Interest attribute.
Index: A comparison of the Big O Tires audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Big O Tires audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Big O Tires audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.12% 7.33x
Patagonia 0.32% 6.33x
REI 0.62% 5.02x
The North Face 0.45% 4.29x
Maurices 4.20% 3.97x
Lorna Jane 0.12% 3.81x
LL Bean 0.18% 3.65x
Eddie Bauer 0.86% 3.39x
Charlotte Russe 0.17% 3.26x
Buckle 2.23% 3.22x
Composition Percentage: The overlap percentage between the Big O Tires audience and the Location attribute.
Index: A comparison of the Big O Tires audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Big O Tires audience is Colorado Snow.

Content Affinity Composition Index
Colorado Snow 0.84% 11.32x
Colorado Cluster 5.83% 9.01x
Utah Cluster 3.72% 6.52x
Assorted Topics (Television, Origami, Men's Health) 0.25% 5.27x
Online Mini Game Players 0.25% 5.06x
Colorado News 11.06% 4.92x
Phoenix News 5.32% 3.82x
Smart Travel 0.44% 3.78x
Nature & Wildlife 0.17% 3.66x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 0.25% 3.54x
Composition Percentage: The overlap percentage between the Big O Tires audience and the Content Affinity attribute.
Index: A comparison of the Big O Tires audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Big O Tires audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male